The processing of color preference in the brain

Decades of research has established that humans have preferences for some colors (e.g., blue) and a dislike of others (e.g., dark chartreuse), with preference varying systematically with variation in hue (e.g., Hurlbert & Owen, 2015). Here, we used functional MRI to investigate why humans have likes and dislikes for simple patches of color, and to understand the neural basis of preference, aesthetics and value judgements more generally. We looked for correlations of a behavioural measure of color preference with the blood oxygen level-dependent (BOLD) response when participants performed an irrelevant orientation judgement task on colored squares. A whole brain analysis found a significant correlation between BOLD activity and color preference in the posterior midline cortex (PMC), centred on the precuneus but extending into the adjacent posterior cingulate and cuneus. These results demonstrate that brain activity is modulated by color preference, even when such preferences are irrelevant to the ongoing task the participants are engaged. They also suggest that color preferences automatically influence our processing of the visual world. Interestingly, the effect in the PMC overlaps with regions identified in neuroimaging studies of preference and value judgements of other types of stimuli. Therefore, our findings extends this literature to show that the PMC is related to automatic encoding of subjective value even for basic visual features such as color

Employee Selection Strategies in Casual Dining Restaurants

Annual turnover for hourly employees in the hospitality industry averages 102%. The costs associated with hiring and training new employees are estimated at 150% of an employee\u27s salary for businesses with more than 30 employees. The purpose of this case study was to examine the personnel selection strategies used in the casual dining sector. The sample for this study was 6 casual dining restaurant managers in the central Georgia area. Three of the participants used online selection strategies and 3 participants used intuition-based strategies. The objective of this study was to compare the similarities and differences between each respective personnel selection strategy. The conceptual framework employed is a resource-based view of the firm. Data were collected through semi structured face-to-face interviews. Data analysis occurred through coding and theming and revealed common themes between both groups. These themes were related to assessment of the application, applicant experience, applicant skills, traits, and abilities (online), and interviewing of the applicant. By implementing the recommendations from this study, managers in casual dining restaurants could affect social change whereby selecting employees who fit the restaurant environment and would demonstrate a higher self-efficacy and a better work-life balance. Promoting traits of self-efficacy and work-life balance would also create retention among hourly employees, saving restaurant organizations millions of dollars

A comparison of hypnotic susceptibility levels and the acceptance of placebo suggestions during a submaximal exercise test

The relationship between hypnotic susceptibility and the acceptance of placebo suggestions was investigated. [This is an excerpt from the abstract. For the complete abstract, please see the document.

Climate change and woodland caribou in Northwestern Ontario: a risk analysis

Woodland caribou (Rangifer tarandus caribou) range occupancy and populations have declined in northwestern (NW) Ontario over the last 100 years primarily due to human-induced factors. Recovery efforts are underway to halt this decline by reducing risk factors. Climate forecasts suggest a 4—5 oC increase in May—August mean temperature over the next century with little change in precipitation. Resulting increases in extreme weather events and increased fire weather severity will likely increase the amount of forest burned, reduce the area of older forest, alter distribution and abundance of forest tree species and plant communities, and increase abundance of alternate prey. The reduced amount of older forest preferred by caribou will be in greater demand by the forest industry leading to more conflict over ecological and economic values. Most of these factors will increase risk to caribou survival. Although forests may experience enhanced productivity, forest management practices will try to adapt harvest, regeneration, silviculture and fire management practices to both maintain economic benefits and increase the ability of forests to sequester carbon. The interaction of climate-induced forest change and forest management practices adds uncertainty to caribou conservation efforts at the southern edge of its current range. This uncertainty reinforces the need for a precautionary approach to forest management, increased research and monitoring effort, sustained emphasis on caribou recovery, and careful rationalization of restoration efforts where greatest opportunities for success may be realized

Bats as bushmeat in Madagascar

Bats are eaten by people throughout Madagascar and although the larger species like Pteropus rufus, Eidolon dupreanum, Rousettus madagascariensis and Hipposideros commersoni are preferred, small insectivorous bats are also eaten. The national hunting season for bats is widely ignored and both unsuitable hunting practices and high offtake represent a serious threat to bat populations in some areas. Bat bushmeat may be an important source of protein for Malagasy people during periods of food shortage but in general there are few data on the socioeconomic and cultural importance of bats. Fruit bats produce a single offspring per year and are therefore susceptible to over - hunting. Nevertheless, large roosts offer the possibility of community managed harvests to secure the colony and provide a source of meat but further research is needed before this can be considered. Roost sites also present the best focus for conservation and greater effort is needed to control hunting using existing legislation and flexible community - based solutions that are sensitive to the local context. The threat of pathogen transfer from bats to people is of growing concern as more bat species are identified as vectors of emergent viral diseases

Woodland caribou range occupancy in northwestern Ontario: past and present

A zone of continuous woodland caribou (Rangifer tarandus caribou) distribution is defined for northwestern Ontario. This zone establishes a benchmark for measuring the success of future management of habitat and conservation of populations. Inventory of key winter, summer and calving habitats reaffirms the concept of a dynamic mosaic of habitat tracts that supports caribou across the landscape. The historical range recession leading to this current distribution has been associated with resource development, fire and hunting activities over the past 150 years, and numerous attempts at conservation over the last 70 years. The decline was apparently phased according to several periods of development activity: i) early exploitation in the early to mid-1800s; ii) isolation and extirpation of southern populations due to rapid changes in forest use and access between 1890 and 1930; and iii) further loss of the southernmost herds due to forest harvesting of previously inaccessible areas since the 1950s. Lessons learned from history support current conservation measures to manage caribou across broad landscapes, protect southern herds, maintain caribou habitat as part of continuous range, maintain large contiguous tracts of older forest and ensure connectivity between habitat components

Towards a Caribou Habitat Management Strategy for Northwestern Ontario: Running the Gauntlet

A management strategy for woodland caribou (Rangifer tarandus caribou) habitat is being developed in northwestern Ontario. This strategy is based upon a set of draft Timber Management Guidelines for the Provision of Woodland Caribou Habitat. These guidelines recommend maintaining a sustainable supply of winter habitat within large tracts of old forest, protecting calving areas and minimizing human disturbance. Due to the large temporal and spatial scale of caribou habitat management, an ecosystem-based approach is recommended. Public response to the strategy shows a strong dichotomy between environmental and utilitarian values among all the major stakeholder groups. The major issues raised by the public include security of industrial wood supply, quality of the knowledge base, level of awareness of caribou, economic impacts on remote communities, concern about environmental impacts and silvicultural know-how. The government is responding to these concerns as the strategy evolves. Current emphasis is placed on increasing awareness of the public, training resource managers in caribou biology, management and habitat planning, implementing interim habitat management prescriptions and studying the potential impact on wood supply. The final direction for a northwestern Ontario strategy to conserve woodland caribou habitat has yet to be decided, although a commitment has been made to strive for the conservation of woodland caribou populations and their habitat

In search of a critical habitat concept for woodland caribou, boreal population

A hierarchical approach to critical habitat identification has been proposed in the draft National Recovery Strategy for the Woodland Caribou (Rangifer tarandus caribou), Boreal Population. This approach proposes that critical habitat for boreal caribou be identified as equivalent with caribou ranges and their composite range components, and that it be consistent with the biological needs of a wild, self-sustaining local population of woodland caribou. These components include seasonal ranges, high use areas and calving sites, each of which provide for important ecological functions and are subject to specific risks from human development activities. Protection of critical habitat is accomplished through management of the amount and type of human developments and potential natural disturbances, not by prohibiting all activity. This approach to critical habitat sets the stage for management and monitoring of habitat at spatial and temporal scales appropriate for conservation of a wide ranging species such as woodland caribou

The Aversive Effect of Electromagnetic Radiation on Foraging Bats—A Possible Means of Discouraging Bats from Approaching Wind Turbines

Large numbers of bats are killed by collisions with wind turbines and there is at present no accepted method of reducing or preventing this mortality. Following our demonstration that bat activity is reduced in the vicinity of large air traffic control and weather radars, we tested the hypothesis that an electromagnetic signal from a small portable radar can act as a deterrent to foraging bats. From June to September 2007 bat activity was compared at 20 foraging sites in northeast Scotland during experimental trials (radar switched on) and control trials (no radar signal). Starting 45 minutes after sunset, bat activity was recorded for a period of 30 minutes during each trial and the order of trials were alternated between nights. From July to September 2008 aerial insects at 16 of these sites were sampled using two miniature light-suction traps. At each site one of the traps was exposed to a radar signal and the other functioned as a control. Bat activity and foraging effort per unit time were significantly reduced during experimental trials when the radar antenna was fixed to produce a unidirectional signal therefore maximising exposure of foraging bats to the radar beam. However, although bat activity was significantly reduced during such trials, the radar had no significant effect on the abundance of insects captured by the traps