24 research outputs found

    The future of community research: a conversation with Alison Hulme, Alan Bradshaw and Adam Arvidsson

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    To better understand the state of community research in other disciplines, and to consider how the contexts of contemporary market societies are changing both com- munities, and knowledge making in respect of communities

    Purifying practices:how consumers assemble romantic experiences of nature

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    Against Modern Football: Mobilising Protest Movements in Social Media

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    Recent debates in sociology consider how Internet communications might catalyse leaderless, open-ended, affective social movements that broaden support and bypass traditional institutional channels to create change. We extend this work into the field of leisure and lifestyle politics with an empirical study of Internet-mediated protest movement, Stand Against Modern Football. We explain how social media facilitate communications that transcend longstanding rivalries, and engender shared affective frames that unite diverse groups against corporate logics. In examining grassroots organisation, communication and protest actions that span online and urban locations, we discover sustained interconnectedness with traditional social movements, political parties, the media and the corporate targets of protests. Finally, we suggest that Internet-based social movements establish stable forms of organisation and leadership at these networked intersections in order to advance instrumental programmes of change

    Civilizing surfers : a historical-ethnographic exploration of subcultural lifecycles

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    Partly primitive: Discursive constructions of the domestic surfer

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    Various studies highlight the importance of discourses in consumer culture, yet fewer explore the historical development of these phenomena. This paper examines a long-view of the meanings and uses of primitive discourse in consumer culture. An investigation of the changing representation of indigenous Hawaiian surfing within Euro-American culture between the late-eighteenth and mid-twentieth century illustrates the ambiguous and malleable articulations of marketplace dis- courses. We find that over the course of this period, primitive discourses are expressed differently by changing figurations of social actors in manners that serve colonial, celebratory, contemplative and countercultural intentions. Finally, we find that the construction of surfing as a partly primitive marketplace culture combines these discourses to offer consumers a distinct and domesticated theatre of liberatory othering. Illustrating the changing possibilities and potentials for otherness in consumer culture, this paper reaffirms that contemporary marketplace cultures have complex historical roots. These legacies justify extended contextual investigations. Implications concerning representation and the politics of market- place primitivism are discussed. </p

    Purifying Practices: How Consumers Assemble Romantic Experiences of Nature

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    Nosenography: how smell constitutes meaning, identity and temporal experience in spatial assemblages

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    Nosenography is a theoretical and methodological commitment to uncover the presences and practices of smell, an often-ignored sensory feature of market and consumption spaces. Drawing on prior social science theorizations of smell as well as contemporary sensory marketing practices, we develop a framework to understand how smell features in spatial assemblages of bodies, locations and experiences. Extending theorizations of product smells and ambient smells, we show how this framework can guide knowledge of the sensing, practice and management of smell and space. We explain that smell is a dynamic and unruly force that (i) encodes spaces with meaning, (ii) identifies bodies with spaces, and (iii) punctuates the temporal experience of space as it changes. Nosenography reaffirms that spaces of consumption are multisensory and that this quality should be further acknowledged in figuring market spaces as dynamic and contested assemblages of heterogeneous constituents
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