Management of Digital Communications with Target Groups by Leading Russian Universities

The article presents the results of an empirical study on the assessment of digital communications management with target groups of Russian universities in social media. A sample of universities is based on the «QS World University Ranking by Subjects 2021: Social Sciences and Management 2021». Among the cases of applied research: National Research University «Higher School of Economics», Russian University of Economics, Financial University under the Government of the Russian Federation, Russian Academy of National Economy and Public Administration under the President of the Russian Federation, MGIMO University, Peoples’ Friendship University of Russia. The results of a comparative analysis has been carried out using the method of graph with the use of a special software based on determining the structural links of the most significant digital communities of selected universities, as well as social media analysis aimed at determining the key parameters of user activity. The method proposed by the authors makes it possible to assess the scale and nature of communication between universities and selected target groups. Based on the data obtained, we have developed recommendations for improving the digital management of universities, increasing the density of connections and the integration of users within the online communities of universities as one of the conditions for effective management of a university brand in the modern network space

The role of history textbook for the creation of multicultural educational model in Russia

© Medwell Journals, 2015. The urgency of the problem under investigation is determined by the ongoing modernization of history education in our country. The aim of the study is to analyze the trends in the development of educational and methodological basis of the historical education during the post-Soviet period (the end of XX beginning of XXI centuries) and the specific region (Republic of Tatarstan). The main method of this problem study is the comparative historical method. The study presents, the results showing that a significant portion of the available textbooks on Russian history does not regard Russia as a multinational, multi-confessional state and does not contribute to the formation of a harmonious ethnic and cultural consciousness. The study materials may be useful in the current public debates about the place of a history textbook in a multicultural educational space of Russia as well as during the writing of new textbooks

Improving the University Digital Infrastructure Management System: Practice of Social Network Analysis

This article presents the results of applied research aimed at developing topical approaches to solving the problem of dysfunctionality of universities’ digital infrastructures in social media. In the context of the large-scale digitalization and networking processes of modern society, higher education institutions are faced with new challenges that threaten their further sustainability and reduce their competitiveness. As a possible solution to this problem, the authors propose a comprehensive study of university network structures in social media and further implementation of actual practices of online profile management and digital communities. By applying the method of social graphs and automated tools for processing open digital data, a universal algorithm for building and interpreting the resulting visual models is defined. The article substantiates the basic problems faced by modern universities in developing their own digital structures, as well as the ways to solve them, aimed at improving digital infrastructure management, establishing effective communication with target groups, consolidating the organizational structure, developing educational and scientific communities, and promoting the university brand. The proposed interactive digital maps have a high practical potential for direct implementation in the management process of the Russian universities

Teacher Training Doctoral Studies Basic Parameters and Development Vectors in Russia and in the World: The Results of the Global Study of Leading Universities

The article analyzes the main trends in the development of the scientific and pedagogical personnel training system in Russia and foreign countries. The main method of collecting empirical information is quantitative content analysis of the leading universities’ site content. The case selection is based on the QS (Quacquarelli Symonds World University Rankings – 2016 and 2020) – global university ranking (top 500). The selection of Russian universities has been carried out on the basis of the QS BRICS – 2016 and 2020 university ranking. Based on the results of the selection of the leading universities, 60 universities of North and Latin America, Russia, China, Europe, and Australia have been selected. The comparison criteria of higher education institutions are codified in the content analysis matrix. We compared the entry requirements, the content and organization of the doctoral studies, and the “exit” – the learning outcomes. The results of the research are the distinctive characteristics of the Russian teacher training doctoral programs and foreign doctoral programs EdD, EdLd, PhD in Education. It is revealed that foreign universities are characterized by an orientation to a variety of labor markets, differentiation of programs and career paths; studentoriented approach; flexible choice of learning formats; focus on the preparation of the author’s original research; close attention to the idea of the dissertation research, programs, scientific publications, dissertation text, multilevel assessment (program Manager, scientific consultant, elective teachers on the topic of the dissertation, the head of the postgraduate seminar, external experts); online learning; high quality of technical and informational environment. The characteristics of the Russian doctoral studies, which impede differentiation of the paths of dissertation preparation by doctoral students depending on the specifics of the scientific research area, limit the possibility of implementing the practical results of the dissertation and reduce the potential for professional growth of doctoral students

Polyelectrolyte microcapsules as a tool to enhance photosensitizing effect of chlorin E6

The inclusion of chlorin E6 in polymer capsules reduced dark toxicity and increased the photosensitizing effect compared to the free form of ClE

Criteria for Rating the Level and Quality of Digitalization of the Educational Process in Universities of the Russian Federation

Introduction. The article reflects the authors’ system for calculating the level and quality of digitalization of the educational process in Russian universities. This task is actualized by a number of circumstances of modern realities. The need to create a digital twin / double for each university has become a trend due to the importance of providing applicants, students and graduates with the most accessible educational environment. The high-quality digital environment of a university during the spread of pandemics is an important condition for maintaining the stability of the educational process. Today, the ability of universities to quickly adapt the digital educational space to the needs of distance learning is a significant sign of the viability and quality of the management staff of higher education institutions. Methods and materials. To develop the system, the authors used a mathematical tool – the method of summary indicators for calculating the level of digitalization of universities, which allows to evaluate various characteristics of the value, efficiency and quality of objects with a significant number of different parameters. Analysis. To develop indicators – basic rating indicators – the authors used the results of a preliminary study of the best practices of digitalization of the university environment of leading foreign and Russian universities. The system takes into account the needs for digitalization of the educational environment of three different categories: applicants, students and graduates. Results. The introduction of the rating into the Russian practice will allow to justify a system of recommendations to university administrations to improve the level and quality of their digitalization of the educational process

Obtaining emulsions of furanocoumarins from Sosnowsky’s hogweed and <i>in vitro</i> assessment of their phototoxic effect

Background. Furanocoumarin-based drugs are used for photochemotherapy of various diseases. Sosnovsky’s hogweed can be an available source of furanocoumarins for the development of drugs.The aim of the study. To obtain stable emulsions containing furanocoumarins from Sosnowski’s hogweed and to evaluate their photocytotoxicity.Materials and methods. To obtain the emulsions, furanocoumarins were extracted with chloroform from the sap of the aerial part of the Sosnowski’s hogweed. The chloroform extract was clarified by silica gel gradient column chromatography. The extractive fraction containing furanocoumarins was analyzed by high performance liquid chromatography with ultraviolet (UV) detection. An extract with a high content of 8-methoxypsoralen was used to prepare two types of emulsions. The extract was dissolved in peach oil and emulsified in water with tween-80 (emulsion No. 1) and in an aqueous glycerin solution with lecithin (emulsion No. 2).The emulsions were tested for dark and photo-induced toxicity for human lung fibroblasts. The dose of UV radiation for the photoactivation of furanocoumarins was 9 J/cm2. A solution of chlorine e6 was used as a comparison photosensitizer.Results. The obtained emulsions contained 1 mg/ml 8-methoxypsoralen. Both emulsions were homogeneous at macro- and microscopic visualization, remained stable when stored under various temperature conditions for 14 days. Emulsion No. 2 did not show dark toxicity and caused a statistically significant inhibition of cell viability under UV irradiation at a concentration of 12.5–31.3 µg/mL. Emulsion No. 1 had a toxic effect on cells regardless of UV irradiation due to the content of tween-80. According to fluorescent microscopy, the phototoxic effect of emulsion No. 2 was manifested mainly due to apoptosis, in contrast to the effect of chlorine e6, in which there were more pronounced signs of cell necrosis.Conclusion. The developed experimental emulsions of furanocoumarins from Sosnovski’s hogweed are an example of promising medicinal photosensitizers of plant origin for phototherapy of various dermatological and oncological diseases

Asthenia expression among medical universities students during internship

The article presents a study of the severity of asthenia among students of a medical university during industrial practice.В статье представлено исследование выраженности астении среди обучающихся медицинского университета во время производственной практики

Predictors of visceral obesity in normal weight obstructive sleep apnea patients

BACKGROUND: Obstructive sleep apnea syndrome (OSAS) is epidemiologically related to adverse cardiovascular outcomes. The pathophysiology clues are metabolic changes and obesity. The most studied anthropometric predictors of obesity, such as body mass index (BMI), waist circumference (WC), are influenced by various factors such as sex, type of constitution, hydration balance. The normal range of BMI and WC limits the diagnostic search for metabolic disturbances and visceral obesity in patients with respiratory sleep distress and can lead to increased cardiovascular risks. AIMS: to investigate the visceral obesity predictors in normal weight patients with obstructive sleep apnea syndrome. MATERIALS AND METHODS: We had performed а cross-sectional study, 68 patients were examined with mean age of 38.24 &plusmn; 7.4 years. The main group (38 individuals) was represented by patients with OSAS. The control group consisted of healthy individuals without OSAS. Alternative markers of visceral obesity, such as lipid accumulation products, visceral obesity index, conicity index have been studied. RESULTS: In the main group we found different disorders of lipid metabolism such as the increase in triglyceride levels by 94%, low-density lipids by 32%, total cholesterol by 10% compared with the control group. Anthropometric evidence was obtained for excessive fat accumulation in patients with normal body weight and OSAS: WC was 89.6 &plusmn; 5.7 cm in the main group and was higher than in the control group 83.7 &plusmn; 6.3 cm (p = 0.024) due to an increase in the visceral fat compartment, as evidenced by the conicity index (67.2 &plusmn; 7.0 and 59.3 &plusmn; 6.2 respectively, p = 0.032) and waist to height ratio (0.58 &plusmn; 0.05 and 0.53 &plusmn; 0.04 in the main and control groups, respectively, p = 0.041). Correlation relationships between the severity of sleep apnea syndrome and visceral obesity indicators were revealed. CONCLUSIONS: Normal weight patients with breathing disorders are at risk of visceral fat obesity and, thereby, increased cardiovascular risk. Assessment of additional markers of visceral obesity in patients with normal body weight and sleep apnea is recommended to include in the dynamic observation programms

Влияние цифровых коммуникаций на формирование профессиональной культуры российской молодежи: результаты комплексного прикладного исследования

Основная проблема предпринятого исследования состоит в определении масштаба, направленности и результативности воздействия цифровизации на формирование профессиональной культуры российской молодежи. Данное влияние изучается в контексте интенсификации информационных потоков в социальных медиа, развития новых форматов и каналов сетевой коммуникации, взросления «поколения Z» (людей, рожденных в середине 1990-х годов и позднее), социализация и профессионализация которого проходит преимущественно в интернет-пространстве. Авторы ставят исследовательские вопросы, состоящие в выявлении соотношения роли социокультурной и цифровой сред в процессе формирования профессиональной культуры российской молодежи; сопоставлении значимости традиционных и цифровых каналов коммуникации, используемых молодым поколением РФ в процессе профессионализации; установлении специфики профессиональной и социокультурной адаптации в условиях интенсивного развития цифровых технологий; выявлении конструктивных и деструктивных эффектов цифровизации в процессе усвоения ценностей, норм, стратегий профессионального поведения; анализе формального и неформального цифрового пространства профессионального самоопределения и развития молодежи России. Дизайн исследования основан на применении гибридной стратегии эмпирического анализа, совмещающей (1) массовый опрос в формате онлайн-анкетирования о наиболее значимых для российской молодежи каналах, форматах интернет-контента, технологиях его поиска, содержания наиболее востребованных молодежью интернет-ресурсов, связанных с профессиональным образованием и самообразованием; (2) экспертное интервью, обеспечившее получение данных о состоянии, тенденциях, перспективах влияния цифровизации образования на формирование профессиональной культуры молодежи, деструктивном влиянии цифровой среды на профессионализацию молодого поколения, антидеструктивных иммунитетах; (3) холл-тестирование, позволившее выявить уровень сформированности у российской молодежи умения дифференцировать цифровые продукты, оценивать их адекватность, полноту, объективность, социальную значимость. Ключевым результатом исследования стало сегментирование российской молодежи на «идеалистов», «прагматиков» и «традиционалистов». Типология устанавливает зависимость между профессиональными, ценностными установками, стратегиями интернет-поведения, а также социально-демографическими характеристиками. Сфокусированность на осмысленном профессиональном выборе, активная, добровольная и прогрессивная профессионализация («идеалисты» и «прагматики») сопряжены с активной профессиональной интернет-коммуникацией, умением управлять рисками сетевого взаимодействия. Напротив, ригидность, вынужденность стратегии профессионального выбора («традиционалисты») коррелирует с фрагментарностью профессиональной интернет-коммуникации, отсутствием сформированных антидеструктивных иммунитетов. Специфика характеристик профессиональной, гражданской, социокультурной адаптации российской молодежи, особенностей их сетевых коммуникаций предопределила сущность систематизированных авторами антидеструктивных иммунитетов в цифровой среде. Благодарность. Статья подготовлена по результатам исследований, выполненных за счет бюджетных средств по государственному заданию Финуниверситету