Internal and external drivers for quality certification in the service industry: Do they have different impacts on success?

This paper presents the results of a study of hotels that are certified for quality management to identify the reasons for seeking quality certification. The authors analyse whether internal or external drivers for seeking certification have different impacts on benefits and the use of quality tools in the hotel industry. The analysis groups hotels according to the importance of their internal reasons for certification, and uses cluster analysis to identify the significant differences between groups of hotels. The findings for the 32 hotels analysed show that hotels that pursued certification for internal reasons develop better quality tools and have increased levels of benefit

El ambiente entre representación y ecología - Un estudio de caso en Guatemala, siglo XIX The environment: between representation and ecology - A case study of Guatemala, 19th century

<abstract language="por">A Guatemala - onde a cultura do café assumiu papel relevante - foi alvo de intensa idealização de sua natureza, ao mesmo tempo em que foi exaltada como uma nação essencialmente agrícola. Tais imagens se construíram tanto sobre bases naturais como sobre representa ções sociais e históricas. Muitos estudos apontam a existência de duas macro-regiões homogêneas no seu território. Entretanto, cada uma delas apresenta uma composição ecológica muito mais variada do que se supõe tradicionalmente, o que se configura como um dos principais fatores de compreensão da constituição histórica das regiões de plantio do café naquele país.<br>Guatemala - where the culture of coffee became relevant - was the target of intense idealization of its nature, at the same time that it was exalted as an essentially agricultural nation. Such images were built upon natural bases as well as upon social and historical representations. Many studies point to the existence of two homogeneous macroregions in the territory. However, each one of them presents an ecological composition much more varied than is traditionally supposed, which is one of the main factors for understanding the historical constitution of coffee plantation regions in that country