Integrative perspective on ambidexterity, creativity and networking : literature overview

Purpose: This paper is aimed at investigating the research trends about ambidexterity blended with creativity and checking whether networking could be one of the approaches making that perspective more comprehensive. Approach/Methodology/Design: Almost every industry, characterized by particular specifics provides different managerial pressures. Those tensions are the drivers of changing managerial cognition aimed at finding the balance between improving the organizational performance and value creating. Based on the literature review and database search using PRISMA protocol, we proposed integrating ambidexterity, creativity and networking in one research perspective. Findings: A detailed analysis revealed three main research areas that are discussed so far - the development of dyadic ties of individuals, multitasking approach and the evolution of social networks linking individuals. Practical Implications: There are different managerial dilemmas which are rooted in the tensions observed. Holistic perspective that is applied in this study includes managing ambidexterity to develop specific organizational abilities driven by creativity. Providing an integrative perspective where the networking is also included, would allow to find the managerial solutions to some of the paradoxes reported. Originality/Value: Although there are many research results that confirm the necessity of enhancing the level of creativeness in organizations, we proposed including the networking perspective as one of the approaches that would allow to gain the knowledge and skills necessary to build the creative potential. As a result the perspective proposed would allow to deal with the paradoxes identifies and enhance the level of ambidexterity.peer-reviewe

The Role of Managers in Effective Strategy Implementation

Background. The subject of strategy execution is one of the current areas of research, and the role of managers responsible for a proper organization of the implementation process is mentioned among many barriers. Therefore, it seems reasonable to carry out analyses of both tasks and competencies that are essential for implementation effectiveness. Research aims. The aim of this paper is to examine whether there is a relationship between individual tasks (which determines the success in the strategy implementation) and the level of effective implementation of this process, as well as to analyse the correlations between the competencies of managers and the effectiveness of the strategy implementation. Method. The survey was conducted using the paper and pencil interview approach, and then Kendall's tau-b correlations were calculated. The respondents in the survey included managers from 200 companies listed in prestigious rankings, i.e. from companies achieving development success. Findings. The surveys proved that in relation to the strategy implementation, adequate actions taken by managers were much more important than their competencies. Therefore, the strategic awareness that manifests itself by the assignment of tasks and decision making power is more important than their knowledge and additional skills

The Role of Managers in Effective Strategy Implementation

Background. The subject of strategy execution is one of the current areas of research, and the role of managers responsible for a proper organization of the implementation process is mentioned among many barriers. Therefore, it seems reasonable to carry out analyses of both tasks and competencies that are essential for implementation effectiveness. Research aims. The aim of this paper is to examine whether there is a relationship between individual tasks (which determines the success in the strategy implementation) and the level of effective implementation of this process, as well as to analyse the correlations between the competencies of managers and the effectiveness of the strategy implementation. Method. The survey was conducted using the paper and pencil interview approach, and then Kendall's tau-b correlations were calculated. The respondents in the survey included managers from 200 companies listed in prestigious rankings, i.e. from companies achieving development success. Findings. The surveys proved that in relation to the strategy implementation, adequate actions taken by managers were much more important than their competencies. Therefore, the strategic awareness that manifests itself by the assignment of tasks and decision making power is more important than their knowledge and additional skills

The cultural codes of retirement and their impact on brand associations

info:eu-repo/semantics/publishedVersio

A holistic perspective on the international market selection phenomenon

This work seeks to identify the factors that lead to the selection of a specific country as an international location for foreign investment. Using three case studies of Portuguese firms that have internationalized to Poland, we were able to identify three different types of behaviour that led to the selection of the same international market location: systematic, relational and mimetic. Despite international market selection being a common topic of research in international business, few studies have focused on the rationale behind the selection of a specific target market. This study shows that market characteristics are decisive when firms intentionally seek a foreign market to enter, but are of less importance when country selection is motivated by rising business opportunities, a firm’s existing relationships (following the client’s strategy), or cost and risk reduction, in the form of mimetic behaviour.info:eu-repo/semantics/publishedVersio

Don’t tell me stories – the narratives of retirement and their relation with brand associations

Purpose: The concept of cultural branding based on various narratives has been established in the marketing literature, but there is a lack of studies linking this concept with brand-related effects. The aim of this paper is to explore and explain the possible relationships between various brand narratives based on the changing meaning of retirement and brand associations. Design/methodology/approach: An experimental design was used to test the proposed conceptual model and examine the impact of brand narrative on brand associations. Data were collected using an online survey from a random group of 432 respondents and analyzed using MANOVA. Findings: Our research did not confirm that in the case of financial products, brand narratives represented by distinctive retirement cultural codes had an impact on brand associations. Partial relation was found only for brand personality. Originality: This is the first study that explores brand narratives’ based on cultural codes relations with brand associations.info:eu-repo/semantics/publishedVersio

Priprema i karakterizacija C60/C70 + Ni polikristalnih tankih slojeva naraslih na raznim podlogama

C60/C70 + Ni films were obtained by thermal evaporation method in a wide range of Ni concentration (from 1.5 to 10 wt. %). The polycrystalline structure was detected in layers with Ni concentration of 1.5 wt. %. For this Ni concentration, growth of grains in columnar form was observed by SEM. TEM examination showed existence of crystalline grains of a size of a few micrometers and 10 - 200 nm thick. The electron and X-ray diffraction exhibited Bragg distances of approx. 0.87, 0.83, 0.50 and 0.32 nm, and in electron diffraction 1.0, 0.76 and 0.65 nm interplanar distances were found. In Raman spectra, typical fullerenes and two other bands placed at 580 and 1100 cm-1 were observed. The intensity of the latter bands depends on Ni concentration. For Ni concentration higher then 1.5 wt. %, the degradation of fullerene structure was observed by HRTEM, electron and X-ray diffraction.Tanki slojevi C60/C70 + Ni dobiveni su toplinskim isparavanjem s koncentracijom Ni od 1.5 do 10 tež. %. Polikristalna struktura je opažena u slojevima s 1.5 tež. % Ni. Pomoću SEM je u takvim slojevima opažen stupčast rast zrna. Pomoću TEM ustanovljena su zrna duljine nekoliko µm i debljine 10-200 nm. Ispitivanja su načinjena također elektronskom i rendgenskom difrakcijom. U Ramanovim spektrima opažene su tipične vrpce fulerena pri 580 i 1100 cm−1 . Za koncentracije Ni iznad 1.5 tež. % opažena je degradacija strukture fulerena

Challenges of international market selection – the perspective of Mexican and Brazilian multilatinas

Multilatinas have become a phenomenon that has caught the attention of many authors and researchers around the world. This paper was developed to understand their international market selection process and the challenges they face. We hypothesized that these companies ground their international expansion on the basis of physical proximity. The CAGE framework developed by Ghemawat measures the distance between two countries according to Cultural, Administrative, Geographic and Economic criteria and was the main indicator for this research. The literature review allowed for the exploration of concepts related to Multilatinas’ expansion, such as emerging market multinational companies management, internationalization process, market selection, and the CAGE framework. The systematic and opportunistic way of selecting markets were also studied in the development of a framework used to understand how managers from Mexican and Brazilian Multilatinas decide on market selection and which factors they take into account in that decision process. It was possible to verify that countries where Mexican and Brazilian Multilatinas expand are the ones with the lowest overall CAGE distance