30 research outputs found

    On the path to decolonizing health care services: The role of marketing

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    Despite considerable investment, health outcomes for First Nations people are well below those of the rest of the population in several countries, including Canada, the United States, and Australia. In this article, the authors draw on actor-network theory and the case of Birthing on Country, a successful policy initiative led by First Nations Australians, to explore the decolonization of health services. Using publicly available archival data and the theoretical guidance of actor-network theory, the analysis offers insight into how marketing techniques and technologies can be deployed to achieve improved health outcomes and implement decolonized approaches. The insights provided have theoretical implications for marketing scholarship, social implications for understanding and implementing an agenda of decolonization, and practical implications for health care marketing

    Towards an appreciation of ethics in social enterprise business models

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    How can a critical analysis of entrepreneurial intention inform an appreciation of ethics in social enterprise business models? In answering this question, we consider the ethical commitments that inform entrepreneurial action (inputs) and the hybrid organisations that emerge out of these commitments and actions (outputs). Ethical theory can be a useful way to re-orient the field of social enterprise so that it is more critical of bureaucratic (charitable) and market-driven (business) enterprises connected to neo-liberal doctrine. Social enterprise hybrid business models are therefore reframed as outcomes of both ethical and entrepreneurial intentions. We challenge the dominant conceptualisation of social enterprise as a hybrid blend of mission and market (purpose-versus-resource) by reframing hybridity in terms of the moral choice of economic system (redistribution, reciprocity and market) and social value orientation (personal, mutual or public benefit). We deconstruct the political foundations of charitable trading activities (CTAs), co-operative and mutual enterprises (CMEs) and socially responsible businesses (SRBs) by examining the rationalities (formal, social and substantive) and ethical commitments (utilitarian, communitarian, pragmatic) that underpin them. Whilst conceptual modelling of social enterprise is not new, this paper contributes to knowledge by developing a theory of social enterprise ethics based on the moral/political choices that are made by entrepreneurs (knowingly and unknowingly) when choosing between systems of economic exchange and social value orientation, then expressing it through a legal form

    Critical Entrepreneurship Studies: a manifesto

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    Contains fulltext : 181888.pdf (preprint version ) (Open Access

    Critical Entrepreneurship Studies: a manifesto

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    In lieu of an abstract, here is a short excerpt from the chapter: This edited book on Critical Entrepreneurship Studies aims to explore, and thereby expand our understanding of entrepreneurship by elaborating on this popular and widely invoked discourse using different critical perspectives. The reason to write (and read!) this book is at least twofold. First, even though entrepreneurship is a very diverse, multifaceted and contested phenomenon, and regardless of the fact that entrepreneurship research has become increasingly more hospitable towards alternative theoretical influences and methodological procedures, it is fairly uncontroversial to say that the majority of entrepreneurship research is still functionalist in nature (Perren and Jennings. 2005). Research in this tradition is mainly interested in entrepreneurship as a purely market-based phenomenon: a ‘special’ trait or set of behaviours which drive venture creation and which precipitate economic growth. Hence, one reason why we deem this edited collection to be important relates to the observation that aside from a “few exceptions, the extensive literature on entrepreneurship positions it as a positive economic activity” (Calas, Smircich & Bourne 2009, p. 552). This focus on entrepreneurship as a ‘desirable’ economic activity, perceived unquestioningly as positive, obscures important questions about who can sensibly be considered an entrepreneur and who not (Jones & Spicer 2009); how entrepreneurship works ideologically to conceal the true state of reality (Armstrong 2001; Costa & Saraiva 2012) or to make people do things they would not otherwise do (Dey & Lehner 2016); or how entrepreneurship fuels inequality and perpetuates unequal relations of power (Curran & Blackburn 2001; Kenny and Scriver 2012). Second, although critical approaches may still inhabit a marginal position in the broader academic discourse on entrepreneurship, we assert that critical research has gained noticeable traction over the past decade. Various contributions have been discussed at the influential and important platform of Critical Management Studies conferences, as well as at the Annual Meetings of the Academy of Management

    Tango, gifle et caresse

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    Le tango argentin met en scÚne une certaine représentation de la violence. Elle se traduit par l'ambiguïté des rapports qu'entretiennent les danseurs dans leur pratiqu

    Critical Entrepreneurship Studies – a Manifesto

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    Critical perspectives in entrepreneurship research

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    Contains fulltext : 112209.pdf (publisher's version ) (Closed access)11 p

    Critical Entrepreneurship Studies – a Manifesto

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    Critical Perspectives on Entrepreneurship. Challenging Dominant Discourses

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    Item does not contain fulltext264 p

    How can country, spirituality, music and arts contribute to Indigenous mental health and wellbeing?

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    Objective: Mental health and social and emotional wellbeing (SEWB) have been linked as outcomes of attachment to country, spirituality, and engagement in music and arts, particularly for Indigenous Australians. It is not clear how this occurs, even though the links seem substantial. Method: We explore how mental health and SEWB may be linked to attachment to country, spirituality, and engagement in music and arts by reviewing literature and presenting examples from our research with Indigenous communities. Rather than abstracting, our goal is to describe specific examples encompassing the rich contextual details needed to understand the factors contributing to mental health and SEWB. Results: While engagement in music is often seen as benefi ting mental health because thoughts and feelings can be expressed in less public ways, it can also lead to employment and access to economic and social resources. Attachment to country also shows a plethora of positive outcomes which can contribute to mental health and SEWB even when not explicitly aimed at doing so, such as reducing confl ictual situations. Conclusions: We conclude that more detailed, contextual research is required to fully explore the links between creative enterprises and mental health and SEWB outcomes.Pauline Guerin, Bernard Guerin, Deirdre Tedmanson and Yvonne Clar
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