A STUDY ON WOMEN'S PREFERENCE TOWARDS TWO WHEELER BRANDS WITH SPECIAL REFERENCE TO CALICUT CITY

Women now drive the world economy. Women are the world's most influential consumers, and their impact on the economy is rising every year. Customer Perception remains a research topic of strong interest. By keeping in view that future non-refundable income of average household people will increase, so in future their demand and need both increases. The study was carried out to assess the amount of womens preference towards Two Wheeler Brands. The outcome of the study was based on 200 consumers selected from Calicut City of Kerala.. The data required for the study have been collected through questionnaires and analyzed by using statistical techniques as tools, such as Simple Percentage and Z test. The study pointed out that the women’s preference towards two wheeler brands

A STUDY ON WEALTH MANAGEMENT AND CLIENT INVESTMENT SERVICE, BANGALORE

Wealth management and client investment services are essential components of the financial industry, catering to the complex and diverse needs of clients seeking to grow, preserve, and manage their wealth. Whether through personalized advisory services or technology-driven solutions, the overarching goal is to provide clients with a path toward financial security and prosperity. the evolving landscape of wealth management, with a particular emphasis on the fusion of traditional and digital service models. This dynamic environment offers clients a range of options to suit their preferences and adapt to changing market conditions. The fundamental concepts and principles that under pin the wealth management and client investment services landscape, shedding light on the paramount importance of aligning financial strategies with clients' unique goals, risk tolerances, and investment time horizons. Furthermore, this abstract highlights the ongoing transformation within wealth management, especially the convergence of traditional and digital service models, catering to clients' diverse preferences and adapting to a rapidly changing economic and regulatory environment. Wealth management's changing environment, with a focus on the blending of traditional and digital service approaches. Customers have a variety of options in this dynamic environment to fit their interests and adjust to shifting market conditions. The core ideas and principles that guide wealth management and client investment services, emphasizing the critical role that matching financial strategies to customers' individual objectives, risk tolerances, and time horizons plays in their success. In order to meet the complicated and varied demands of clients looking to increase, maintain, and manage their wealth, client investment services and wealth management are crucial elements of the financial sector. The main objective is to offer clients a route toward financial security and prosperity, whether through individualized consulting services or technology-driven solutions. In addition, this emphasizes the ongoing transition in wealth management, particularly the fusion of traditional and digital service models, addressing the varied preferences of customers, and adjusting to a quickly altering regulatory and economic environment

Vitamin B-12 Intake and Status in Early Pregnancy among Urban South Indian Women

AIM: To evaluate the vitamin B(12) status of South Indian women in early pregnancy and its relationship with sociodemographic, anthropometry and dietary intake. METHODS: Cross-sectional study among 366 pregnant urban South Indian women ≤14 weeks of gestation with outcome variables defined as low vitamin B(12) blood concentration (<150 pmol/L) and impaired vitamin B(12) status [low vitamin B(12) plus elevated methylmalonic acid (MMA) >0.26 μmol/L)]. RESULTS: Low plasma vitamin B(12) concentration was observed in 51.1% of the women, while 42.4% had impaired B(12) status. Elevated MMA, elevated homocysteine ( >10 μmol/L) and low erythrocyte folate (<283 nmol/L) was observed among 75.8%, 43.3% and 22.2% of women, respectively. The median (25(th), 75(th) percentile) dietary intake of vitamin B(12) was 1.25 (0.86, 1.96) μg/day. Lower maternal body weight was associated with higher vitamin B(12) concentration [prevalence ratios (PR) (95% CI) 0.57 (0.39, 0.84)). The predictors of impaired vitamin B(12) status were non-use of yoghurt [PR (95%CI) 1.63 (1.03, 2.58)], non-use of fish [PR (95% CI) 1.32 (1.01, 1.71)] and primiparity [PR (95% CI) 1.41 (1.05, 1.90)]. CONCLUSION: A high prevalence of vitamin B(12) deficiency in early pregnancy among urban South Indian women was related to primiparity and to a low consumption of yoghurt and fish