PELATIHAN MANAJEMEN WAKTU DALAM MENINGKATKAN PRODUKTIVITAS DIGITAL MARKETING PADA UMKM KOTA DEPOK

Tujuan umum dari kegiatan pengabdian kepada masyarakat ini adalah Memberikan pemahaman tentang Manajemen Waktu Dalam Meningkatkan Produktivitas Digital Marketing Pada UMKM Kota Depok. Perkembangan teknologi informasi saat ini sangat pesat. Salah satu contohnya adalah perkembangan telepon seluler dan internet, keberadaannya memberikan pengaruh bagi berbagai aspek kebutuhan manusia. Baik kehidupan individu, sosial maupun yang terkait dengan dunia usaha atau bisnis. Selaian mempermudah dan mempercepat proses komunikasi dan informasi, juga dapat di gunakan dalam dunia usaha atau bisnis pada saat ini seperti : fax, sms, email, website, serta munculnya istilah e-commerce atau pemasaran online. Masalah utama yang dihadapi warga ialah kurangnya pengetahuan dalam  memasarkan baik secara konvensional (offline) maupun secara online, khususnya e-commerce. Minimnya pengetahuan warga desa mengenai digital marketing menginspirasi tim Pengabdian kepada Masyarakat untuk menyampaikan sosialisasi dan memberikan pelatihan mengenai penggunaan teknologi informasi dan komunikasi ini. Jika warga paham akan pentingnya digital marketing bagi peluang bisnis usaha, diharapkan mereka akan termotivasi untuk menggunakan digital marketing sebagai sarana komunikasi dan peluang bisnis untuk usahanya, serta dapat mempraktikkannya secara langsung dengan memanfaatkan media sosial e-commerce seperti tokopedia, buka lapak, OLX, Shopee, Grab, Gojek, Blibli, Lazada, dan Zalora. Tujuan dan target yang ingin dicapai dalam kegiatan pengabdian kepada masyarakat ini adalah pelaksanaan Pengenalan Digital Marketing dalam upaya meningkatkan penghasilan warga agar menjadi keluarga sejahtera. Target luaran program ini adalah artikel ilmiah yang dipublikasikan melalui jurnal berISSN, dan peningkatan keberdayaan warga desa serta kemampuan dalam memanfaatkan peluang pemasaran melalui media online dan offline. Kata Kunci: manajemen waktu, marketing digital, produktivitas, penghasilan

ANALISIS PENDAPATAN USAHATANI KOPI ARABICA (Coffea arabica) DI KECAMATAN SUMBERMANJING WETAN KABUPATEN MALANG

This study is intended to determine the income of farmers (Coffea arabica) in Sumbermanjing Wetan District, Malang Regency, and the level of efficiency or feasibility of arabica coffee farming (Coffea arabica) in Sumbermanjing Wetan District, Malang Regency.The analysis method used is farm income analysis and farm efficiency/feasibility analysis. The number of samples in this study was 25 people who were arabica coffee farmers (Coffea arabica) in Sumbermanjing Wetan District, Malang Regency. Data collection using questionnaire method as primary data source and literature related to research. The results of the analysis show that (1) The income of Arabica Coffee Farming (Coffea arabica) in Sumbermanjing District, Malang Regency which is the result of a reduction between the total average revenue (TR) and the total average production cost (TC) of Rp 18.136.800,-. This means that the first hypothesis in this study is true, namely arabica coffee farming (Coffea arabica) in Sumbermanjing Wetan District, Malang Regency, profitable; (2) The R/C ratio of arabica coffee farming (Coffea arabica) in Sumbermanjing Wetan District, Malang Regency is 2,82. Based on the R/C ratio criteria, if the R/C ratio value is more than 1, then the farm is eligible for farming. So, in accordance with these criteria, it can be known that arabica coffee farming (Coffea arabica) in Sumbermanjing Wetan District, Malang Regency is feasible for farming. This means that the second hypothesis in this study is correct, namely usahatani arabica coffee (Coffea arabica) in Sumbermanjing Wetan District, Malang Regency is worth farming

Pengembangan UMKM dengan Menerapkan Penjualan Melalui E-Commerce dan Pelatihan Manajemen Waktu di Masa Pandemic Covid-19

Community Service entitled UMKM Development by implementing sales through e-commerce and time management training during the Covid-19 pandemic aims to provide knowledge about sales through e-commerce and time management training, invite and instil awareness to UMKM actors that it is very It is important to develop marketing through e-commerce and time management to survive the Covid pandemic. The target of this service is all UMKM members who are in Bumi Mas Ciseeng Housing, Kuripan Village, Ciseeng - Bogor. The results of this PKM are proven that UMKM players can master the way of selling through e-commerce and time management training so that they can survive during the Covid-19 pandemic.

Parasitoid Diversity of Whitefly and Aphid of Soybean

The research of parasitoid diversity of whitefly and Aphid on soybean were conducted at District of  Lumajang  from Juni to Agustus 2013. The objectives of this research were to study  the biodiversity, abundance and parasitism of whitefly and Aphid parasitoid of soybean. Measurement of insect diversity was calculated using Shannon’s index. The result Showed, i.e. polynema sp (Hymenoptera: Mymaridae),   Eretmocerus sp, Encarsia sp Aphelinus sp. (Hymenoptera: Aphelinidae) and Aphidius sp (Hymenoptera: Aphididae). Parasitoid were abundance in whitefly and aphid popular a soybean which is becomes a potential biocontrol  pest management of whitefly and Aphid a soybean Keywords: Aphid , diversity, parasitoid, whitefl

STRUKTUR PASAR DAN ANALISIS KEUNTUNGAN KOPI ARABICA RAKYAT DI KECAMATAN SUMBER WRINGIN BONDOWOSO

Arabica coffee production in District Sumberwringin 2011 reached 6.08 tonnes with a productivity of 0.17 tonnes / ha. Total production and productivity is the largest number compared with other sub-districts in the regency, This study aims to: (1) find out the factors influencing the income of coffee farmers, (2) Proving the market structure formed at the level of smallholder coffee farmers is oligopsoni. Locations were selected in District Sumberwringin because it is a major production center or people's coffee-producing regency. The sampling technique using snowball sampling. The total number of samples are 30 people arabica coffee grower and 30 people robusta coffee grower. The analysis are linear regression and the concentration ratio (CR).The result in arabica coffee: the cost of drugs and labor costs have a significant effect on income, while the area of ​​land and the cost of fertilizer have no significant effect on income. The result in robusta coffee: land area and labor cost have real effect to income, while fertilizer cost and drug cost have no significant effect to income. By calculating the value of CR found more than 80 percent that the structure of the coffee market in the District Sumberwringin monopsony or oligopsony heavy concentration

ANALISIS NILAI TAMBAH DAN EVALUASI KELAYAKAN USAHA RAJANGAN TEMBAKAU SAMPORIS

In the district of Bondowoso, farmers are marketing of tobacco leaf production in rough chopped to obtain the added value of tobacco leaves, so that farmers' income is expected to be increased. This study aims to determine whether the chopped tobacco samporis have added value, determine whether production of chopped tobacco samporis profitable, knowing production, revenue and price of chopped tobacco samporis has exceeded the value of BEP Production, BEP revenue, and BEP prices. This research was using a survey method. The sampling is done by total sampling.  Technic data analysis used added value analysis, analysis of R/C, production BEP, BEP revenue, and BEP price. Chopped tobacco samporis have added value. The ratio of added value for The lower leaves, The middle leaves and Top leaves: = 83.33%, 80.50%, 82%. and the profit rate = 82.3%, 80%, 82.2%. The farming of  chopped tobacco ​​samporis is profitable and feasible to be developed.  R/C ratio = 2.903757405, average of  production = 2358.33 kg higher than BEP production = 52.08 Kg,  average of revenue  = Rp. 68117333.33 higher than the BEP revenue = Rp. 1450501.59, -  and the average of price = Rp. 27 833/kg higher than the price BEP = Rp.9947/ Kg

Empowerment for Increasing of White Oyster Mushroom Cultivation to the Next Level

This service partner is a white oyster mushroom cultivator and is classified as an economically productive partner, domiciled in Bedian Hamlet, Jambesari Village, Jambesari Darus Sholah District, Bondowoso Regency. He was domiciled in Bedian, Jambe Sari Village, Jambesari Darus Sholah District, Bondowoso Regency. Service Objectives:  (1) partner to be more productive and have high entrepreneurial value (2) student can be improve the experience of  studying outside the campus as one of the MBKM implementations. Implementation of activities includes: (1) Planning, (2) Administration preparation and Team coordination, (3) Continuous assistance from pre-production to post-production, (4) Evaluation (5) Controlling. The results of the activities: (1) Overcoming constraints on kumbung conditions, (2) Overcoming obstacles during the baglog filling process, (3) Overcoming obstacles in the baglog sterilization process, (4) Overcoming obstacles in the process white oyster mushroom production, (5) Overcoming obstacles in the post-production process, (6) providing added value to the production of white oyster mushrooms into mushroom chips

Analisis Nilai Tambah dan Evaluasi Kelayakan Usaha Rajangan Tembakau Samporis

In the district of Bondowoso, farmers are marketing of tobacco leaf production in rough chopped to obtain the added value of tobacco leaves, so that farmers' income is expected to be increased. This study aims to determine whether the chopped tobacco samporis have added value, determine whether production of chopped tobacco samporis profitable, knowing production, revenue and price of chopped tobacco samporis has exceeded the value of BEP Production, BEP revenue, and BEP prices. This research was using a survey method. The sampling is done by total sampling.  Technic data analysis used added value analysis, analysis of R/C, production BEP, BEP revenue, and BEP price. Chopped tobacco samporis have added value. The ratio of added value for The lower leaves, The middle leaves and Top leaves: = 83.33%, 80.50%, 82%. and the profit rate = 82.3%, 80%, 82.2%. The farming of  chopped tobacco ​​samporis is profitable and feasible to be developed.  R/C ratio = 2.903757405, average of  production = 2358.33 kg higher than BEP production = 52.08 Kg,  average of revenue  = Rp. 68117333.33 higher than the BEP revenue = Rp. 1450501.59, -  and the average of price = Rp. 27 833/kg higher than the price BEP = Rp.9947/ Kg