86 research outputs found

    Price-quantity relationships varying across brands and over time / 216

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    Includes bibliographical references

    The theory and practice of Swedish consumer policy / 136

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    Includes bibliographical references (leaves 21-22)

    Bimultivariate redundancy maximization / 138

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    Includes bibliographical references

    A path analysis model of the advertising-sales relationship / 201

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    In double columns.Includes bibliographical references

    Advertising: does the S-curve apply? / BEBR No. 72

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    "November 14, 1972."Includes bibliographical references

    Product positioning with competitive reaction: an iterative clustering model

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    Includes bibliographical references

    On the estimation of lagged effects of advertising / BEBR No. 73

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    "November 17, 1972."Includes bibliographical references

    A user's introduction to econometric techniques for analyzing panel data / 170

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    Includes bibliography

    Modeling the marketing mix for an industrial product / 160

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    Bibliography: p. 42

    Global Marketing : Foreign Entry, Local Marketing, r Global Management

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