Place branding of seaports in the Middle East

This paper analyses seaports’ brand personalities as a means of understanding similarities and differences of these important locations and their relationship with their host place image. Drawing upon Aaker’s (J Mark Res 34:347–356, 1997) brand personality construct, the study presents lexical analysis from the websites of nine seaports in the Middle East. Each seaport’s website is content analysed, and the brand personality is measured using Aaker’s (1997) framework and Opoku’s (Licentiate Thesis, Lulea University of Technology, ISSN, 1402-1757, 2005) dictionary of synonyms. Findings show that seaports have developed a level of isomorphism upon particular dimensions of brand image; however, the findings also show the most distinctive seaports were linking their seaport to their place brand. In particular, the findings show only the Port of Jebel Ali has a clear and distinctive brand personality and to a lesser extent the Ports of Sohar, Shahid Rajee and Khor Fakkan. The research has important management implications of branding for public diplomacy and demonstrates seaport brand positioning in relation to place branding, used to inform public communication and marketing

Detailed Performance Diagnosis Based on Production Timestamps: A Case Study

Part 11: Intelligent Diagnostics and Maintenance Solutions for Smart ManufacturingInternational audienceThis paper demonstrates a detailed performance diagnosis of a production process. With limited investment power for new technologies, managers want to diagnose the reason for system underperformance, i.e. diagnosing performance gaps. This paper found detailed performance measures for specific production orders by using event log data, i.e. a set of timestamps that denote the occurrence of an atomic event in production. Sequential time registrations for each production order give detailed insights in how the production process is behaving. The reported case study gave managers a web application that lets them zoom in and out of different characteristics to get an understanding how their production process results in a certain performance. Based on the background and case, a framework and way forward are proposed on how to perform detailed diagnosis to explain performance gaps in production

Relationship between supply chain integration and performance

This study analyzes survey-based studies examining the benefits of supply chain integration (SCI) and presents opportunities for further empirical examination. The literature review method is used to evaluate the empirical research published from 1990 to 2012. The analysis reveals that internal integration serves as a foundation for establishing external collaboration. There is empirical evidence on the positive effect of supplier integration on performance, whereas the findings on benefits through customer integration are conflicting. While researchers have made significant progress in our understanding of SCI, there is a substantial need for more work to provide in-depth insights into the potential of SCI and to improve the methodological issues. This study makes three contributions. First, this study expands the current understanding of benefits and considerations in implementing internal, supplier, and customer integration. Second, this study provides a critique of the empirical work and offers research agendas that can stimulate future researchers to carefully explore the topic. Finally, this study enhances the quality of analysis by employing the five-step approach proposed by Vokurka and O\u27Leary-Kelly (J Oper Manag 18(4):485-501, 2000). © 2013 Springer Science+Business Media New York

The relationship between manufacturing integration and performance from an activity-oriented perspective

Manufacturing integration with other functional areas and suppliers is a key aspect for achieving sustainable competitive advantage. The objective of this study is to analyze manufacturing integration from an activity-based perspective. We hypothesize that manufacturing integration with suppliers, marketing, and R&D is positively related to profit and sales growth when it occurs simultaneously in key internal activities. We surveyed 366 companies located in the southern region of Brazil, chosen from the SEBRAE(1) database. We used structural equations modeling to address validity and reliability issues. We evaluated common method variance (CMV) with the MTMM model and used path analysis to test the structural relations. We found that all manufacturing integration aspects are positively related to sales growth, but only manufacturing-R&D integration is positively related to profitability. Therefore, managers interested in improving the performance of their plants should favor the integration between manufacturing and R&D teams, at all hierarchical levels. We did not find any evidence, however, that direct interaction between manufacturing and marketing improves performance