Which B2B e-business model: the case of Australian agribusiness organisations

The growing importance of B2B e-commerce has seen the need for the development of a model to assist in the choice of e-business models. This paper explores the internal and external factors influencing the choice of e-business models using depth interviews and case studies conducted with Australian agribusiness organisations. Sixteen factors, were identified with only 11 regarded as important to the selection of e-business models

An exploratory study of Australian agribusiness organisations and their selection of e-business models for conducting B2B e-commerce

The increasing importance and complexity of selecting appropriate e-business models has seen the need to develop a framework to assist businesses in this process. Through depth interviews and case studies, this paper explores the behaviour of Australian agribusiness organisations in their choice of e-business models for conducting B2B e-commerce. The results show that the choice of model is a complex multi-stage process

Implementing whole of chain analysis for the seafood industry: A toolbox approach

Whole of chain analyses are increasingly recognised as an important tool for improving the efficeincy and effectiveness of agri-food chains, particularly in industries where many producers are small, family-owned businesses. However, there remains confusion in the literature and in practice about the different approaches that can be taken to whole of chain analysis. The purpose of this paper is two-fold: firstly to define and describe the various approaches to analyses of food chains, and secondly, to provide a set of principles and a decision tree from which food industry companies can choose their preferred whole of chain activity based on their intended outcomes. This paper will use the seafood industry as an exemplar, noting that principles could apply across other primary production sectors

Teaching marketing research: preaching what we practice

The teaching of Marketing Research, like many marketing courses, has generally followed the linear process as presented in many popular texts in this area. This paper proposes that the marketing research process should be presented and taught as it is applied in practice, that is, as a reiterative process of refinement and development during the discovery and analysis of the information relevant to management decision making. In making this argument, current models of the marketing research process are reviewed and an alternative marketing research process model is presented. Academics and practitioner alike can use this alternative model in the application and teaching of marketing research

Exploring the Influence of Decision Style on Decision Support System Acceptance by GPs

While clinical DSS have many proven benefits in the medical field, their uptake by GPs has been limited. This research explores the influence of decision styles as a possible explanatory variable for the usage of DSS. Insight into the reasons why GPs do not use clinical DSS will allow the development of strategies to facilitate more widespread adoption with consequent improvements across many areas. Depth interviews were conducted with 37 GPs comprising a mix of education backgrounds, experience and gender. In addition respondents completed a decisions styles questionnaire. Results indicated that users of DSS were more likely to have an integrative decision style while non users adopted a flexible decision style. Decision style was also strongly correlated to education with overseas trained doctors more likely to have integrative decision styles and Australian trained GPs exhibiting flexible styles

The Role of Habit, Childhood Consumption, Familiarity and Attitudes Across Seafood Consumption Segments in Australia

Australian consumers hold very favorable attitudes toward seafood, with key drivers to consumption being taste, convenience, diet variety, and health benefits. Nevertheless, despite these positive attitudes, seafood consumption remains below many other countries. In this article, we investigate the influence of habit including regular childhood consumption, familiarity with seafood, and attitudes toward seafood on seafood consumption and consumption occasions. Habit and lack of familiarity with seafood were found to lead to lower levels of seafood consumption, whereas positive attitudes toward seafood were associated with more regular seafood consumption. People who consumed seafood on a regular basis as a child were more likely to be more familiar with seafood and be in the habit of consuming seafood in adulthood. Patterns of childhood consumption occasions were found to be associated with adult consumption occasions. Based on these findings, we discuss possible strategies and behavioral interventions for further investigation, which are grounded in habit theory and are aimed at changing seafood eating habits, increasing childhood consumption, and reducing the lack of familiarity with seafood

Exploring Point of Sale Strategies for Improving Seafood Retailing: The Case of the Australian Oyster Industry

The commodification of many food products, combined with increasing market share of supermarkets, has increased the importance of point of sale (POS) strategies in speciality food retailers such as fishmongers. The purpose of this study is to develop strategies to improve the retailing of seafood in fishmongers, specifically oysters, a species which is currently underutilised; as although they are eaten by many consumers, purchase frequency is low. A literature review identifies the key drivers and barriers to oyster consumption and the information consumers want at the POS. Based on these findings, a retailing strategy for oysters is developed and tested in two consumer focus groups. Based on focus group results, revisions are recommended to the retail strategy, importantly including a change in collateral from a production focus to a consumption focus. This study makes a clear contribution to theory and practice by bringing together the existing literature on drivers and barriers and consumer information requirements about oysters to develop and test practical retail strategy concepts

Simultaneous genetic analysis of means and covariance structure: Pearson-Lawley selection rules

The object of this paper is to indicate that the Pearson-Lawley selection rules form a plausible general theory for the simultaneous genetic analysis of means and covariance structure. Models are presented based on phenotypic selection and latent selection. Previously presented quantitative genetic models to decompose means and covariance structure simultaneously are reconsidered as instances of latent selection. The selection rules are very useful in the context of behavior genetic modeling because they lead to testable models and a conceptual framework for explaining variation between and within groups by the same genetic and environmental factors. © 1994 Plenum Publishing Corporation

Consumer image effects in international marketing of a service

This paper tests a model of combined effects of country, corporate and brand image on consumers’ evaluation and purchase intention, in the context of international marketing of a higher education service. Results indicate that all three images have the power to influence a student’s overseas study destination choice