Is high recovery more effective than expected recovery in addressing service failure?: a moral judgment perspective

In the context of two distinctive consumer categories and two different product settings, this research examines the effects of recovery on recovery performance as a function of consumer moral judgment of service failure. The findings of two studies reveal that consumers' response to recovery anchors on the magnitude of recovery but these responses are adjusted according to consumers' moral judgment of service failure. Specifically, consumers react more positively toward expected recovery than high recovery and these effects are pronounced when consumers are low in moral judgment of service failure. In contrast, when consumers are high in moral judgment of service failure, although high recovery (compared with expected recovery) lessens the likelihood of negative word of mouth this effect does not transfer to repurchase tendency. Product involvement does not provide alternative explanations for the findings. The findings of this research have important and meaningful implications for business providers

Focus on Humanistic Values in Rural Livable Residential System

We consider the development of farmers as a goal of residential system using value rationality instead of farmer’s requirements which can be satisfied. Based upon the position and function of humanistic values in residential system, a rural housing system is built as a subjectivity and objectivity unity consisting of artifacts system, behavior system and concept system. Moreover, we introduce three coupling design strategies to rural livable residential system aiming to guide the current reconstruction of shabby buildings in rural areas

Focus on Humanistic Values in Rural Livable Residential System

We consider the development of farmers as a goal of residential system using value rationality instead of farmer’s requirements which can be satisfied. Based upon the position and function of humanistic values in residential system, a rural housing system is built as a subjectivity and objectivity unity consisting of artifacts system, behavior system and concept system. Moreover, we introduce three coupling design strategies to rural livable residential system aiming to guide the current reconstruction of shabby buildings in rural areas

Research on the Application of Reductive Active Learning Method in the Design of Transmission Teaching Aids

In view of the dual pressure of examination oriented and extra-curricular counseling in primary education, this paper discusses the relationship between knowledge acquisition and perceptual experience through the design of teaching aids according to the educational concept of reductive active learning method. Based on life style as logic, the interesting transmission mode is established, and the mechanical knowledge related to force and transmission is transformed into teaching aids that conform to the cognitive law of children aged 6-12. Children get sensory experience through practical operation. Therefore, it enriches the content of science course in primary school, and establishes the perceptual experience foundation for the later learning of mathematics, machinery and physics

Research on the Application of Reductive Active Learning Method in the Design of Transmission Teaching Aids

In view of the dual pressure of examination oriented and extra-curricular counseling in primary education, this paper discusses the relationship between knowledge acquisition and perceptual experience through the design of teaching aids according to the educational concept of reductive active learning method. Based on life style as logic, the interesting transmission mode is established, and the mechanical knowledge related to force and transmission is transformed into teaching aids that conform to the cognitive law of children aged 6-12. Children get sensory experience through practical operation. Therefore, it enriches the content of science course in primary school, and establishes the perceptual experience foundation for the later learning of mathematics, machinery and physics

Numerical Model Simulation of the Double-Roll Rotary Forging of Large Diameter Thin-Walled Disk

Double-roll rotary forging is an emerging plastic forming technology based on rotary forging. Owing to the advantages of being labor-saving, a small eccentric load, low noise and vibration, good uniformity, high surface quality, and material saving, it is very promising for the fabrication of large diameter thin-walled disks. To date, little relevant research on the double-roll rotary forging technology of large diameter thin-walled metal disks has been reported, and the deformation characteristic and the influence of three key parameters on the double-roll rotary forging process remain uninvestigated. Herein, a reasonable 3D rigid-plastic numerical model of the double-roll rotary forging of a disk workpiece is established under the Deform software environment. Based on the valid 3D numerical model, the deformation mechanism, and the effective laws of three key parameters (feed rate v of the lower die, rotational speed n of the upper die, and the initial temperature T of the disk workpiece) on the metal flow and force and power parameters in the double-roll rotary forging process have been explored. The research results provide valuable guidelines for a better understanding of double-roll rotary forging for the fabrication of large diameter thin-walled disks

Isolation and Characterization of the <i>GmMT-II</i> Gene and Its Role in Response to High Temperature and Humidity Stress in <i>Glycine max</i>

Metallothioneins (MTs) are polypeptide-encoded genes involved in plant growth, development, seed formation, and diverse stress response. High temperature and humidity stress (HTH) reduce seed development and maturity of the field-grown soybean, which also leads to seed pre-harvest deterioration. However, the function of MTs in higher plants is still largely unknown. Herein, we isolated and characterized the soybean metallothionein II gene. The full-length fragment is 255 bp and encodes 85 amino acids and contains the HD domain and the N-terminal non-conservative region. The subcellular location of the GmMT-II-GFP fusion protein was clearly located in the nucleus, cytoplasm, and cell membrane. The highest expression of the GmMT-II gene was observed in seeds both of the soybean Xiangdou No. 3 and Ningzhen No. 1 cultivars, as compared to other plant tissues. Similarly, gene expression was higher 45 days after flowering followed by 30, 40, and 35 days. Furthermore, the GmMT-II transcript levels were significantly higher at 96 and 12 h in the cultivars Xiangdou No. 3 and Ningzhen No. 1 under HTH stress, respectively. In addition, it was found that when the Gm1-MMP protein was deleted, the GmMT-II could bind to the propeptide region of the Gm1-MMP, but not to the signal peptide region or the catalytic region. GmMT-II overexpression in transgenic Arabidopsis increased seed germination and germination rate under HTH conditions, conferring enhanced resistance to HTH stress. GmMT-II overexpressing plants suffered less oxidative damage under HTH stress, as reflected by lower MDA and H2O2 content and ROS production than WT plants. In addition, the activity of antioxidant enzymes namely SOD, CAT, and POD was significantly higher in all transgenic Arabidopsis lines under HTH stress compared wild-tpye plants. Our results suggested that GmMT-II is related to growth and development and confers enhanced HTH stress tolerance in plants by reduction of oxidative molecules through activation of antioxidant activities. These findings will be helpful for us in further understanding of the biological functions of MT-II in plants