4,208 research outputs found
Messages of Individualism in French, Spanish, and American Television Advertising
Individualism is a central value in French, Spanish, and American cultures. However, what it means to be an individual and how this is expressed varies among cultures. This study explores the ways that television advertising reflects individualism in French, Spanish, and American cultures and uses a qualitative approach that allows coding categories to emerge from the three countries\u27 samples rather than imposing previously defined categories from a single culture. The study identifies six main advertising message strategies across the three cultures: the Efficient Individual, the Sensual Individual, the Attractive/Healthy Individual, the Esteemed Individual, the Performant(e) Individual, and the Intellectual Individual. The six strategies vary in frequency with some claims used more than others. Differences within cultures are also identified and implications for the issues of standardization and specialization are discussed
Developing Offset Banking Systems in Georgia
Offset banking involves a public or private entity investing in a project that has the effect of substantially reducing a targeted pollutant(s), such as sediment runoff, phosphorus, heavy metals, etc. This project is referred to as "the bank." The entity creating the bank receives "credits" for the associated reduction in pollutants, which it can then sell to publically-owned treatment works (POTWs) or other point source polluters facing high costs of meeting discharge standards. Trades can be allowed on a 1-to-1 basis: the buyer obtains one credit for each creditequivalent increase in pollution associated with his/her activities; or higher trading ratios can be required, e.g., 3:1, where the buyer must acquire (in this example) three credits for each creditequivalent increase in pollution associated with his/her activities. In this latter case trades result in actual environmental improvements.This paper addresses two major issues. The first refers to the steps required to establish a pilot project for one or more offset banking projects in Georgia. These steps are: identifying entities with incentives to purchase offset credits; identifying one or more entities that might establish a bank, and potential bank sites; establishing trading rules with appropriate local water quality management authorities; and obtaining approval of the proposed trading program from the U.S. EPA.The second major issue addressed in the paper is means by which an offset bank might be created. For this purpose, a brief survey is offered of existing water quality trading projects in the U.S.. Buyers of offset credits are virtually always point-source polluters (POTWs or industries). Point and non-point projects have been used as "banks" -- as a source for offset banking credits. Attention in this paper is focused on non-point sources that might serve as banks for pilot offset banking projects in Georgia. Both low- and high-technology alternatives that might be used for such projects are discussed.Notwithstanding incentive-related limitations on the number of point source polluters that might constitute the "demand" for offset credits discussed in section II, the authors have identified one entity (Fulton County) that may represent significant demand for credits, and they expect to identify others. Moreover, the authors argue that continued growth in Georgia, particularly in the Atlanta and Coastal areas of the State, will give rise to sufficient numbers of point source entities seeking new discharge permits to warrant interest in offset banking as a means of meeting increasingly stringent discharge restrictions at minimum cost. If or when enforcement of TMDLs gains strength in the State, needs for systems like offset banking will increase accordingly. These considerations, and the associated benefits to Georgians that might attend the establishment of offset banking programs in the State, serve as the rationale for the author's continued interest in exploring means by which pilot offset banking projects can be established in Georgia. Working Paper # 2003-00
CS/MTH 316/516: Numerical Methods for Digital Computers
Introduction to numerical methods used in the sciences. Methods of interpolation, data smoothing, functional approximation, numerical differentiation and integration. Solution techniques for linear and nonlinear equations. Discussion of sources of error in numerical methods. Applications of interest to engineering, science, and applied mathematics students are an integral part of the course. Special topics presented as schedule permits
CS/MTH 317/517: Applications of Numerical Methods for Computational Science
Applications of computing for solving scientific and engineering problems. Numerical solution of initial value and boundary value problems for ordinary and partial differential equations are covered. Applications involving numerical optimization methods are included. Special topics presented as schedule permits. Four hour lecture
CEG 220-01: Introduction to C Programming for Engineers - I
This course provides a general introduction to computers as a problem-solving tool using the C programming language. Emphasis is on algorithms and techniques useful to engineers. Topics include data representation, debugging, and program verification. Some programming assignments may involve complex arithmetic and trigonometric and exponential functions. 4 credit hours. The course includes a scheduled laboratory section for which you must register
Correlation between some of the Cattell objective-analytic personality tests and biographical data
Although there Is little agreement as to the exact definition of the term personality, there is almost universal agreement as to the wide scope encompassed by this term and the tremendous influence of the personalities of individuals in every area of their lives and on the lives of those around them. Its importance in college activities, as in all other areas of behavior, can scarcely be denied
CEG 416-01: Matrix Computations
This course is a survey of numerical methods in linear algebra for application to problems in engineering and the sciences. Emphasis is on using modern software tools on high performance computing systems. This course covers the mathematics of linear equations, eigenvalue problems, singular value decomposition, and least squares. Material covered will be relevant to applications areas such as structural analysis, heat transfer, neural networks, mechanical vibrations, and image processing in biomedical engineering. A familiarity with MATLAB is useful, and the ability to program in languages such as CIC++ or Fortran is very important. A basic knowledge of matrix algebra is required. Four credit hours
CS 240: Computer Science - I
Basic concepts of programming and programming languages are introduced. Emphasis is on structured programming and stepwise refinement. For CS/CEG majors with familiarity of a high-level programming language. Prerequisite: MTH 130 (Precalculus) or MPL 5. 4 credit hours
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