A LANGUAGE FOR SPECIFYING RATE LIMITS

The present disclosure relates to a method and system for developing a language, which is specific for ‘rate limiting’ in digital transactions. The present disclosure uses a specific language to encode ‘rate limiting’ rules and conditions, such that the encoded language is in a readily understandable format and covers many different use cases for ‘rate limiting’. As a result, the present disclosure eliminates requirement of specific version of server and makes it possible to pass rules from one service to another in electronic format. Further, the users may be able to generate automated reports which is in an understandable format

Corporate Posts and Tweets: Brand Control in Web 2.0

Social networking, through media such as Twitter and Facebook, is changing influence streams on consumer (customer) attitudes and behaviours. The direct and readily available consumer-to-consumer communication, made accessible through social networking, provides a repository of information from one's referent group, as well as an organisation's customer-facing facade. Therefore as connections among customers increase, the customers assume a higher degree of brand control at the expense of corporate marketing efforts to establish a specific brand image. This paper presents the results of interviews with four organisations that have created interactive marketing strategies built upon social networking. These companies are using social media and social networks to create online communities where they can leverage peer-to-peer network influence and use this influence to reinforce or increase a positive brand image.Brand control, social media, social networking, Web 2.0

The Efficacy of Online Communication Platforms for Plastic Surgeons Providing Extended Disaster Relief

Immediately after the January 2010 earthquake in Haiti, plastic surgeons provided disaster relief services through the University of Miami Miller School of Medicine for 5 months. To improve surgical care and promote awareness of plastic surgery's role in humanitarian assistance, an online communication platform (OCP) was initiated. An OCP is a Web-based application combining Web blogging, picture uploading, news posting, and private messaging systems into a single platform. The purpose of this study was to analyze the use of OCP during disaster relief. Surgeries performed during the period from January 13 to May 28, 2010, were documented. The OCP was established with 4 priorities: ease of use, multimedia integration, organization capabilities, and security. Web traffic was documented. A 17-question survey was administered to 18 plastic surgeons who used the OCP after 1 year to assess their attitudes and perceptions. From January 13 to May 28, 2010, 413 operations were performed at the field hospital. Of the overall number of procedures, 46.9% were performed by plastic surgery teams. In a year, beginning from January 12, 2011, the OCP had 1117 visits with 530 absolute unique visitors. Of 17 plastic surgeons, 71% responded that the OCP improved follow-up and continuity of care by debriefing rotating plastic surgery teams. One hundred percent claimed that the OCP conveyed the role of plastic surgeons with the public. Results demonstrate the necessity of OCP during disaster relief. Online communication platform permitted secure exchange of surgical management details, follow-up, photos, and miscellaneous necessary recommendations. Posted experiences and field hospital progress assisted in generating substantial awareness regarding the significant role and contribution played by plastic surgeons in disaster relief

Minimizing Warehouse Space with a Dedicated Storage Policy

Given the increasingly significant impact of an efficient product-location strategy on warehouses' performance from a service level and operational costs perspective, this paper presents a possible operations research-oriented solution to provide a tangible reduction of the overall required warehousing space, thereby translating the storage location assignment problem (SLAP) into a vertex colouring problem (VCP). Developing the topic of their previous work on the development of an effective multi-product slot-code optimization heuristic, the authors focused on finding a cost-effective way to solve the SLAP through a mathematical-optimization approach. The formulation validation on a real industrial case showed its high optimization potential, and benchmarking simulations displayed performances significantly close to the best theoretical case. Indeed, the optimized value results were definitively close to the SLAP lower bound calculated assuming a randomized storage policy which, distinct from the developed solution, must inevitably be supported by warehouse management system software. On the contrary, the proposed methodology relies upon a dedicated storage policy, which is easily implementable by companies of all sizes without the need for investing in expensive IT tools