109 research outputs found

    Educational Needs and Opportunities for Personnel in Convention and Visitor Bureaus

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    This study was undertaken to examine skills and personal qualities which are desirable for employment in convention and visitor bureaus and to identify employment opportunities. Despite a small return, it was found that there were employment opportunities available in CVB\u27s. Sales level {professional) career opportunities were the most frequently reported openings within the responding bureaus. Important skills and personal qualities for all employment levels were identified. Desirable degree areas and years of experience desired were also identified. Professional associations were found to be the primary source of training opportunities. University education and training offerings were geared to the matriculated student, and not easily accessible to professionals already employed in a CVB. There is a need for universities to work closer with the professional associations to develop and provide education and training opportunities for individuals interested in careers in convention and visitor bureaus

    Social Network Participation And Coverage By Tourism Industry Sector

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    Although identified as an emerging scientific paradigm, social network research has yet to be developed fully in tourism studies. Social network theory focuses on the ties between actors within a particular network. An individual can influence his or her success through the structure, extent and diversity of their network. Within the tourism industry, the study of social networks can be used to enhance understanding of the interactions that take place within, or among businesses, by examining the formal and informal connections linking them together. This study examined involvement or membership in associations (networks) of five key tourism industry segments in a thriving tourism region along participation and coverage dimensions. The results showed that tourism sectors participate differently in social networks. Specifically, the hotel and lodging sector participates in a greater number and covers more types of networks than the retail/shopping sector

    The Convention Bureau and the Leisure Business

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    The viability of the convention bureau and the nature of clientele it competes for constitute a unique part of the overall travel, tourism and leisure markets. To effectively participate in this market requires a basic understanding of the characteristics of the industry that make it viable. This includes a socio-economic analysis of the area served by the convention bureau and-the characteristics of the convention attendee. The interface of these variables can indicate the potential of different markets. This paper is purposed with detailing a specific case study incorporating these analyses

    A Descriptive Analysis of Convention and Visitor Bureaus in North Carolina and Surrounding States

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    The purpose of the study was to gain a better understanding of the administrative practices, operations, future priorities and clientele of convention and visitor bureaus in North Carolina and surrounding states. Thirty-five cities were surveyed in the states of North Carolina, Georgia, South Carolina, Virginia, Tennessee and Kentucky. Two surveys were used to gather data. One survey was sent to the CVB in each city and one survey was sent to the Chamber of Commerce in each city. The response rate was 48%. The data was analyzed using means and percentages by total sample and by subgroups. Subgroups were determined by size of yearly operating budget. Results showed that the larger the budget a bureau had the more staff, resources, room tax, salaries and clientele (visitors) they had. The main priority for most CVBs would be viable agencies for recreation majors\u27 internships

    Letter to William Younger regarding the SEAALL Annual Meeting, August 30, 1973

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    A letter from Adolfo Porrata-Doria to William Younger discussing Porrata-Doria\u27s plan to invite SEAALL and SEAALS to host a joint meeting in Puerto Rico in 1974

    Verifying the economic impact of convention attendees on the local economy in the Republic of China on Taiwan

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    Convention travel has been growing rapidly throughout the world in recent years and becoming a critical component of the hospitality and travel industry. Hosting of conventions, especially international conventions, can be used by host countries as part of a strategic marketing plan to publicize modern development, traditional culture, and tourism resources. It also stimulates economic growth in the hosting country. The purpose of this study is to analyze the differences between the expenditures of delegates staying in hotels and delegates not staying in hotels in each category. It was expected that most of delegates staying in hotels were foreigners and most of delegates not staying in hotels were local people. A questionnaire was developed by using the categories of the 1993 IACVB Convention Income Survey as a base and executed in Taiwan. The subsequent data allowed the comparison between expenditures of the delegates staying in hotels and the delegates not staying in hotels. Overall, the average spending per delegate was US$ 621.62 in this sample study. The delegate staying in a hotel spent an average of 6.79 times the amount the delegate not staying in a hotel in this 4 day meeting. Recommendations for further studies were suggested. Additional research would help Taiwan determine the economic impact of the convention industry on the local economy in the future. Such research would also serve as a base for the convention industry positioning itself to receive future government support

    Destination Marketing Organization Visitor Information and the Representation of Parks

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    The relationship between the marketing efforts of destination management organizations and the accuracy and efficiency of the marketing efforts with respect to parks are a tedious and inconsistent one. This study extended the work of Masberg and Jamieson by reporting the results of a quantitative analysis of the representation of parks in visitor information. In a study of the representation of parks in tourism collateral materials, it was found that information about parks is inconsistently addressed. A quantitative analysis of park roles and scope showed that approximately 10 out of 324 packets represented parks thoroughly and accurately. An effectiveness guide was applied to these materials to reveal what factors contributed to the effectiveness of the marketing message

    Wisata Konvensi : Potensi Gede Bisnis Besar

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    MICE (Meeting, Incentive, Conference, Exhibition) in this time still represent the potential market of tourism in Yogyakarta. At the moment more‘s a lot of activity of MICE performed inYogyakarta, is so that expected in a period to coming Yogyakarta become the target of MICE after Bali. With the existence of the growth wisata MICE, hence hotel in Yogyakarta of both for have there is and also which in the process of out for development make the meeting room (Ballroom) which can accomodate until 2.500 visitor Some hotel ready to for example Prodigal of Ambarruko Hotel, Sahid Rich Hotel, propose the readily Tentrem Hotel bicaming Yogyakarta as town of target MICE, with the goals 65% activity MICE and 35% guest from Travel Agent (Kompas com. 28 June 2014). Keywords: MICE, Hotel, Tourism Service, MICE School

    Marketing Dynamics of a Hotel Tax: The Case of Chautauqua County, New York

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    Imposing a hotel tax in Chautauqua County, New York, which has natural attractions and the proximity of viable markets, might be highly likely to contribute significantly to the economic climate for the county. The authors examine the likely impact of hotel taxes, review hotel tax rates in cities across the country and in New York State, recommend revenue distribution, and propose a process by which hotel tax revenues can be equitably and efficiently disburse
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