ГОСТИНИЧНЫЙ ФРАНЧАЙЗИНГ В РОССИИ В СВЕТЕ РАЗВИТИЯ ВНУТРЕННЕГО ТУРИЗМА

This article discusses future prospects of franchising development of hotel chains in Russia. The relevance is due to the strong growth of domestic tourism in recent years. So, it becomes necessary to increase the number of hotels and rise the quality of tourist services.Goal/objectives. The purpose of this article is to identify the advantages of franchising for the development of hotel chains. To achieve this goal, the author has posed and solved the following tasks: analyze the current situation on the hotel market of Russia, tendencies of its development, uncovered potential hotel franchise for the successful development of domestic tourism in Russia.Methodology. The theoretical basis of this article leans on the work of Russian researchers, in the hotel industry, analyst reports made by consulting companies. Also the author takes into account experience of real participants of this business. As a methodological basis of this article, the author used: analysis, synthesis, analogy, comparison, induction and deduction.Results. Franchising is one of the most eff ective ways of of hotel business development today, which, unfortunately, has not yet received wide distribution in Russia.Conclusions/significance. The development of domestic tourism in every country requires a stable growth in the amount of hotels and an improvement of tourism services quality.Current world practice proves that hotel franchising could help to reach this target. In spite of novelty of franchising in Russian industry, this tool has already successfully used in major international hotel chains in several Russian regions. And today Russian hotel chains more and more approve the benefits of franchising development. However, the its development is slow due to the unfavorable business climate in Russia.В данной статье рассматриваются возможности и перспективы франчайзинга для развития в России гостиничных сетей. Актуальность темы обусловлена активным ростом в последние годы внутреннего туризма и необходимостью увеличения количества гостиниц и предложения качественных туристических услуг.Цель/задачи. Целью статьи является выявление преимуществ франчайзинга для развития гостиничных сетей. Для достижения данной цели автором поставлены и решены следующие задачи: проанализирована текущая ситуация на гостиничном рынке России, выявлены тенденции его развития, раскрыт потенциал гостиничного франчайзинга для успешного развития внутреннего туризма в России.Методология. Теоретической базой статьи стали работы отечественных исследователей гостиничной отрасли, аналитические отчеты консалтинговых компаний, мнения и оценки практиков бизнеса по вопросам гостиничного франчайзинга. В качестве методологической основы применены методы: анализ, синтез, аналогия, сравнение, индукции и дедукции.Результаты. Установлено, что франчайзинг является одним из эффективных способов развития гостиничного бизнеса, который пока не получил широкого распространения в России.Выводы/значимость. Развитие внутреннего туризма в стране требует увеличения количества гостиниц и повышения качества туристических услуг. Мировая практика показывает, что эту задачу можно решить с помощью гостиничного франчайзинга. Этот сравнительно новый для российской гостиничной отрасли инструмент уже начали успешно использовать крупные международные гостиничные сети для создания гостиниц в российских регионах. Преимущества развития по франчайзингу начинают понимать и отечественные гостиничные сети. Однако, следует отметить, что развитие гостиничного франчайзинга идет медленными темпами из-за неблагоприятного предпринимательского климата в России

Electronic structure study of YNbTiO6_6 vs. CaNb2_2O6_6 with U, Pu and minor actinide substitutions using compound-tunable embedding potential method

The compound-tunable embedding potential (CTEP) method is applied to study actinide substitutions in the niobate crystals YNbTiO$_6$ and CaNb$_2$O$_6$. Two one-center clusters centered on Ca and Y are built and 20 substitutions of Ca and Y with U, Np, Pu, Am, and Cm in four different oxidation states were made for each cluster. Geometry relaxation is performed for each resulting structure, and electronic properties are analyzed by evaluating the spin density distribution and X-ray emission spectra chemical shifts. Though the studied embedded clusters with actinides having the same oxidation state are found in general to yield similar local structure distortions, for Am and Cm in high "starting" oxidation states the electron transfer from the environment was found, resulting in decrease of their oxidation states, while for "starting" U$^{\rm III}$ state the electron transfer goes in the opposite direction, resulting in increase of its oxidation state to U$^{\rm IV}$. The U substitutions are additionally studied with the use of multi-center models, which can provide both more structural and electronic relaxation and also include charge-compensating vacancies. For "starting" U$^{\rm VI}$ case, the decrease in oxidation state similar to that of Am$^{\rm VI}$ and Cm$^{\rm VI}$ in one-center clusters is observed in our calculations but in a different way. Since the really synthesized YNbTiO$_6$ structures can not be considered as perfect (periodic) crystals because the Nb and Ti atoms are statistically distributed within them occupying the same Wyckoff positions, different Ti $\leftrightarrow$ Nb substitutions are studied and corresponding structural changes are estimated

Natural adaptogenes on the basis of beekeeping products in the correction of fatigue during the recovery period of the annual training cycle for athletes of winter coordination sports

Objective: to evaluate the effectiveness of the application of bee products in correction of signs of fatigue during the recovery period in athletes of complex coordination sports. Materials and methods: 40 athletes of complex winter sports 15-21 years old (mean age - 19.05±3.42 years (M±m)) were examined: the main group (24 people) received 10% aqueous-alcoholic extract of bee moth larvae during 25 days of the recovery period; rantrol group (16 persons) received dry adsorbed royal jelly. The parameters of hematopoiesis, immune and hormonal status, physical working capacity were studied. Results: a decrease in the concentration of TNF-a and IL-4, and increase in IL-1ß and IL-6 within the reference values was established after the course of beekeeping products intake in both groups of athletes. The administration of the bee moth larva extract resulted in a decrease in the CIC (p = 0.010), an increase in the CD3 +, CD 19- lymphocytes (p = 0.028), CD3 +, CD4 + lymphocytes (p = 0.016), and signs of stimulation of erythropoiesis in the form of an increase in erythrocytes (p = 0.016) and reticulocytes (p = 0.027), as well as an increase in testosterone (p = 0.038) and physical performance (p = 0.041; p = 0.034), that was more pronounced in comparison with the royal jelly intake. Conclusions: the use of bee moth larva extract in the recovery period resulted in more significant improvement in the state of the oxygen-providing blood system, correction of the immunological imbalance and hormonal parameters of adaptation, and preservation of the level of physical fitness achieved in the competitive period in comparison with royal jelly

Strong atmospheric chemistry feedback to climate warming from Arctic methane emissions

Author Posting. © American Geophysical Union, 2011. This article is posted here by permission of American Geophysical Union for personal use, not for redistribution. The definitive version was published in Global Biogeochemical Cycles 25 (2011): GB2002, doi:10.1029/2010GB003845.The magnitude and feedbacks of future methane release from the Arctic region are unknown. Despite limited documentation of potential future releases associated with thawing permafrost and degassing methane hydrates, the large potential for future methane releases calls for improved understanding of the interaction of a changing climate with processes in the Arctic and chemical feedbacks in the atmosphere. Here we apply a “state of the art” atmospheric chemistry transport model to show that large emissions of CH 4 would likely have an unexpectedly large impact on the chemical composition of the atmosphere and on radiative forcing (RF). The indirect contribution to RF of additional methane emission is particularly important. It is shown that if global methane emissions were to increase by factors of 2.5 and 5.2 above current emissions, the indirect contributions to RF would be about 250% and 400%, respectively, of the RF that can be attributed to directly emitted methane alone. Assuming several hypothetical scenarios of CH 4 release associated with permafrost thaw, shallow marine hydrate degassing, and submarine landslides, we find a strong positive feedback on RF through atmospheric chemistry. In particular, the impact of CH 4 is enhanced through increase of its lifetime, and of atmospheric abundances of ozone, stratospheric water vapor, and CO 2 as a result of atmospheric chemical processes. Despite uncertainties in emission scenarios, our results provide a better understanding of the feedbacks in the atmospheric chemistry that would amplify climate warming

Compound-tunable embedding potential method to model local electronic excitations on ff-element ions in solids: Pilot relativistic coupled cluster study of Ce and Th impurities in yttrium orthophosphate, YPO4_4

A method to simulate local properties and processes in crystals with impurities via constructing cluster models within the frame of the compound-tunable embedding potential (CTEP) and highly-accurate {\it ab initio} relativistic molecular-type electronic structure calculations is developed and applied to the Ce and Th-doped yttrium orthophosphate crystals, YPO$_4$, having xenotime structure. Two embedded cluster models are considered, the "minimal" one, YO$_8$@CTEP$_{\rm min}$, consisting of the central Y$^{3+}$ cation and its first coordination sphere of eight O$^{2-}$ anions (i.~e.\ with broken P--O bonds), and its extended counterpart, Y(PO$_4$)$_6$@CTEP$_{\rm ext}$, implying the full treatment of all atoms of the PO$_4^{3-}$ anions nearest to the central Y$^{3+}$ cation. CTEP$_{\rm min,ext}$ denote here the corresponding cluster environment described within the CTEP method. The relativistic Fock-space coupled cluster (FS RCC) theory is applied to the minimal cluster model to study electronic excitations localized on Ce$^{3+}$ and Th$^{3+}$ impurity ions. Calculated transition energies for the cerium-doped xenotime are in a good agreement with the available experimental data (mean absolute deviation of ca.0.3 eV for $4f{\to}5d$ type transitions). For the thorium-doped crystal the picture of electronic states is predicted to be quite complicated, the ground state is expected to be of the $6d$ character. The uncertainty for the excitation energies of thorium-doped xenotime is estimated to be within 0.35 eV. Radiative lifetimes of excited states are calculated at the FS RCC level for both doped crystals. The calculated lifetime of the lowest $5d$ state of Ce$^{3+}$ differs from the experimentally measured one by no more than twice

Siberian Arctic black carbon sources constrained by model and observation

Black carbon (BC) in haze and deposited on snow and ice can have strong effects on the radiative balance of the Arctic. There is a geographic bias in Arctic BC studies toward the Atlantic sector, with lack of observational constraints for the extensive Russian Siberian Arctic, spanning nearly half of the circum-Arctic. Here, 2 y of observations at Tiksi (East Siberian Arctic) establish a strong seasonality in both BC concentrations (8 ng⋅m−3 to 302 ng⋅m−3) and dual-isotope–constrained sources (19 to 73% contribution from biomass burning). Comparisons between observations and a dispersion model, coupled to an anthropogenic emissions inventory and a fire emissions inventory, give mixed results. In the European Arctic, this model has proven to simulate BC concentrations and source contributions well. However, the model is less successful in reproducing BC concentrations and sources for the Russian Arctic. Using a Bayesian approach, we show that, in contrast to earlier studies, contributions from gas flaring (6%), power plants (9%), and open fires (12%) are relatively small, with the major sources instead being domestic (35%) and transport (38%). The observation-based evaluation of reported emissions identifies errors in spatial allocation of BC sources in the inventory and highlights the importance of improving emission distribution and source attribution, to develop reliable mitigation strategies for efficient reduction of BC impact on the Russian Arctic, one of the fastest-warming regions on Earth

ИННОВАЦИОННЫЙ ПОТЕНЦИАЛ РОССИЙСКОГО ЭКСПОРТНОГО СЕКТОРА

The purpose of this article is to identify the ways to develop the innovative potential of Russian export. As a perspective direction for enhancing Russian export sector, segment of services is considered to be the fastest growing and least dependent on the volatility of the global environment element of international trade. The article analyzes the dynamics of Russian exports of services over the past eleven years and concludes on the gradual strengthening of its position. In this regard, attention is focused on the export of high — tech and intellectual services — analysis of Russian prospects and opportunities in this area. Also author’s recommendations for the improvement of this segment in the long term are given. Special attention is paid to the development of national technology exports. As a result, the article analyzes experience of leading innovation-active countries and presents the author’s development model of Russian export sector innovative potential.Целью настоящей статьи являлось определение путей для развития инновационного потенциала российского экспорта. В качестве перспективного направления по усилению экспортного сектора России рассматривается сегмент услуг как наиболее быстро растущий и наименее зависящий от волатильности глобальной конъюнктуры элемент международной торговли. В статье анализируется динамика российского экспорта услуг за последние одиннадцать лет и сделан вывод о постепенном укреплении его позиций. В связи с этим акцентируется внимание на экспорте высокотехнологичных и интеллектуальных услуг — анализе перспектив и возможностей России в данной области. Приведены авторские рекомендации по совершенствованию данного сегмента в долгосрочной перспективе. Особое внимание уделено развитию национального экспорта технологий. В результате исследования проанализирован опыт ведущих инновационно активных стран и разработана авторская модель развития инновационного потенциала экспортного сектора России