350 research outputs found

    Celebrate Your Plate: Nutrition Education Through Social Marketing

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    The State Nutrition Action Committee (SNAC) was created in 2007 to bring together several health- and community-based organizations throughout the state of Ohio including SNAP-Ed, EFNEP, Department of Aging, Department of Education, Department of Health including WIC, Creating Healthy Communities and the Early Childhood Obesity Prevention Program, Department of Aging, Department of Job and Family Services, and the Mid-Ohio Foodbank. SNAC's aim is to promote shared goals and collaborate on related programming efforts. In the spring of 2016, SNAC decided to embark on a social marketing campaign together. SNAP-Ed facilitates the partnership between The Ohio State University and the program assistants (PAs), program coordinators (PCs) and FCS educators who are in 80 of Ohio's 88 counties delivering direct education and community programming. The SNAP-Ed social marketing campaign, Celebrate Your Plate (CYP), will support existing direct education programming across the state and encourage low-income audiences to increase their fruit and vegetable consumption. Social marketing is defined as "the application of commercial marketing technologies to the analysis, planning, execution, and evaluation of programs designed to influence voluntary behavior of target audiences to improve their personal welfare and that of society." (Andreasen, 1995). Work on a SNAP-Ed social marketing campaign began in early 2016 with the formation of the Social Marketing Core Team (SMCT) and the development of a campaign plan with the members of SNAC. The objectives of the SNAP-Ed social marketing campaign are as follows: 1) Plan, design, implement, and evaluate a social marketing campaign that increases fruit and vegetable consumption in low-income audiences by supporting the existing OSU Extension SNAP-Ed direct education program. 2) Create and document the processes of the social marketing campaign and its pilot and staged implementation throughout Ohio. Formative research was conducted during the summer of 2016 to inform the direction of the campaign; and a marketing agency, Fahlgren Mortine, was hired through the Ohio State University bid process to handle materials development and media purchasing. Data from formative research informed the direction of the campaign and determined the tone of the campaign, media approaches, and material design. Based on results from the pilot, a selection of marketing materials will be used in different quadrants across the state during the next two years. Fruit and vegetable consumption is the dietary guideline with the lowest achievement rate among all Ohioans. Celebrate Your Plate will facilitate additional partnerships to advance health and wellness through increasing fruit and vegetable consumption.AUTHOR AFFILIATION: Alisha Ferguson, SNAP-Ed Program Assistant, Social Marketing, [email protected] (Corresponding Author); Beth Hustead, SNAP-Ed Program Coordinator, Social Marketing; B.R. Butler, FCS Program Evaluation Director; K.L. Golis, OSU Nutrition Program Graduate Research Associate; A.C. Zubieta, SNAP-Ed Director.The State Nutrition Action Committee (SNAC) was created in 2007 to bring together several health and community-based organizations throughout the state of Ohio. SNAC's aim is to promote shared goals and collaborate on related programming efforts. For 10 years, SNAC has given committee members the opportunity to work together, connect with other public health and nutrition organizations, and create new and meaningful projects such as a social marketing campaign. Work on a SNAP-Ed social marketing campaign, Celebrate Your Plate, began in early 2016 with the formation of the Social Marketing Core Team (SMCT) and the development of a campaign plan with the members of SNAC. With fruit and vegetable consumption the dietary guideline with the lowest achievement rate among all Ohioans, it is important for Celebrate Your Plate to create more partnerships to advance health and wellness

    Documenting the Diversity, Distribution, and Status of Maine Bumble Bees: The Maine Bumble Bee Atlas and Citizen Scientists

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    The Maine Bumble Bee Atlas (MBBA) is a multiyear (2015–2019) citizen science proj­ect coordinated by the Maine Department of Inland Fisheries and Wildlife (MDIFW) in partnership with the University of Maine. The project’s goals are to increase scientific knowledge of Maine’s bumble bee fauna and raise public appreciation for native pollina­tors and their conservation. Project partners accomplish these goals by training citizen scientists to conduct surveys statewide using standardized data-collection methods and by providing outreach to both project volunteers and the public on bumble bees and native pollinator conservation. During the project’s first three years, 230 volunteers have been trained to participate in MBBA at six workshops held across the state. As of the end of the second field season, MBBA citizen scientists have documented over 10,300 species records in nearly 500 townships statewide. These data have already made a valuable contribution to species status assessments conducted by MDIFW and the US Fish and Wildlife Service. MBBA staff also maintain a website, Facebook page, and blog to keep volunteers and the public informed about the project and raise awareness of, and support for, native pollinator conservation

    2021 Veterans Civic Health Index Defining Our Future Leaders: The Civic Health of Post- 9/11 Veterans

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    This report represents the fourth edition of this type of analysis on the veterans community- again showing that veterans outperform non-veterans in multiple forms of civic engagement including voting, donating, and volunteering

    Prospectus, April 18, 1979

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    SPRING AT PARKLAND! IS IT REALLY HERE?; Kelly wins UPI award; PC students discuss Canteen; Stu-go discusses many subjects at last meeting; The Looking Glass: Spiritual awakening of women; Equine Club to host horse show at PC; Soap operas--A way of life for millions of Americans; Classified Advertising; Parkland student body to vote May 2 and 3; Trout steps down as coach; Walkathon to be April 28; Reader\u27s theatre to perform at PC; Cobras split double-header; Girl\u27s softball has slow start; Two Cobra tracksters place secondhttps://spark.parkland.edu/prospectus_1979/1019/thumbnail.jp

    The Gendered Construction of Interpersonal Power in Political Office

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    This study examines the use of interpersonal power by women in elected political positions.  Power relationships, access to power, and the way in which power is perceived and wielded, are heavily influenced by the individual’s gender schema. Gender schema, by nature of its social construction and reliance on individual cognition, is influenced by the power relationships that the individual engages in. At the hub of the schema’s attempt to evaluate and organize information are interaction and the reinforcing power that is achieved through social acceptance of the individual. The basis of interaction, then, becomes the gender appropriate use of power. The analyses of data test a single hypothesis: H1:  Female and male political leaders will differ in their uses of interpersonal power. Strong support is seen in the findings for the gendered construction of interpersonal power in political office. The differences between males and females identified in the findings indicate that females receive different information than males about the acceptability of their roles and that females both process information differently from males and employ different sources and levels of interpersonal power to achieve their goals. Males are more likely to rely on both coercion and expert power, while females are more likely to rely on connection power, the power of important relationships. This reliance on social network suggests a direct linkage between gender and the formation of interpersonal power

    Student Social Platform Initiative

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    3 PDF files: Final report, Project summary, and Poster.President's Emerging Leaders Program, 2009-201
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