La mise en oeuvre d'une démarche de Responsabilité Sociale des Entreprises

Cette contribution se penche sur la mise en ?uvre de la RSE au sein des entre-prises. Elle s?articule autour de deux parties. La première partie présente les principaux textes sur lesquels les entreprises fondent leurs actions RSE. Nous présenterons en particulier les grandes lignes de la norme ISO 26000 qui a été publiée le 1er novembre 2010. La deuxième partie décrit la mise en ?uvre de la RSE par les entreprises implantées au Luxembourg, à partir de données issues d?une enquête faite par le CEPS/INSTEAD, en collaboration avec IMS Luxembourg, durant le dernier trimestre 2008.Responsabilité Sociale des Entreprises; mise en oeuvre; enquêtes

Does the Internet make people happier ?

As people are spending more time online, it is important to evaluate the impact of Internet use on individual well-being. Internet use yields direct utility and economic returns (e.g. better job, higher productivity) that may increase life satisfaction. But the Internet might also have detrimental effects (addiction, social isolation, e.g.). This paper empirically examines the relation between Internet use and subjective well-being. Using Luxemburgish data from a European social survey, we find evidence that non users are less satisfied in their life than Internet users. This result holds when we control for socio-demographic characteristics, social capital, values and beliefs, and health and income. Moreover, the positive influence of Internet use is stronger for low income and young individuals. These findings suggest that public policy aiming to reduce the digital divide are socially desirableInternet, happiness, well-being, digital divide, social capital, social values

Does the Internet make people happier?

As people are spending more time online, it is important to evaluate the impact of Internet use on individual well-being. Internet use yields direct utility and economic returns (e.g. better job, higher productivity) that may increase life sa-tisfaction. But the Internet might also have detrimental effects (addiction, social isolation, e.g.). This paper empirically examines the relation between Internet use and subjective well-being. Using Luxemburgish data from a European so-cial survey, we find evidence that non users are less satisfied in their life than Internet users. This result holds when we control for socio-demographic charac-teristics, social capital, values and beliefs, and health and income. Moreover, the positive influence of Internet use is stronger for low income and young in-dividuals. These findings suggest that public policy aiming to reduce the digital divide are socially desirable..Internet; happiness; well-being; digital divide; social capital; social values

Firm voluntary measures for environmental changes, eco-innovations and CSR : Empirical analysis based on data surveys

Despite the increased strategic importance of environmental innovation on the one hand and corporate social responsibility on the other, there are still few studies that show firm voluntary measures create a primary determinant of environmental changes. First, we clarify the meaning of voluntary measures and CSR. Second, we utilize a survey carried out in Luxemburg on firm CSR practices jointly with the Community Innovation Survey 2008 (CIS 2008). We merge them and show through the estimation of a probit model that CSR is an important factor that explains environmental innovation. Thanks to a question from CIS 2008 we can contribute to the literature by developing a new indicator measuring the scale of the positive impacts on the environment coming from the firm technological innovation capacity. A negative binomial regression enables us to estimate a significant and positive effect of CSR and firm value on this scale

CSR firm profiles and innovation: An empirical exploration with survey data

This paper explores the relationship between different Corporate Social Responsibility (CSR) strategies and innovation. Using a survey carried out on CSR behavior of Luxembourg firms, we found two types of firms as far as CSR practices are concerned. Cluster 1 firms adopted CSR practices to achieve economic goals without resorting to the formalization of these practices. In contrast, cluster 2 firms "learn CSR by doing" and by establishing CSR procedures and tools. Then  we match Community Innovation Survey (CIS) data and specific data collected on CSR clusters. We estimate Logit models to explain the different types of innovation (product, process, organizational). In comparison with the firms which don't adopt CSR, firms in Cluster 1 are more innovative in  terms of product and process once we control for firm characteristics and innovation drivers while firms in cluster 2 tend to reject innovation in process and adopt organizational innovation. These results, which show the link between the various CSR practices and innovation types, have important consequences in terms of managerial recommendations and public policy support for innovation.Corporate Social Responsibility; Innovation; Organizational; Practices; Product; Process

Investigating the role of Corporate Social Responsibility in the adoption of sustainability oriented innovation

International audienceThis contribution explores the role of Corporate Social Responsibility (CSR) on the adoption on Sustainability Oriented Innovation. In accordance with previous research that show the effect of CSR depends on which CSR practices are taking into account, we consider different measures of CSR practices To analyse this relationship we adopt an empirical approach based on a survey carried on in Luxembourg in 2008 on firm CSR practices jointly with the Community Innovation Survey carried on in 2012. With a sample of 286 firms and a Heckman procedure, the study underlines the importance to differentiate the type of CSR strategy (strategic vs responsive). Our results show that strategic CSR explain the adoption of Sustainability Oriented Innovation.</p

Usage de l'Internet et investissement en capital social

L'objectif de cet article est d'étudier le rôle d'Internet dans la formation du capital social. L'usage d'Internet a-t-il un impact sur la nature et l'intensité des investissements d'un individu dans des réseaux sociaux formels et informels ? Cette question est d'abord examinée d'un point de vue théorique à l'aide d'un modèle microéconomique d'investissement en capital social. Puis, à partir de données luxembourgeoises nous tentons d'identifier empiriquement les déterminants de l'investissement en capital social hors Internet et via Internet. Nous mettons en évidence un effet positif de l'usage d'Internet sur l'engagement dans des réseaux sociaux. Par ailleurs, nous montrons que la majorité des investissements en capital social via Internet viennent en complément des investissements hors Internet (investissements directs), sauf pour les individus ayant connu une mobilité ou une rupture dans le passé (géographique, professionnelle, affective). Ces derniers semblent tirer des bénéfices importants de l'usage de l'Internet, pour entretenir ou renouveler leur capital social.Capital social, usage d'Internet, fracture numérique

Are complex innovators more persistent than single innovators ? An empirical analysis of innovation persistence drivers

This paper examines the persistence of innovation behaviour at the firm level (manufacturing and services sectors). We attempt to answer the question : does being successful in past innovation activities increase the probability of being successful in current innovation activities ? We contribute to the literature by explicitly distinguishing between single and complex innovation strategies. Using two waves of the Community Innovation Survey (2002-2004, 2006-2008) conducted in Luxembourg, the regressions show that complex innovators are more inclined to remain persistent innovators than single innovators. Within the group of single innovators pure product innovators have an advantage over pure process innovators. The results support the idea that the differences in innovation strategies across firms are important for understanding the firm innovation dynamics

Existe-t'il une relation enter RSE/innovation ? Exploitation empirique sur données luxembourgeoises

Dans ce papier, nous mettons en évidence l?existence d?une relation entre le fait d?être une entreprise innovante et d?adopter une démarche RSE. Trois propositions sont testées : (1) il y a une liaison directe et positive au niveau des entreprises entre un comportement d?innovation technologique et la mise en oeuvre de pratiques relevant de la RSE, (2) il y a une liaison directe et positive entre un comportement d?innovation technologique et le degré d?engagement dans la RSE. Nous utilisons des données de deux enquêtes conduites auprès d?entreprises luxembourgeoises. Les régressions logistiques indiquent que la première proposition est vérifiée, quel que soit le type d?innovation technologique, après avoir contrôlé les effets liés à la taille et à l?appartenance sectorielle. Un modèle logit multinomial ordonné valide la secondeInnovation technologique; RSE; Données d'enquêtes

Are firms with different CSR profiles equally innovative? Empirical analysis with survey data

International audienceThis paper explores the relationship between corporate social responsibility (CSR) and innovation from a firm strategic perspective. Matching Community Innovation Survey data with specific data collected about the CSR behaviour of Luxembourg firms, the authors identify two types of firms (strategic versus responsive) that differ in the intensity of their CSR adoption. A bivariate probit model, estimated to explain the different types of technological innovations (product and/or process), shows that firms with strategic CSR profiles are more likely to innovate in both products and processes. In contrast, adopting responsive CSR practices significantly alters firms' innovation, such that CSR may create barriers to innovation. These results have implications for theory and offer managerial recommendations for firms designing their innovation strategies