4 research outputs found
Business plan of vegetarian lifestyle online shop Green Bean in Latvia
The purpose of this document is to present innovative business plan in the field of
vegetarianism which is rapidly growing and currently underdeveloped market in Latvia. The
idea of family business is to create vegetarian lifestyle online shop with the goal to provide
wide range of vegetarian products, inspire in vegetarian cooking, help in meeting other
vegetarians as well as inform and give advices about vegetarian lifestyle in Latvia.
The methodology used in development of this business plan is the analysis of historical roots
of vegetarianism, research about latest trends in customersâ lifestyles and eating and shopping
habits under the influence of current economic crisis situation. Research also explores main
reasons for people becoming vegetarian. For acquiring more specific and local trends about
vegetarianism - online survey was performed with more than 350 vegetarian respondents. The
analysis of data and the conclusions drawn about eating and shopping habits of Latvian
vegetarians were applied in different business development tools â PESTS, TOWS, IFE, EFE
matrixes as well as 7Pâs marketing mix â in order to determine main target audience, product
assortment, price level, corporate and business strategies as well as marketing techniques of
the vegetarian online shop.
According to the results of the analysis the intense growth and focus strategies were chosen
for the companyâs development. The positioning â highly interactive provider of wide range
of vegetarian products. As a final point, implementation procedures and financial perspective
is presented with positive NPV and IRR ratio highly exceeding discount rate which proves
that business plan is financially beneficial.O propĂłsito deste documento Ă© apresentar um plano de negĂłcio inovador no campo do
vegetarianismo o qual estĂĄ em rĂĄpido crescimento e o seu mercado, actualmente, ainda em
desenvolvimento na LetĂłnia. A ideia de negĂłcio de famĂlia Ă© de criar uma loja de estilo de
vida vegetariano online com o objectivo de disponibilizar uma ampla gama de produtos
vegetarianos, inspirado na culinĂĄria vegetariana, apoio para conhecer outros vegetarianos
assim como informar e dar conselhos sobre o estilo de vida vegetariano na LetĂłnia.
A metodologia usada no desenvolvimento deste plano de negĂłcio Ă© a anĂĄlise das raĂzes
histĂłricas do vegetarianismo, pesquisa sobre as Ășltimas tendĂȘncias de estilos de vida, dos
hĂĄbitos alimentares e de consumo dos clientes, sob a influĂȘncia da actual situação de crise
económica no mundo e também na Letónia. A pesquisa também explora, as principais razÔes,
pelas quais, as pessoas se tornam vegetarianas. Para obter mais informaçÔes relativas a
tendĂȘncias locais e especĂficas sobre o vegetarianismo - foram realizadas sondagens online a
mais de 350 vegetarianos. A anålise dos dados e das conclusÔes retiradas sobre os håbitos
alimentares e de consumo dos LetÔes vegetarianos foi aplicada em ferramentas de
desenvolvimento â matrizes PEST, TOWS, IFE, EFE assim como os 7 PÂŽs do marketing mix
â com ordem a determinar o principal pĂșblico-alvo, selecção de produto, nĂvel de preço,
estratégias empresariais e de negócio, assim como técnicas de marketing da loja vegetariana
online.
De acordo com os resultados da anålise, o intenso crescimento e as estratégias focalizadas
foram escolhidas para o desenvolvimento da empresa. O posicionamento - fornecedor
altamente interactivo de uma ampla gama de produtos vegetarianos. Como etapa final,
procedimentos de implementação e perspectiva financeira são apresentados com NPV
positivo e o rĂĄcio IRR excedendo largamente os valores de desconto que provam que o plano
de negĂłcio Ă© financeiramente vantajoso
Infantile Spasms in Children With Down Syndrome: Identification and Treatment Response
Objectives. To evaluate infantile spasms in children with Down syndrome including assessment of efficacy of treatments, presence of treatment lag, and to identify risk factors that may predict the occurrence of infantile spasms in this population. Methods. Medical charts, electroencephalograms, and brain magnetic resonance images were evaluated in 37 children treated for infantile spasms at a single institution from 2005 to 2015. Results. Mean age at diagnosis was 9.16 months, with an average 1.38-month lag from spasms onset to start of medication. Prevalence of heart defects and pulmonary hypertension were significantly higher in those with infantile spams compared with those without. Eighty-one percent receiving adrenocorticotropic hormone as initial treatment experienced remission within 2 weeks, 94.1% had remission at 3 months compared with 18.8% at 2 weeks and 35.3% at 3 months for other first-line treatments. Type of treatment was the only predictor of good outcome. Conclusions. Results stress the importance of early recognition and adrenocorticotropic hormone treatment for this seizure disorder in children with Down syndrome