Stereotypes, emotions, and behaviors associated with animals: A causal test of the stereotype content model and BIAS map

The dataset that supports the findings of this study are archived in the Universidad Autónoma de Madrid data repository e‐cienciaDatos in https://doi.org/10.21950/ONLMH0Using the stereotype content model (SCM; Fiske, Cuddy, Glick, & Xu, 2002) and the behaviors from intergroup affect and stereotypes (BIAS) map (Cuddy, Fiske, & Glick, 2007), two experiments tested the effect of animal stereotypes on emotions and behavioral tendencies toward animals. As a novel approach, Study 1 (N = 165) manipulated warmth and competence traits of a fictitious animal species (“wallons”) and tested their effect on emotions and behaviors toward those animals. Stereotypical warm-competent and cold-incompetent “wallons” elicited fondness/delight and contempt/disgust, respectively. Cold-competent “wallons” primarily elicited threat but not awe. Warm-incompetent “wallons” were elusive targets, not eliciting specific emotions. The warmth dimension determined active behaviors, promoting facilitation (support/help) and reducing harm (kill/trap). The competence dimension determined passive behaviors, eliciting facilitation (conserve/monitor) and reducing harm (ignore/let them die off). Study 2 (N = 112) tested the relation between animal stereotypes for 25 species and realistic scenarios concerning behavioral tendencies toward animals. Similar to Study 1, stereotypically warm (vs. cold) animals matched with active scenarios, eliciting more facilitation (i.e., national health campaign) but less harm (i.e., fighting animals). Stereotypically competent (vs. incompetent) animals matched with passive scenarios, eliciting more facilitation (i.e., restricted areas) but less harm (i.e., accidental mortality). Accordingly, stereotypes limited the suitability of scenarios toward animals. Although findings are consistent with the SCM/BIAS map framework, several unpredicted results emerged. The mixed support is discussed in detail, along with the implications of an intergroup approach to animal

Animals are diverse: distinct forms of animalized dehumanization

The animal stereotype approach dissolves ‘animals’ into diverse images depending on their species. First, we reviewed recent research showing the attributes socially ascribed to different animal species. Next, we discussed how the animal stereotype approach may complement dehumanization by broadening the distinct forms of animalized dehumanization based on 1) intentions (warm, friendly, and harmful), 2) abilities (perceptual and cognitive), 3) physical appearance (size, aesthetic appeal), 4) affective capacities, 5) physiological needs, and 6) domestic–wild natureV. S. was supported by the Psychology College, Universidad Autónoma de Madrid, Spai

Discursos pronunciados en el acto de investidura de Doctora "Honoris Causa" de la Excelentísima Señora Dª Susan Tufts Fiske

Presentado por el Doctor Don Miguel Carlos Moya MoralesTexto del discurso de la Doctora Susan T. Fiske en español e inglé

From agents to objects: Sexist attitudes and neural responses to sexualized targets.

Abstract ■ Agency attribution is a hallmark of mind perception; thus, diminished attributions of agency may disrupt social-cognition processes typically elicited by human targets. The current studies examine the effect of perceiversʼ sexist attitudes on associations of agency with, and neural responses to, images of sexualized and clothed men and women. In Study 1, male ( but not female) participants with higher hostile sexism scores more quickly associated sexualized women with first-person action verbs ("handle") and clothed women with third-person action verbs ("handles") than the inverse, as compared to their less sexist peers. In Study 2, hostile sexism correlated negatively with activation of regions associated with mental state attribution-medial prefrontal cortex, posterior cingulate, temporal poles-but only when viewing sexualized women. Heterosexual men best recognized images of sexualized female bodies (but not faces), as compared with other targetsʼ bodies; however, neither face nor body recognition was related to hostile sexism, suggesting that the fMRI findings are not explained by more or less attention to sexualized female targets. Diminished mental state attribution is not unique to targets that people prefer to avoid, as in dehumanization of stigmatized people. The current studies demonstrate that appetitive social targets may elicit a similar response depending on perceiversʼ attitudes toward them.

The color of support: The effect of sponsor–team visual congruence on sponsorship performance

© American Marketing Association 2019. Brand sponsorship connects brands with large, passionate audiences. The sponsorship literature emphasizes the importance of brand sponsor–team congruence; however, prior research has largely focused on the relevance of the brand to the sport or geographic area. This article offers the first real-world empirical investigation of the effects of visual congruence through color matching on sponsorship performance. A wide-scale study of 703 Major League Baseball fans’ evaluations of their team’s sponsors, merged with real stadium signage data, offers evidence of the benefits of visual congruence. Two experiments in the contexts of product packaging and online advertising provide converging evidence of the positive effects of created visual congruence on attitudes toward the sponsorship, brand attitudes, and intentions. Brands without an inherent match to a team can enjoy enhanced sponsorship benefits with little additional costs simply by adopting the team’s colors in visual displays. However, the viewer’s motivation (fan status), opportunity (fan exposure), and ability (lack of color blindness) to process visual congruence moderates its effectiveness. By using the proposed framework, managers can maximize the value of their sponsorship rights

The liminality of training spaces: Places of private/public transitions

This paper draws upon research, conducted for the London West Learning and Skills Council, on the training experiences of women with dependent children. One of the striking revelations of the research, we suggest, is the way in which training spaces are used and perceived by women, which are often at odds with government intentions. To help make sense of women’s use of and motivation for training we utilise the concept of ‘liminality’ and the private/public imbrication to explain the ways in which women use, or are discouraged from using, training spaces. Further, how the varied and multiple uses women in our research have put training to in their own lives has encouraged us to rethink the relationship between the private and the public more generally. In the light of this, we suggest that training and the places in which training take place, have been neglected processes and spaces within feminist geography and might usefully be explored further to add to an extensive literature on women’s caring and domestic roles and their role in the paid workplace

Emotion experience and regulation in China and the United States: How do culture and gender shape emotion responding?

Culture and gender shape emotion experience and regulation, in part because the value placed on emotions and the manner of their expression is thought to vary across these groups. This study tested the hypothesis that culture and gender would interact to predict people's emotion responding (emotion intensity and regulatory strategies). Chinese (n=220; 52% female) and American undergraduates (n=241; 62% female) viewed photos intended to elicit negative emotions after receiving instructions to either "just feel" any emotions that arose (Just Feel), or to "do something" so that they would not experience any emotion while viewing the photos (Regulate). All participants then rated the intensity of their experienced emotions and described any emotion-regulation strategies that they used while viewing the photos. Consistent with predictions, culture and gender interacted with experimental condition to predict intensity: Chinese men reported relatively low levels of emotion, whereas American women reported relatively high levels of emotion. Disengagement strategies (especially distancing) were related to lower emotional intensity and were reported most often by Chinese men. Taken together, findings suggest that emotion-regulation strategies may contribute to differences in emotional experience across Western and East Asian cultures