133 research outputs found

    Applying Marketing Concepts to Seventh-day Adventist Secondary Education

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    Problem Seventh-day Adventist academies face financial problems due to declining enrollments and inadequate funding. Higher education has looked to marketing as a possible means of reversing these trends. While much has been written about marketing in higher education, little has been written concerning the marketing of secondary education. Method In order to accomplish the purpose of this study, it was necessary to review the current ideas on marketing higher education and examine those ideas that might apply to secondary education. An outline for marketing SDA secondary education was then developed. In order to validate the outline, a panel of judges, composed of two groups of SDA educators, was selected to evaluate the conclusion. This outline and a summary of educational marketing were sent to a randomly selected group of principals of SDA boarding academies in the United States for their evaluation and comments. The outline was revised with these observations in mind. Subsequently, the revised outline and summary were submitted to the Union Directors of Education for their appraisal, and their remarks constituted the basis for evaluation and final revision of the outline. Results It would appear that educators have accepted the idea that a form of marketing can be applied to education. The majority of institutions of higher education discussed in the literature reviewed reported a degree of success regardless to the institution size or the extent of the marketing effort. Although limited in number, there were educators who advocated that marketing can and should be applied not only to higher education but to elementary and secondary education as well. A sampling of Seventh-day Adventist educators agreed that marketing may be workable in the context of SDA boarding academies. There appeared to be an agreement that something must be done to help achieve the mission of providing a Seventh-day Adventist education for the church\u27s young people. Conclusions Since it has been demonstrated that marketing concepts can be applied to higher education and since conditions that have concerned higher education exist in private secondary schools, it may then be of value to suggest the adoption and use of these marketing principles in Seventh-day Adventist academies. The outline should provide administrators with a guide for taking the necessary steps in applying these principles in their individual schools

    International Investment and the Prudent Investor Rule: The Trustee\u27s Duty to Consider International Investment Vehicles

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    Part I of this note will begin with a background of trust and trustees, focusing on the historical development of the trust and the present role of the trustee. Part II presents the Prudent Investor Rule. The problems in trust management which lead to the necessity of the Rule will be explored, as will the evolution of the Rule up to the recent adoption by the American Law Institute of the Third Restatement of Trusts, which is devoted solely to the Prudent Investor Rule. In Part III, the various investment opportunities available to the modern investor will be presented, first generally, then focusing on international investment vehicles. Part IV is devoted to an explanation of modern portfolio theory, the basis of all modern thinking about investment and the impetus to the revision of the Second Restatement of Trusts. In Part V, the various ideas already presented will be brought together to prove the duty of the modern trustee to consider international investment opportunities when managing the wealth of the trust. The note will conclude with a review of the argument and some closing thoughts

    Ice-lens formation and geometrical supercooling in soils and other colloidal materials

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    We present a new, physically-intuitive model of ice-lens formation and growth during the freezing of soils and other dense, particulate suspensions. Motivated by experimental evidence, we consider the growth of an ice-filled crack in a freezing soil. At low temperatures, ice in the crack exerts large pressures on the crack walls that will eventually cause the crack to split open. We show that the crack will then propagate across the soil to form a new lens. The process is controlled by two factors: the cohesion of the soil, and the geometrical supercooling of the water in the soil; a new concept introduced to measure the energy available to form a new ice lens. When the supercooling exceeds a critical amount (proportional to the cohesive strength of the soil) a new ice lens forms. This condition for ice-lens formation and growth does not appeal to any ad hoc, empirical assumptions, and explains how periodic ice lenses can form with or without the presence of a frozen fringe. The proposed mechanism is in good agreement with experiments, in particular explaining ice-lens pattern formation, and surges in heave rate associated with the growth of new lenses. Importantly for systems with no frozen fringe, ice-lens formation and frost heave can be predicted given only the unfrozen properties of the soil. We use our theory to estimate ice-lens growth temperatures obtaining quantitative agreement with the limited experimental data that is currently available. Finally we suggest experiments that might be performed in order to verify this theory in more detail. The theory is generalizable to complex natural-soil scenarios, and should therefore be useful in the prediction of macroscopic frost heave rates.Comment: Submitted to PR

    O- vs. N-protonation of 1-dimethylaminonaphthalene-8-ketones: formation of a peri N–C bond or a hydrogen bond to the pi-electron density of a carbonyl group

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    X-ray crystallography and solid-state NMR measurements show that protonation of a series of 1-dimethylaminonaphthalene-8-ketones leads either to O protonation with formation of a long N–C bond (1.637–1.669 Å) between peri groups, or to N protonation and formation of a hydrogen bond to the π surface of the carbonyl group, the latter occurring for the larger ketone groups (C(O)R, R = t-butyl and phenyl). Solid state 15N MAS NMR studies clearly differentiate the two series, with the former yielding significantly more deshielded resonances. This is accurately corroborated by DFT calculation of the relevant chemical shift parameters. In the parent ketones X-ray crystallography shows that the nitrogen lone pair is directed towards the carbonyl group in all cases
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