Will mobile video become the killer application for 3G? - an empirical model for media convergence

Mobile carriers have continually rolled out 3G mobile video applications to increase their revenue and profits. The presumption is that video is superior to the already successful SMS, ringtones, and pictures, and can create greater value to users. However, recent market surveys revealed contradicting results. Motivated by this discrepancy, we propose in this paper a parsimonious model for user acceptance of mobile entertainment as digital convergence. Integrating research on Information Systems, Flow, and Media Psychology, we take a unique approach to user acceptance of digital convergence - platform migration. Our key proposition is that the interaction between media types and the platform-specific constraints is the key determinant of user evaluation. Particularly, users' involvement in the media is determined by both the entertaining time span on the original platform and the attentional constraint of the new platform. The mismatch between the two spans can result in lower level involvement, which in turn cause no or even negative user emotional responses. The model was tested with empirical data. We discuss the theoretical contributions, strategic and design implications, and future research directions derived from this theoretical framewor

To immerse or not? Experimenting with two virtual retail environments

Purpose: The aim of this paper is to examine the determinants of users’ simulated experience in a virtual store and to show the subsequent impact of that experience on engagement. The outcome of that engagement is examined in relation to enjoyment, satisfaction and purchase intentions. Design/methodology/approach: The method comprised an experiment comparing users’ perceptions of a standard 2D online clothing store with an enhanced, immersive one that aimed to provide shopping value approaching that of a traditional store by using a 3D experience where participants wore special glasses and a data glove. Findings: Results demonstrate the major role of telepresence components in simulated experience and the critical role of that experience, along with hedonic and utilitarian values, in engagement. Purchase intention is influenced by satisfaction, which is in turn influenced by enjoyment and engagement. Engagement in turn is influenced by utilitarian and hedonic value and the experience of product simulation or telepresence, which is composed of control, colour and graphics vividness, and 3D authenticity. In the immersive, 3D environment experience is more associated with engagement and enjoyment, leading to greater purchase intention. The immersive, 3D environment thus has the potential to rival traditional shopping in terms of experience, resulting in higher sales for retailers and satisfaction for consumers. Originality: This work has evaluated a robust model of purchase intention and demonstrated it to hold not only in a 3D environment on a conventional computer platform, but also in an immersive one, where participants wear special glasses and a data glove

Longitudinal Analysis of Economic Clusters: A Novel Methodology and Application of UK Regions

Standard Industrial Classification (SIC) classify organizations based on their business activities. However, choosing appropriate SIC code that represents an organization’s business activities in a challenging task. In the UK, there are almost 100 categories each having several subcategories of predefined business activities designed by experts. However, such scheme cannot cater for emerging business needs while some organizations cannot be easily defined by a single SIC code, due to the complexity of their business nature. Similarly, if a company expands or changes its operation during the year, a new SIC code needs to be assigned. This results in organizations having difficulties picking representative SIC code to use in defining their business activities. In this paper, we propose a dynamic framework that can automatically group organizations based on their business activities. Our framework leverages techniques from topic modelling. Result shows that our proposed framework can automatically adapt to changing business needs and cluster organizations effectively

Adoption of a personal learning environment & network (PLE&N) to support peer- based lifelong learning

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Open-closed duality and Double Scaling

Nonperturbative terms in the free energy of Chern-Simons gauge theory play a key role in its duality to the closed topological string. We show that these terms are reproduced by performing a double scaling limit near the point where the perturbation expansion diverges. This leads to a derivation of closed string theory from this large-N gauge theory along the lines of noncritical string theories. We comment on the possible relevance of this observation to the derivation of superpotentials of asymptotically free gauge theories and its relation to infrared renormalons.Comment: 10 pages, LaTe

Bounds on R-Parity Violating Parameters from Fermion EDM's

We study one-loop contributions to the fermion electric dipole moments in the Minimal Supersymmetric Standard Model with explicit R-parity violating interactions. We obtain new individual bounds on R-parity violating Yukawa couplings and put more stringent limits on certain parameters than those obtained previously.Comment: 16 pages, LaTe

Enhanced absorption Hanle effect on the Fg=F->Fe=F+1 closed transitions

We analyse the Hanle effect on a closed $F_g\to F_e=F_g+1$ transition. Two configurations are examined, for linear- and circular-polarized laser radiation, with the applied magnetic field collinear to the laser light wavevector. We describe the peculiarities of the Hanle signal for linearly-polarized laser excitation, characterized by narrow bright resonances at low laser intensities. The mechanism behind this effect is identified, and numerical solutions for the optical Bloch equations are presented for different transitions.Comment: to be published in J. Opt. B, special issue on Quantum Coherence and Entanglement (February 2001

Quantum Zeno Effect and Light-Dark Periods for a Single Atom

The quantum Zeno effect (QZE) predicts a slow-down of the time development of a system under rapidly repeated ideal measurements, and experimentally this was tested for an ensemble of atoms using short laser pulses for non-selective state measurements. Here we consider such pulses for selective measurements on a single system. Each probe pulse will cause a burst of fluorescence or no fluorescence. If the probe pulses were strictly ideal measurements, the QZE would predict periods of fluorescence bursts alternating with periods of no fluorescence (light and dark periods) which would become longer and longer with increasing frequency of the measurements. The non-ideal character of the measurements is taken into account by incorporating the laser pulses in the interaction, and this is used to determine the corrections to the ideal case. In the limit, when the time between the laser pulses goes to zero, no freezing occurs but instead we show convergence to the familiar macroscopic light and dark periods of the continuously driven Dehmelt system. An experiment of this type should be feasible for a single atom or ion in a trapComment: 16 pages, LaTeX, a4.sty; to appear in J. Phys.