STATE REGULATION AS A COMPREHENSIVE MECHANISM FOR THE SUSTAINABLE DEVELOPMENT OF TERRITORIES

Objective: One of the key objectives of state regulation regional policy today remains the task of ensuring the sustainable development of territories. The goal of the study is to determine priority directions in state regulation aimed at ensuring the sustainable territorial development of Russia. The quality of state regulation is considered in the study as a crucial factor in the sustainability of regional development.Methodology: For this purpose, the use of the mechanisms of state management of territorial sustainable development in Russia and other states is compared and the absence or presence of certain mechanisms in Russian practice is noted. The main research methods were comparative method and survey study.Results: The paper reported the results of the analysis of the realization of state policy in ensuring the sustainable development of Russian territories. The authors examined positive international experience in the state regulation of regional development and studied its directions and the features of institutional interaction. The paper explored various components of a comprehensive mechanism for managing the sustainable development of Russian territories.Contribution: The suggested priority directions for state regulation of territorial sustainable development are strategic planning, the formation of a single management and monitoring center, the organization of management along the line center – regions – territories, as well as interregional interaction, and the development and use of integral indicators for assessing the achievement of sustainable development goals

O Impacto do Marketing de Mídia Social (MMS) no Desenvolvimento do Negócio Hoteleiro: Experiência em Minihotéis Privados

Today, social networks are becoming increasingly popular for the promotion of the hotel business. One of them is Instagram – a free service with which it is possible to save, edit, and publish photos, as well as distribute them on other social networks. The popularity of Instagram is growing every year. The purpose of the article is to evaluate the use of Instagram of the most mini-hotels in Moscow to promote their services in the hospitality market and determine the main problems of using Instagram to establish effective communication with customers. The article presents various approaches to the use of social media marketing (SMM) and discusses the features of the social network Instagram as one of SMM tools. Instagram accounts of mini-hotels in Moscow and the rating of mini-hotels in Moscow on Booking, Agoda websites were investigated in 2021, and the relationship between the content of Instagram accounts and the rating of mini-hotels in Moscow on the Booking and Agoda websites was analyzed. The results suggest that Instagram is a powerful SMM tool that allows effectively using and operating the versatile capabilities of a mini-hotel for successful organization and business, and the growing popularity of social networks contributes to the positioning of mini-hotel services through the Instagram network and becomes a reliable lever aimed at attracting the attention of potential customers.Hoy en día, las redes sociales son cada vez más populares para la promoción del negocio hotelero. Una de ellas es Instagram, un servicio gratuito con el que es posible guardar, editar y publicar fotos, así como distribuirlas en otras redes sociales. La popularidad de Instagram crece cada año. El propósito del artículo es evaluar el uso de Instagram de la mayoría de los mini-hoteles en Moscú para promover sus servicios en el mercado de la hospitalidad y determinar los principales problemas de la utilización de Instagram para establecer una comunicación eficaz con los clientes. El artículo presenta varios enfoques para el uso del marketing en mídias sociales (MMS) y analiza las características de la red social Instagram como una de las herramientas de MMS. En 2021 se investigaron las cuentas de Instagram de los mini-hoteles de Moscú y la valoración de los mini-hoteles de Moscú en los sitios web de Booking y Agoda, y se analizó la relación entre el contenido de las cuentas de Instagram y la valoración de los mini-hoteles de Moscú en los sitios web de Booking y Agoda. Los autores creen que Instagram es una poderosa herramienta de MMS que permite utilizar y operar eficazmente las capacidades versátiles de un mini-hotel para una organización y negocio exitosos, y la creciente popularidad de las redes sociales contribuye al posicionamiento de los servicios de mini-hoteles a través de la red de Instagram y se convierte en una palanca fiable dirigida a atraer la atención de los clientes potenciales.Hoje em dia, as redes sociais estão se tornando cada vez mais populares para a promoção do negócio hoteleiro. Uma delas é o Instagram - um serviço gratuito com o qual é possível guardar, editar e publicar fotografias, bem como distribuí-las em outras redes sociais. A popularidade do Instagram está crescendo todos os anos. O objetivo do artigo é avaliar a utilização do Instagram dos mini-hotéis de Moscou para promover os seus serviços no mercado hoteleiro e determinar os principais problemas de utilização do Instagram para estabelecer uma comunicação eficaz com os clientes. O artigo apresenta várias abordagens à utilização do marketing das mídias sociais (MMS) e discute as características da rede social Instagram como uma das ferramentas do MMS. As contas Instagram de mini-hoteis em Moscou e a classificação dos mini-hoteis em Moscou nos websites Booking e Agoda foram investigadas em 2021, e foi analisada a relação entre o conteúdo das contas Instagram e a classificação dos mini-hoteis em Moscou nos websites Booking e Agoda. Os autores acreditam que o Instagram é uma poderosa ferramenta MMS que permite utilizar e operar eficazmente as capacidades versáteis de um mini-hotel para uma organização e negócio de sucesso, e a crescente popularidade das redes sociais contribui para o posicionamento dos serviços de mini-hotel através da rede Instagram e torna-se uma alavanca fiável destinada a atrair a atenção de potenciais clientes

The impact of a progressive personal income tax scale on reducing income inequality: comparative analysis

Background: The tax system of the Russian Federation is guided by the principles of unity, mobility and stability, multiple forms of taxes, one-time taxation, equity and equality. However, criticisms of the existing tax systems are a common trend in many countries. They specifically concern inequitable and unstable tax laws, vague language used in them, tax illiteracy and poor tax discipline, lack of tax exemptions for certain categories of taxpayers; all these problems are frequently cited by tax system researchers in their papers. Objective: This research aims to compare the performance of countries using a progressive taxation scale in Russia and countries of Latin America. Methods: The article analyzes the impact of personal income tax rates on the level of income inequality and the effectiveness of tax systems in Russia and Latin American countries (Argentina, Uruguay, Colombia and Ecuador) in reducing social differentiation. The analysis relies on mathematical models of correlation and historical and comparative research methods. Results: The study compared the results of the effectiveness evaluation of tax systems in solving the problem of reducing income inequality, which can be used in the development of fiscal policy measures aimed at reducing social tension in society. Conclusion: The article concludes that the taxation of individuals has a significant impact on the level of income inequality, while the progressive scale of taxation of personal income can be an effective tool for reducing social differentiation in the countries under study

PARTICIPATION OF RADICAL LEFT-WING MOVEMENTS IN THE POLITICAL LIFE OF VARIOUS COUNTRIES OF THE WORLD: THE INFLUENCE ON THE LEGAL AND POLITICAL MECHANISMS OF ADMINISTRATION

Objective: The study analyzes the operation of radical left-wing movements in various countries of the world. The purpose of the study is to compare the political and legal status of radical left-wing movements in different countries. Methods: Pursuing this goal, the paper presents various points of view expressed by researchers on the specific features of left-wing radicalism, describes the history of the emergence of radical left-wing movements the main reason for their popularization in the modern world, and their distinctive characteristics in different states. Results: The authors proceed from the fact that radical left-wing protests in various countries that have taken place around the world over the past 10 years (events in 2011 such as the Arab Spring and the outrage movement in Spain, political protests in Russia, the Euromaidan in Ukraine, and many other events, including left-wing protests in Kazakhstan in 2022) against the background of current economic and political instability increase the interest of researchers to understand the impact of left-wing movements on the legal and political spheres of contemporary society. The article sheds light on the diverse goals that radical left-wing movements are trying to pursue, as well as on the main strategies and tactics of achieving them. Conclusion: As a result of the conducted research, certain provisions are formulated regarding the political and legal status of radical left-wing movements, which is viewed as conditioned by the presence of the elements of extremism in the activities of these organizations. Furthermore, promising directions of improving the state policy on mitigating contradictions between the state administration and the interests of society are suggested. A part of the paper is devoted specifically to the study of the possibility of involving left-wing movements in the political life of the state through legal mechanisms of participation in politics, considering such involvement as a mechanism for reducing tensions in society and increasing the level of security