The Effect of Hearing the Customer’s Voice in Achieving Sustainable Competitive Advantage: An Exploratory Study of the Opinions of Employees of Baghdad Soft Drinks Company

يهدف البحث الى تحقيق الميزة التنافسية المستدامة من خلال سماع صوت الزبون والاهتمام برغباته ومتطلباته في شركة بغداد للمشروبات الغازية، وتمثلت مشكلة البحث عبر التساؤلات المطروحة بشأن مدى علاقة وتأثير سماع صوت الزبون في تحقيق الميزة التنافسية لشركة بغداد للمشروبات الغازية، ولتحقيق هدف البحث تم اختبار فرضيتين رئيسيتين واخرى فرعية وتم استخدام الاستبانة كأداة لجمع البيانات من خلال توزيع (137) استبانة استرجع منها (100) استبانة قابلة للتحليل، وقد تم تحليل البيانات باستخدام برنامج (Spss)، وتوصل البحث الى وجود مستوى جيد من حيث اهتمام الشركة المبحوثة بصوت زبائنها بالإضافة الى تحقيق علاقتي الارتباط والاثر بين صوت الزبون والميزة التنافسية المستدامة، واوصى البحث بالعديد من التوصيات اهمها اجراء المقابلات الدورية مع زبائن الشركة والاهتمام برغباتهم ومقترحاتهم حول تطوير وتحسين منتجات الشركة.The research aims to achieve sustainable competitive advantage by hearing the customer’s voice and paying attention to his desires and requirements in Baghdad Soft Drinks Company. The research problem was through questions raised about the relationship and effect of hearing the customer’s voice in achieving the competitive advantage of Baghdad Soft Drinks Company. To achieve the research goal, two main hypotheses were tested. And a secondary one, and the questionnaire was used as a tool to collect data by distributing (137) questionnaires from which (100) questionnaires were retrieved for analysis, and the data were analyzed using the (Spss) program, and the research reached a good level in terms of the researched company's interest in the voice of its customers in addition to an investigation My relationship and the impact between the customer's voice and the sustainable competitive advantage, and the research recommended many recommendations, the most important of which is conducting periodic interviews with the company's customers and paying attention to their desires and suggestions about developing and improving the company's products

The role of the family economy in theft in Chaharmahal and Bakhtiari province (case study of adult criminals in prison)

Security establishment without doubt is one of the main objectives in the management of any society in which crime creates instability and imposes costs to society, which is made up of families. Crime is a social phenomenon and its occurrence adversely affected by the different causes. So, given the sensitivity and its importance in the different societies in recent years, extensive studies have been done in order to identify and explain the causes of crime, particularly theft. It seems the most important causes of crime are economic factors that have a significant impact in the event of theft, because in most studies, statistically significant relationships between economic factors and the occurrence of this crime are confirmed. Thus, according to the sensitivity of the issue, it is also considered in recent years in our country and through it, the applied results have been obtained. This study, which was conducted on 108 prisoners committed to robbery, by the same token attempts to test the role of home economics in the crime of theft in Chaharmahal and Bakhtiari province by Pearson's correlation coefficient. The instrument used in this study was a questionnaire that examined variables such as addiction, unemployment, state administration, education, economic factors, etc. This study consisted of two hypotheses which are tested by Pearson correlation analysis (+1, 0, -1).Keywords: theft, economic factors, Pearson, addiction, lack of skill

Effect of Feeding Pellets Containing Different Concentrate to wheat Straw Ratios on the Rumen Fermentation Characteristics of Awassi Lambs

اجريت الدراسة في منطقة السياحي- محافظة بابل للتحري عن تأثير تغذية نسب مختلفة من العلف المركز الى تبن الحنطة على خصائص تخمرات الكرش. حضرت خمسة علائق خليطة كلية تضمن تركيبها 30:70 و40:60 و 50:50 و 60:40 و 70:30 من العلف المركز الى تبن الحنطة كبست بصورة مكعبات وقدمت بصورة حرة الى الحملان العواسية. اظهرت النتائج ان زيادة نسبة العلف المركز الى الخشن قد ارتبطت بانخفاض معنوي (P<0.01) في الاس الهيدروجيني في سائل الكرش وسجلت اقل القيم,  6.60و 6.50 و 6.53 في النماذج المسحوبة من مجموعة الحملان المغذاة على المكعبات الحاوية على العلف المركز الى التبن بنسبة 50:50 و 60:40 و 70:30 على التوالي. كما تميزت تلك النماذج باقل (P<0.01) تركيز نيتروجين الامونيا,  4.85و 4.45 و 4.35 ملغم/100  مل, وأعلى (P<0.01) تركيز للأحماض الدهنية الطيارة الكلية.This study was carried out in Alsiyahii area– Babylon Province to investigate the effect of feeding Awassi lambs different ratios of concentrate: wheat straw (C: R) on rumen fermentation characteristics. Five pellets of total mixed rations (TMR) containing 30:70, 40:60, 50:50, 60:40 and 70:30 of C: R ratios were prepared and offered to lambs ad libitum. Results revealed that increasing C: R ratio was associated with a significant (P<0.01) reduction in pH, lower values of 6.60, 6.50 and 6.53 were recorded in samples of rumen liquor collected from lambs fed pellets containing C: R ratios of 50:50, 60:40 and 70:30, respectively. Those samples were also characterized with lower (P<0.01) concentration of ammonia nitrogen, 4.85, 4.45 and 4.38 mg/100 ml, and higher (P<0.01) concentration of total volatile fatty acids.&nbsp

Effect of Feeding Pellets Containing Different Concentrate to Wheat Straw Ratios on the Blood Parameters of Awassi Lambs

اجريت الدراسة للتحري عن تأثير تغذية الحملان العواسية على نسب مختلفة من العلف المركز الى تبن الحنطة على معايير الدم. حضرت مكعبات خمسة علائق خليطة كلية تضمن تركيبها 30:70 و40:60 و 50:50 و 60:40 و 70:30 من العلف المركز الى تبن الحنطة وقدمت بصورة حرة الى الحملان. اظهرت النتائج ان زيادة نسبة العلف المركز الى الخشن ادت الى حصول زيادة معنوية ((P<0.01 في تركيز الكلوكوز وسجلت اعلى القيم, 75.38 و 75.59 ملغم/100 مل في نماذج الدم المسحوبة من الحملان المغذاة على المكعبات الحاوية على العلف المركز الى التبن بنسبة 40:60 و 30:70 على التوالي. كما تميزت تلك النماذج بأعلى ((P<0.01 تركيز للبروتين الكلي والكليسريدات الثلاثية في الدم. اما تركيز نيتروجين اليوريا فقد سجلت اعلى ((P<0.01 القيم, 44.15 و 42.68 و 44.98 ملغم/100 مل في نماذج الدم المسحوبة من الحملان المغذاة على المكعبات الحاوية على العلف المركز الى التبن بنسبة 50:50 و 40:60 و 30:70 على التوالي.This study was carried out to investigate the effect of feeding Awassi lambs different ratios of concentrate: wheat straw (C: R) on blood parameters. Five pellets of total mixed rations (TMR) containing 30:70, 40:60, 50:50, 60:40 and 70:30 of C: R ratios were prepared and offered to lambs ad libitum. The results showed that increasing the C: R ratio significantly (P<0.01) increased the blood glucose. Higher concentration, 75.38 and 75.59 mg/100 ml were recorded in blood samples withdrawn from lambs fed on pellets containing 60:40 and 70:30 of C: R ratios respectively. similarly, those blood samples were characterized with higher (P<0.01) concentrations of total protein and triglycerides. With regard to urea nitrogen, higher (P<0.01) concentration, 44.15, 42.68 and 44.98 mg/100 ml were detected in blood samples withdrawn from lambs fed pellets containing 50:50, 60:40 and 70:30, respectively

Investigating the mechanism of acoustically activated uptake of drugs from Pluronic micelles

BACKGROUND: This paper examines the mechanism of ultrasonic enhanced drug delivery from Pluronic micelles. In previous publications by our group, fluorescently labeled Pluronic was shown to penetrate HL-60 cells with and without the action of ultrasound, while drug uptake was increased with the application of ultrasound. METHODS: In this study, the amount of uptake of two fluorescent probes, Lysosensor Green (a pH-sensitive probe) and Cell Tracker Orange CMTMR (a pH-independent probe), was measured in HL-60 and HeLa cells. RESULTS: The results of our experiments show that the increase in drug accumulation in the cells as a result of ultrasonication is not due to an increase in endocytosis due to ultrasonication. CONCLUSIONS: We hypothesize that sonoporation plays an important role in the acoustically activated drug delivery of chemotherapy drugs delivered from Pluronic micelles

Pregabalin Misuse and Abuse: A Scoping Review of Extant Literature

Prescribing of pregabalin is increasing worldwide with public health concerns centering on misuse and abuse of prescribed and diverted pregabalin. To describe and map what is known about misuse and abuse of pregabalin, a scoping review of available published literature was undertaken. A scoping review methodology was used to identify and map available literature on misuse and abuse of prescribed and diverted pregabalin. Four themes emerged on the misuse and abuse of pregabalin: (a) abuse potential, (b) prevalence of abuse, (c) risk and predisposition, and (d) consequences of abuse. Fifty-four records were reviewed and charted. Of note was the dearth of research on the topic prior to 2005, with increased interest in pregabalin abuse potential from 2010 onward. Available literature supports concern around abuse potential of pregabalin, especially among patients with a history of substance abuse. Prescribers should adopt more rational prescribing. © 2018, The Author(s) 2018

Maternal serum screening of Palestinian women in the West Bank

ABSTRACT An audit was made of laboratory records of triple test results from 943 Palestinian women residing in the West Bank from 2000-03. The mean expected age at delivery of the subjects was 25.5 years; 12% were 35 years old or above. Age was the main factor associated with an abnormal calculated risk score. The frequency of elevated serum alpha-fetoprotein was 1.3%, abnormal human choriogonic gonadotropin (elevated or reduced) was 1.9% and reduced unconjugated estriol was 0.3%. Dépistage sérologique maternel chez des Palestiniennes en Cisjordanie RÉSUMÉ On a procédé à un audit des dossiers de laboratoire pour les résultats du triple test de 943 Palestiniennes résidentes en Cisjordanie durant la période 2000-2003. L'âge moyen des sujets prévu à la date de l'accouchement était de 25,5 ans ; 12 % étaient âgés de 35 ans ou plus. L'âge était le principal facteur associé à un score de risque calculé anormal. La fréquence du taux élevé de l'alpha-foeto-protéine sérique était de 1,3 % ; pour la gonadotropine choriogonique humaine anormale (élévation ou diminution), la fréquence était de 1,9 %, et pour le taux diminué de l'estriol non conjugué de 0,3 %

Maternal serum screening of Palestinian women in the West Bank

ABSTRACT An audit was made of laboratory records of triple test results from 943 Palestinian women residing in the West Bank from 2000-03. The mean expected age at delivery of the subjects was 25.5 years; 12% were 35 years old or above. Age was the main factor associated with an abnormal calculated risk score. The frequency of elevated serum alpha-fetoprotein was 1.3%, abnormal human choriogonic gonadotropin (elevated or reduced) was 1.9% and reduced unconjugated estriol was 0.3%. Dépistage sérologique maternel chez des Palestiniennes en Cisjordanie RÉSUMÉ On a procédé à un audit des dossiers de laboratoire pour les résultats du triple test de 943 Palestiniennes résidentes en Cisjordanie durant la période 2000-2003. L'âge moyen des sujets prévu à la date de l'accouchement était de 25,5 ans ; 12 % étaient âgés de 35 ans ou plus. L'âge était le principal facteur associé à un score de risque calculé anormal. La fréquence du taux élevé de l'alpha-foeto-protéine sérique était de 1,3 % ; pour la gonadotropine choriogonique humaine anormale (élévation ou diminution), la fréquence était de 1,9 %, et pour le taux diminué de l'estriol non conjugué de 0,3 %

Thresholds of socio-economic and environmental conditions necessary to escape from childhood malnutrition: a natural experiment in rural Gambia.

BACKGROUND: Childhood malnutrition remains highly prevalent in low-income countries, and a 40% reduction in under-5 year stunting is WHO's top Global Target 2025. Disappointingly, meta-analyses of intensive nutrition interventions reveal that they generally have low efficacy at improving growth. Unhygienic environments also contribute to growth failure, but large WASH Benefits and SHINE trials of improved water, sanitation and hygiene (WASH) recently reported no benefits to child growth. METHODS: To explore the thresholds of socio-economic status (SES) and living standards associated with malnutrition, we exploited a natural experiment in which the location of our research centre within a remote rural village created a wide diversity of wealth, education and housing conditions within the same ecological setting and with free health services to all. A composite SES score was generated by grading occupation, education, income, water and sanitation, and housing and families were allocated to 5 groups (SES1 = highest). SES ranged from very poor subsistence-farming villagers to post graduate staff with overseas training. Nutritional status at 24 m was obtained from clinic records for 230 children and expressed relative to WHO Growth Standards. RESULTS: Height-for-age (HAZ) and weight-for-age (WAZ) Z-scores were strongly predicted by SES group. HAZ varied from - 0.67 to - 2.23 (P < 0.001) and WAZ varied from - 0.90 to - 1.64 (P < 0.001), from SES1 to SES5, respectively. Weight-for-height (WHZ) showed no gradient. Children in SES1 showed greater dispersion so were further divided in a post hoc analysis. Children resident in Western housing on the research compound (SES1A) had HAZ = + 0.68 and WAZ = + 0.36. The residual gradient between those in SES1B and SES5 spanned only 0.65 Z-score for HAZ (- 1.58 to - 2.23) and was not significant for WAZ or WHZ. CONCLUSIONS: The large difference in growth between children in SES1A living in Western-type housing and SES1B children living in the village, and the very shallow gradient between SES1B and SES5, implies a very high SES threshold before stunting and underweight will be eliminated. This may help to explain the lack of efficacy of the recent WASH interventions and points to the need for what is termed 'Transformative WASH'. Good quality housing, with piped water into the home, may be key to eliminating malnutrition