17 research outputs found
Employee Involvement In EMS/ISO 14001 And Its Spillover Effect In Creating Consumer Environmentally Responsible Behavior [TS155.7. R173 2007 f rb].
Kajian ini memberi jawapan kepada satu persoalan utama iaitu sama ada perlaksanaan
satu sistem pengurusan yang komprehensif dan menyeluruh seperti Sistem Pengurusan
Alamsekitar (SPA) boleh mengukuhkan sikap-kerja dan norma yang mesra-alamsekitar
dan sama ada sikap dan norma tersebut boleh melimpah dalam bentuk tingkah-laku
diluar organisasi.
This study answers the main question of whether the implementation of a
comprehensive and pervasive management system such as the Environmental
Management System (EMS) could reinforce work attitude and norms that are eco friendly
and whether the same attitude and norm would spill out into behavior outside the
organization
Eco-Labeling Perspectives amongst Malaysian Consumers
This study explores the Malaysian consumers trust of an eco-label and the influence it has in their choice for the corresponding environment friendly product. Taking into consideration the infancy stage of the Malaysia green marketing initiative, traditional approach to evaluating local consumer receptiveness to the eco-label might not be suitable. This paper approaches the introduction of eco-label with two perspectives in mind. Firstly, while earlier studies from the western scholars use eco-label as a part of the augmented product, this study introduces eco-label as a separate moderating variable. Secondly, the choice of employees working in ISO14001 certified organizations as the population explore a potentially conducive place to initiate a systematic effort in developing a green consumer community. The result is very encouraging. This study has shown that, with some exposure to environmental related experiences Malaysian consumer would indeed react positively to the eco-label. In fact, for situation that requires them to consider environmental aspects of a product that they wish to purchase, the eco-label will definitely be the crucial factor that will push them to make the right purchase choice
Enhancing Supply Chain Performance of SMEs in Thailand Using the Integrated Personnel Development Model
Personnel development is a salient component of the human resource supply chain of a business organization. This is especially true for small and medium sized enterprises (SMEs) which has limited resources and could potentially affect their supply chain performance. In an era where modern businesses are driven by innovation, a fresh approach to entrepreneur personnel development should be considered crucial and indispensable. Thus, the objective of this study has been to find a comprehensive and multi-dimensional approach in developing outstanding SME entrepreneurs that could bring about enhanced business performance, including in the vital supply chain functions. Through content analysis of relevant literatures in human resources, three pertinent constructs with strong empirical foundations have been identified, namely happy workplace, transformational leadership, learning organization, were selected and later hypothesized to affect organizational commitment and eventually contribute to enhance performance. Questionnaires were used as a quantitative research tool to collect the data from 500 employees in SMEs in the Nakhon Pathom Province, Thailand. Structural Equation Modelling (SEM) was used for analysing the statistics. The results found that the learning organisation is most appropriate, which has direct and indirect effects on supply chain performance. The mediating effect of organisational commitment on the relationship between learning organisation and supply chain performance was also found. The results of this study will be beneficial to entrepreneurs, the government, and educational agencies to be used as a guideline to form the policies and conduct further research
Retaining Customers through Relationship Marketing in an Islamic Financial Institution in Malaysia
Questions on ways to retain loyal customers and attract potential future customers in an Islamic financial institution led
to a study on customer relationship marketing (CRM) strategies at the Pilgrims Fund Corporation or Tabung Haji (TH).
This study aims to determine whether customer relationship marketing (CRM) influenced by the variables - customers’
satisfaction, employees’ commitment, customers’ trust and customers’ loyalty. Questionnaires and personal interviews
with the respondents were used. 152 registered Tabung Haji depositors were selected as sample size. It was found that
there is a significant relationship between customer relationship marketing- the four dependent variables. Findings from
this study showed strong positive relationship between customer relationship marketing and customers’ satisfaction
(81%), customers’ trust (77.8%), employees’ commitment (76.2%) and customers’ loyalty (69.5%). Findings from this
study will help Tabung Haji to utilize appropriate customer relationship marketing strategies to retain the loyalty of
existing customers. Simultaneously, Tabung Haji should make the most of its customer relationship marketing strategies
(CRM) to attract future potential customers. It is hoped that Tabung Haji will be a progressive, dynamic and innovative
financial institution through the utilization of appropriate strategies in customer relationship marketing (CRM)
A Content Analysis of Current Issues in Supply Chain Management
This paper presents a content analysis to review and offer the latest study of literature in supply chain management (SCM). The SCM literature seems to require a review study on a regular basis to keep updated on the changes of its dynamic and complex characteristics. Drawing from the 58 articles from Emerald Insight and Science Direct databases, this study provides an appropriate analysis from the four pre-identified keywords to explore the recent articles published in the years 2016 and 2017, as well as the issues that have been revisited for further analysis. The results revealed five prime issues and four major scopes that have become the focus of the recent study, which suggests the future research propositions in SCM
The Dimensions of Islamic Restaurant Image and Its Influence on Customer Satisfaction
To effectively compete in the highly competitive halal market sector, foodservice businesses must develop marketing strategies that could ensure customer satisfaction and loyalty. One such marketing strategy is to focus on building distinctive and positive business image. Previous studies concerning corporate image and reputation of Islamic business organizations were concentrated mostly to the banking sector. This empirical study seeks to determine the relevance and the foundations of business image from the Islamic perspective, and explore its dimensionality, with specific focus on the restaurant or foodservice industry. The dimensions are derived from specific knowledge from the field of service or restaurant management and redefined or realign to the principles of Islamic teachings
Sustainable entrepreneurship in Malaysia: a grounded theory / Profesor Madya Dr Amran Awang, AMP… [et al.]
Argument posed in Shepherd and Patzelt (2011) of what is to be sustained? And what is to be developed? in capitalizing on sustainable entrepreneurship shall be explored further in Malaysia. Sustaining Malaysia with regard to her environment, community and entrepreneurship uphold her Vision 2020 in establishing herself as a developed country. The argument brought forward series of research questions to be explored. This research explores sustainable entrepreneurship in Malaysia based on those research questions, and other issues pertaining to developing country like Malaysia. Sustainable entrepreneurship should consider both what is to be sustained and what is to be developed simultaneously. Thus activities of nature preservation, life support and community shall enhance opportunity in production of services, products and processes beneficial economically and non-economically to individual, the economy and society (Shepherd & Patzelt, 2011). The study utilizes both qualitative and quantitative methods in capturing all elements mentioned under sustainable entrepreneurship definition. The qualitative method observes an inductive approach of focus group surveys at individual, organization and industry levels. The method capitalizes on Glaser and Strauss (1967) grounded theory approach where the theory is derived from the ground. The information will be used to formulate constructs that will form a model. On the other hand, the quantitative method shall put an effort in compiling the data to verify the model
Awareness of Eco-label in Malaysia's Green Marketing Initiative
Abstract Consumer awareness of the environment and preference for mor
A Discussion of Underlying Theories Explaining the Spillover of Environmentally Friendly Behavior Phenomenon
The influence of organizational climate dimensions on ergonomics citizenship behaviour: A conceptual framework / Che Norazri Che Din and Nik Ramli Nik Abdul Rashid
Musculoskeletal disorder (MSD) is one of the occupational
diseases which is caused by exposure of workers to
ergonomic risk factors. Statistics from the Malaysian Department of Occupational Safety and Health showed a staggering 160% increase in work-related MSD from 2005 to 2009. In an effort to address this issue, many studies had been conducted to improve workplace ergonomic condition and behaviour. While most MSD-studies have been focusing on the work method and body posture, this article explores an alternative intra-group dynamic construct of employee proactive behaviour towards
ergonomics or Ergonomic Citizenship Behaviour (ECB) which is believed could positively influence workplace ergonomics issues. The concept of ECB is adopted from Organizational Citizenship Behaviour (OCB) which had been linked with various positive outcomes. Specific organizational climate factors (employee autonomy, participative decision making, and supervisory support) are also discussed as the predictor variables of the theoretical framework. The Social Exchange Theory is applied to
strengthen the empirical justifications and explain the theoretical framework that draws attention to the mutually contingent and rewarding transactional process between both the workers and the organization