Conservative and aggressive rough SVR modeling

AbstractSupport vector regression provides an alternative to the neural networks in modeling non-linear real-world patterns. Rough values, with a lower and upper bound, are needed whenever the variables under consideration cannot be represented by a single value. This paper describes two approaches for the modeling of rough values with support vector regression (SVR). One approach, by attempting to ensure that the predicted high value is not greater than the upper bound and that the predicted low value is not less than the lower bound, is conservative in nature. On the contrary, we also propose an aggressive approach seeking a predicted high which is not less than the upper bound and a predicted low which is not greater than the lower bound. The proposal is shown to use ϵ-insensitivity to provide a more flexible version of lower and upper possibilistic regression models. The usefulness of our work is realized by modeling the rough pattern of a stock market index, and can be taken advantage of by conservative and aggressive traders

Estimation of annual average daily traffic with optimal adjustment factors

This study aimed to estimate the annual average daily traffic in inter-urban networks determining the best correlation (affinity) between the short period traffic counts and permanent traffic counters. A bi-level optimisation problem is proposed in which an agent in an upper level prefixes the affinities between short period traffic counts and permanent traffic counters stations and looks to minimise the annual average daily traffic calculation error while, in a lower level, an origin–destination (O–D) trip matrix estimation problem from traffic counts is solved. The proposed model is tested over the well-known Sioux-Falls network and applied to a real case of Cantabria (Spain) regional road network. The importance of determining appropriate affinity and the effect of localisation of permanent traffic counters stations are discussed

Discovering temporal regularities in retail customers’ shopping behavior

In this paper we investigate the regularities characterizing the temporal purchasing behavior of the customers of a retail market chain. Most of the literature studying purchasing behavior focuses on what customers buy while giving few importance to the temporal dimension. As a consequence, the state of the art does not allow capturing which are the temporal purchasing patterns of each customers. These patterns should describe the customerâ\u80\u99s temporal habits highlighting when she typically makes a purchase in correlation with information about the amount of expenditure, number of purchased items and other similar aggregates. This knowledge could be exploited for different scopes: set temporal discounts for making the purchases of customers more regular with respect the time, set personalized discounts in the day and time window preferred by the customer, provide recommendations for shopping time schedule, etc. To this aim, we introduce a framework for extracting from personal retail data a temporal purchasing profile able to summarize whether and when a customer makes her distinctive purchases. The individual profile describes a set of regular and characterizing shopping behavioral patterns, and the sequences in which these patterns take place. We show how to compare different customers by providing a collective perspective to their individual profiles, and how to group the customers with respect to these comparable profiles. By analyzing real datasets containing millions of shopping sessions we found that there is a limited number of patterns summarizing the temporal purchasing behavior of all the customers, and that they are sequentially followed in a finite number of ways. Moreover, we recognized regular customers characterized by a small number of temporal purchasing behaviors, and changing customers characterized by various types of temporal purchasing behaviors. Finally, we discuss on how the profiles can be exploited both by customers to enable personalized services, and by the retail market chain for providing tailored discounts based on temporal purchasing regularity

A rough set-based association rule approach implemented on exploring beverages product spectrum

[[abstract]]When items are classified according to whether they have more or less of a characteristic, the scale used is referred to as an ordinal scale. The main characteristic of the ordinal scale is that the categories have a logical or ordered relationship to each other. Thus, the ordinal scale data processing is very common in marketing, satisfaction and attitudinal research. This study proposes a new data mining method, using a rough set-based association rule, to analyze ordinal scale data, which has the ability to handle uncertainty in the data classification/sorting process. The induction of rough-set rules is presented as method of dealing with data uncertainty, while creating predictive if—then rules that generalize data values, for the beverage market in Taiwan. Empirical evaluation reveals that the proposed Rough Set Associational Rule (RSAR), combined with rough set theory, is superior to existing methods of data classification and can more effectively address the problems associated with ordinal scale data, for exploration of a beverage product spectrum.[[notice]]補正完畢[[incitationindex]]SCI[[booktype]]紙本[[booktype]]電子

WI/IAT 2003 Workshop on Applications, Products and Services of Web-based Support Systems Edited by

Design and implementation of a research support system for web data mining has become a challenge for researchers wishing to utilize useful information on the web. This paper proposes a framework for web data mining support systems. These systems are designed for identifying, extracting, filtering and analyzing data from web resources. They combines web retrieval and data mining techniques together to provide an efficient infrastructure to support web data mining for research