Branded: Corporate Image, Sexual Stereotyping, and the New Face of Capitalism

In the context of unionized workforces covered by collective bargaining agreements, companies have-at most-been required to demonstrate a reasonable relationship between the grooming code and the business\u27s effort to project a corporate image that it believes will result in a larger market share.5 In a small number of cases, sexualized branding that exposes workers to sexual harassment or is predicated upon sexual stereotypes not essential to performance of the job has been curtailed by the antidiscrimination mandate of Title VII.6 However, challenges under Title VII have been effective only where corporate branding is at odds with community norms; where the branding is consistent with community norms that encode sexual stereotypes, customer preferences and community norms become the business justification for branding

Introduction: For Love Or Money? Defining Relationships In Law And Life

The article focuses on relationships in the light of law and life. It cites the book “Working Relationships,” by Laura Rosenbury wherein the author points on the importance of social ties at work particularly on the legal dichotomy between intimacy, and production. Ethan Leib affirmed the significance of employment where intimacy is formed. Moreover, Mary Anne Case, author of “Enforcing Bargains in an Ongoing Marriage,” says that courts are unwilling to enforce bargains in an ongoing marriage

Arm\u27s-Length Intimacy: Employment As Relationship

This Essay presents the importance of reconceptualizing employment as a relationship regarding money and love. It discusses the work law that ignores the realities of interdependence and mutual investment, commitment to a model of employment as an arm\u27s length, and impersonal cash-for-labor transactions. Furthermore, the law draws distinctions between relationships, transaction, and on justifying the differential legal regime

Feminizing Unions: Challenging the Gendered Structure of Wage Labor

In this article, I argue that labor unions can be an effective, central tool in a feminist agenda targeting the gendered structure of wage labor. Collective action is the most powerful and expedient route to female empowerment; further, it is the only feasible means of transforming our deeply gendered market and family structure. Others have laid the groundwork by showing how existing individual-model challenges have been unable to accomplish such broad-based reform. I begin where they leave off