307 research outputs found

    Buying into a regional brand: The naming of Central Otago wineries

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    The purpose of this paper is to analyse the meanings and sources of winery names in the Central Otago wine region. In particular, two questions are addressed: To what extent are the elements of the Central Otago regional wine story apparent in the winery names of the region? Are there discernible differences in the elements emphasised in the more established wineries and those that have been launched more recently

    “‘A Moon Without Metaphors’: Memory, Wilderness, and the Nocturnal in the Poetry of Don McKay”

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    This article seeks to interrogate Don McKay’s body of poetry through the lens of his own critical writings, with a particular focus on poems linking representations of the nocturnal with his concept of “wilderness,” which he defines as the ability of all things to “elude the mind’s appropriations” (“Baler Twine” 21). In McKay’s poetry, night is variously the time of shape-shifting, de-materialization, memory, and non-empirical knowledge, all of which require a re-investigation of the division between inner and outer, memory and experience, and between naming and knowing. At the same time, the article highlights poetic strategies used by an artist who loves the natural world as much as, if not more than, the language in which he renders it. As such, the nuances that assert and describe “otherness” are sharpened; by the same token, the non-human wilderness and the one inherent in human systems of language are shown to imply one another. The uncomfortable space beyond empirical knowledge―and beyond the epistemological convenience of a dichotomy between self and other that such a mode of knowledge introduces—is one that the night forces upon the mind as the latter is reminded of “another gravity” that, even if unseen, remains at work. It is this explanation of the other as “another gravity” that informs much of McKay’s poetry, and that forms the basis for his critical writings about human relationships with the environment beyond mere relationships of utility

    Proposed policy guidelines for managing heritage at risk based on public engagement and communicating climate change

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    The deterioration and loss of our historic environment due to natural erosive processes, exacerbated by climate change, already outpaces available resources for preservation and will accelerate over the coming century. While this process is divisive and destructive, it is also bringing together international collaborators who are developing more holistic approaches to addressing heritage at risk. In 2018, an intensive fieldtrip and series of workshops as part of the Learning from Loss project brought researchers and practitioners from both sides of the Atlantic together with community stakeholders. Over twelve days, the delegates considered alternative futures for heritage at risk, exploring diverse perspectives and observing action previously taken at threatened sites by both heritage professionals and local communities, often working in collaboration. Recognising that not everything can be saved, the structured discussions and site visits revealed a number of insights into ways that action could be planned in the future. The suggestions also highlighted differences in the way that heritage is managed in the UK and the US. This paper summarises the findings of the field trip and discusses how there may need to be a sea-change in thinking in the United Sates in order to prepare for the growing disaster facing an increasing number of archaeological monuments.Publisher PDFPeer reviewe

    Place-based marketing and wine tourism: creating a point of difference and economic sustainability for small wineries

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    The purpose of this paper is to explore how small-scale wineries and wine regions create a point of difference and economic sustainability in a competitive marketplace through utilizing regional place branding and cellar door visitation. This research is based on qualitative, semi-structured, in-depth interviews with winery owners/managers and additional wine and tourism stakeholders in a single case study: The Central Otago wine region in the South Island of New Zealand. In total, 39 interviews were conducted in 2007 and 2010. Interviews were audio-recorded, transcribed verbatim, coded and categorized for analysis. Place marketing is a significant factor in the success of both regional and individual wine marketing initiatives, as it serves as a strategy of differentiation. Desirable regional attributes, as well as emotionally-appealing stories of the people and processes behind wine production, have been used deliberately by respondents in the marketing of Central Otago wine products and experiences. Respondents suggest that one of the most effective ways to facilitate a positive association between place and their product in the minds of consumers is through winery visitation, whereby visitors come to associate the region’s wines with the landscape and beauty of the area that they experience. Visitors also have the opportunity to experience the stories behind the wine, building emotional connections with the winery, and the region, which may ultimately lead to brand loyalty

    Developing evaluative judgement: enabling students to make decisions about the quality of work

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    Evaluative judgement is the capability to make decisions about the quality of work of oneself and others. In this paper, we propose that developing students’ evaluative judgement should be a goal of higher education, to enable students to improve their work and to meet their future learning needs: a necessary capability of graduates. We explore evaluative judgement within a discourse of pedagogy rather than primarily within an assessment discourse, as a way of encompassing and integrating a range of pedagogical practices. We trace the origins and development of the term ‘evaluative judgement’ to form a concise definition then recommend refinements to existing higher education practices of self-assessment, peer assessment, feedback, rubrics, and use of exemplars to contribute to the development of evaluative judgement. Considering pedagogical practices in light of evaluative judgement may lead to fruitful methods of engendering the skills learners require both within and beyond higher education settings

    Measuring what learners do in feedback: The feedback literacy behaviour scale

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    Feedback can be powerful, but its effects are dependent on what students do. There has been intensive research in recent years under the banner of ‘feedback literacy’ to understand how to help students make the most of feedback. Although there are instruments to measure feedback literacy, they largely measure perceptions and orientations rather than what learners actually do. This paper documents the development and validation of the Feedback Literacy Behaviour Scale (FLBS), which is a self-report instrument intended to measure students’ feedback behaviours. A framework for feedback literacy was constructed with five factors: Seek Feedback information (SF), Make Sense of information (MS), Use Feedback information (UF), Provide Feedback information (PF), and Manage Affect (MA). An initial set of 45 questions were reviewed in an iterative process by feedback experts, resulting in 39 questions that were trialled with 350 student participants from four countries. Our final survey of 24 questions was generally supported by confirmatory factor and Rasch analyses, and has acceptable test-retest reliability. The FLBS provides a more robust way for educators and researchers to capture behavioural indicators of feedback literacy and the impact of interventions to improve it

    Coastal heritage, global climate change, public engagement, and citizen science

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    Climate change is threatening an uncalculated number of archaeological sites globally, totalling perhaps hundreds of thousands of culturally and paleoenvironmentally significant resources. As with all archaeological sites, they provide evidence of humanity’s past and help us understand our place in the present world. Coastal sites, clustered at the water’s edge, are already experiencing some of the most dramatic damage due to anthropogenic climate change; and the situation is predicted to worsen in the future. In the face of catastrophic loss, organizations around the world are developing new ways of working with this threatened coastal resource. This paper uses three examples, from Scotland, Florida and Maine, to highlight how new partnerships and citizen science approaches are building communities of practice to better manage threatened coastal heritage. It compares methods on either side of the Atlantic and highlights challenges and solutions. The approaches are applicable to the increasing number of heritage sites everywhere at risk from climate change; the study of coastal sites thus helps society prepare for climate change impacts to heritage worldwide.PostprintPeer reviewe
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