A Bibliometric Analysis of Research on Consumer Buying Behaviour in 2018 to 2022 using VOSviewer Mapping Analysis Computations Indexed by Google Scholar

Purpose: The aim of this study is to focus on bibliometric analysis and the concept of consumer buying behaviour to understand the evolutionary and developmental trends in the field of consumer buying behaviour.   Theoretical framework: Analyzing the consumer buying behaviour in the context of management is necessary and a great opportunity for future research. It is undeniable that consumer buying behaviour is a part of marketing that cannot be overlooked and this study explores the gap in management studies.   Design/methodology/approach:  This research method is a bibliographic analysis using data from the Google Scholar database from 2018 to 2022 to provide meaningful insights for further discussions. To collect data, Publish or Perish was used with the central database of Google Scholar. VOSviewer is also used as a tool to get a map of the relationship between authors and between searched keywords. Furthermore, Microsoft Excel is used to process the data and tree mapping from the data obtained.   Findings: According to the findings, a total of 275 articles were published in 2018, 264 articles in 2019, 232 articles in 2020, 191 articles in 2021, and 38 articles in 2022. In addition, the findings demonstrated a significant decline in interest in the discipline of consumer buying behaviour. The network analysis demonstrates five distinct sub-fields of inquiry regarding consumer buying behaviour. British Food Journal was the most prolific journal in terms of journal analysis for the topic of consumer buying behaviour. In terms of publication output, Wang was the most prolific author throughout the entire period analysed.   Research, Practical & Social implications: The information might be used by professionals, policymakers, and academics to get insight into consumers' purchasing habits. This research traces the development of academic curiosity on consumer buying behaviour and highlights research gaps in this field. By doing a bibliometric analysis, this research adds to the existing body of work on the topic of consumer buying behaviour. The results of this bibliometric study might also be used to inform decisions and policy initiatives about consumer buying behaviour.   Originality/value: The significance of this research is to systematise academic work on consumer buying behaviour and to provide academics and practitioners in the field with a complete review of the theoretical foundations of studies on consumer buying behaviour

Consumer Buying Behaviour Towards Online and Offline Shopping: Pre, During and Post Covid 19 Pandemic

Purpose:  The objective of this study is to examine  consumer buying behaviour & figure out what factors influence consumer buying behaviour in towards online and offline shopping before ,during and post Covid 19 outbreak.   Theoretical framework:   The essay covers numerous consumer buying behaviour strands. This study examines consumer buying behaviour and factors. As it is based on previous research, it provides a full literature review. The research also identified under reported concerns.   Design/methodology/approach:  A comprehensive review of 90 published articles was conducted by using multiple databases on various areas. After reviewing the required literature, variables were combined with the goal of simplifying trends in literary works relating to consumer buying behaviour. The article lays forth a conceptual framework for assessing both online and offline consumer buying behaviour and would aid in our understanding of the phenomena.   Findings:   The results highlighted elements like convenience, payment methods, and offers, all of which are key aspects to take into account when making a purchase.   Research, Practical & Social implications:   Practitioners, politicians, and researchers may use the data to better understand consumer buying behaviour. The study's theoretical contributions will provide beneficial recommendations. The results will help marketers and consumer behaviour academics. This study sheds new light on COVID-19 consumers' buying habits. This study affects companies that provide online and offline purchasing services. Situational circumstances affect policy.   Originality/value:   The findings of this research provide insight into consumer buying patterns for both online and offline shopping. This research advances our knowledge of both online and offline shopping by providing a conceptual framework for analyzing consumer buying behavior before and after the Covid-19 outbreak

Biofortification of Rice, An Impactful Strategy for Nutritional Security: Current Perspectives and Future Prospect

Globally, especially in the developing world, an estimated 20,000 million people are affected by micronutrient deficiency, generally named “hidden hunger.” Crop biofortification is an impactful strategy in addressing nutritional security as well as providing a cost-saving, sustainable means by uplifting health and well-being to communities with deprived access to diversified foods and interventions regarding the micronutrient supply. Considering the global concerns about micronutrient deficiency, research organizations have initiated studies on ensuring the bioavailability of micronutrients in staple food crops. Mitigating hidden hunger with the biofortification of rice surely can be a beneficial strategy for people who consumes rice as a staple food. Significant enhancement in iron and zinc levels, as well as with other essential minerals and vitamins is achieved in rice biofortification by various approaches. Adoption of biofortified rice varieties in targeted countries would significantly increase daily micronutrient intake and help to holistically alleviate malnutrition in human populations. This review articulates the status and perspective of rice biofortification as well as summarizes dissemination and adoption along with trends in consumer acceptance. With a positive trend, attention should now need shift to an action-based agenda and robust policy directives for scaling up rice biofortification in improving nutritional security for humans

Bio-Brick - Development of Sustainable and Cost Effective Building Material

Building construction is one of the fastest growing industries in India and it puts a huge burden on its limited natural resources. Fired clay bricks are one of the major constituent materials for the construction industry and it produces a huge amount of greenhouse gases. This research tries to highlight the use of alternative materials and how they can be modulated to suit the Indian construction industry. Bio-brick or agro-waste based brick is one such material that has the potential to be a sustainable and cost-effective solution. It acts as good heat and sound insulator and at the same time has overall negative carbon footprint. Additionally, it also acts as a deterrent to stubble burning, prevalent in northern India which causes severe air pollution. Due to its low density, it reduces dead load in high rise structures, thereby making RCC construction more economical. The study also highlights the use of Bio-brick in various areas of a structure. Another important objective of this research is to inspire and motivate architects, designers, researchers and builders to encourage and support the development of such sustainable and eco-sensitive material in construction industry

Enriched nutraceuticals in gluten-free whole grain rice cookies with alternative sweeteners

Cookies are a popular snack worldwide, but the presence of gluten in most wheat-based cookies poses problems for people with gluten intolerance. Furthermore, gluten-free products are often deficient in nutraceuticals. This study investigated the potential of two traditional Indian rice landraces, Kalanamak and Chak-hao, as alternative cereals for producing whole grain gluten-free cookies with enriched bioactive compounds. The study also evaluated the influence of whole grain rice flours (WGRFs) and different sweeteners on the physical and biochemical properties of the cookies. The substitution of refined wheat flour with WGRFs significantly affected the physical and chemical properties of the cookies. WGRF cookies were generally crispier and had a lower spread ratio resulting in higher sensory evaluation scores. The added health benefits of WGRF derived cookies are likely due to the inherently higher levels of bioactive compounds such as quercetin equivalents with higher hydrogen peroxide scavenging (HPS) capacity and antioxidant activity derived from 2,2-diphenyl-1-picrylhydrazyl (DPPH) in Chak-hao rice and jaggery. This work shows that WGRFs from Kalanamak and Chak-hao could be viable alternatives to refined wheat flour for producing gluten-free cookies with enhanced nutraceutical benefits

A simple hydrazine based molecule for selective detection of Fluoride ion in DMSO

A newly synthesized hydrazine-functionalized Schiff base chemoreceptor [ N 1 N 3 −bis(4-cyanobenzylidene)isophthalahydrazide], NBCBIH has been prepared and successfully utilized for selective detection of Fluoride ion. Herein, NH and C = N-like functional units have been incorporated which provide better colorimetric response compared to systems where such kind of units are absent. On exposure to F −, NBCBIH turns from almost colorless to yellow. The recognition is well-supported by UV-Vis, fluorescence and 1H-NMR in DMSO. The fluorescence quenching is well-explained by photoinduced electron transfer mechanism (PET). The limit of detection of F − with NBCBIH is 0.7 × 10 −4M

A practice-based approach to design education

In present times, the digital medium has made information accessible to everyone. This has resulted in design to be not limited by geographical, religious and cultural boundaries. Everyone across the world is experiencing the design and its impacts. According to the needs of the field of design, education has also modified itself. The methodology of teaching has gone through a drastic change. The pedagogical developments and its processes have also evolved accordingly. The field of design has always been more experimental in implementing various learning methodologies and is usually not limited by conventional methods like rote learning and bookbased instruction. Pedagogy for design has always been defined and regulated by the need of the industry and the interaction between professional practice and academics. Through this research, we have tried to understand various pedagogical taxonomies and methodologies such as Bloom and Kolb and how these are implemented and defined in accordance to the changing landscape of the industry. It also highlights the steps that students go through in a design process based on experiences, observations, conceptualisation and experimentation. It also charts the contemporary approaches which are undertaken primarily in the design education. Certain experimental studies were conducted in a design school to understand the pedagogical practices prevalent in the present day. The case studies revealed various types of learning methodologies such as visual, auditory and kinaesthetic. Another case study revealed that, though the students are digitally aware but experiential and hands-on learning still holds a lot of relevance and has been successful in holding the attention and interest of the student for a longer duration compared to digital media. In the second study, the students as a part of class activity conducted experiments by mapping the sunlight that enters the room through the various types of windows designed by them. While they were doing the experiments, the students were closely observed, and it showed that the engagement of the students and their overall learning that resulted was very high. Thus at the end of the experiment and the overall study, we could conclude that in. © Proceedings of the NordDesign 2020 Conference, NordDesign 2020. All rights reserved

Recognition of fluoride anions at low ppm level inside living cells and from fluorosis affected tooth and saliva samples

A simple Schiff base chemosensor 2-((2-(2,4-dinitro phenyl)hydrazono)methyl)-4-nitrophenol (L) has been developed as a colorimetric and fluorimetric ‘turn on’ sensor for fluoride (F−). F− recognition at ppm levels from mouth rinses and a toothpaste water solution has been successful. Significantly, L can detect F− from fluorosis affected tooth and saliva samples by similar colorimetric changes. A test kit for F− detection from a DMSO–water (1 : 1) mixture is also engineered. Intracellular F− from pollen grains of Techoma stans and Candida albicans (a diploid fungus), grown in 10−6 (M) F− contaminated water has been successfully detected under a fluorescence microscope

Bio-bricks: Circular Economy and New Products

Agricultural waste burning is a significant source of pollution in India, especially after the harvesting season. Bio-brick was developed as an alternative and sustainable building material that is made up of agricultural waste. And at the same time, it will also lead to the reduction of air pollution and create new jobs at the grassroots level. This research paper defines the relationship between bio-bricks and circular economy model and its benefits to the rural economy and society as a whole. It has both direct and indirect benefits such as reduction of air pollution and the potential to be reused at the EOL or as filler material. It also documents the process of initial testing and product development. Product iteration started with creating blocks of bio-bricks, followed by initial experiments to determine physical properties. These results led to the redevelopment of product in term of forms and functionalities. New iterations can also be used for industrial settings such as enclosure for machinery and equipment as a sandwich or reinforced boards. Manufacturing of bio-bricks has the potential to eliminate the problem of disposal of agricultural waste at source. It can create a new economic model for farmers and lead to the development of agriculture-based industries. Based on our research findings, we find bio-bricks can be developed as a carbon-negative, sustainable and economically viable material for construction. With the right kind of product development and incentives, it can diversify into numerous products satisfying the needs of an ecologically sensitive future