The Ibans belief towards the meaning of Pua Kumbus motif

This article emphasizes on the findings on the level of knowledge and perception of Pua Kumbu in young Iban generations. This includes the uses, meaning of motif and rituals related to this fabric. Factors contributing to the declining belief in using Pua Kumbu in their traditional practice were also explained. The knowledge in traditionally weaving the Pua Kumbu was mainly reserved to certain class of woman in the long house. The chosen motif was dependent on illustration that appeared in their dream, where they believe that this was a sign or omen. The rules of weaving motif were also explained. There were three significance motifs with its own hidden meaning found in Pua Kumbu; the ular (snake), antu engkeramba and baya(crocodile) which became the belief of the Iban people. This study suggests that the lack in knowledge and interest in the Pua Kumbu may come from factors such as relocation away from the long house, modernization, religion and generation gaps

The Effectiveness of Event Promotion by Using Social Networking Site (SNS)

The evolution of the era showed people had changed their living style. To conduct their regular chores, people today need technological gadgets like tablets, smartphones, and PCs. While the majority of individuals now consider having access to the Internet and different social media platforms to be a norm and part of their everyday lives. It indicates the importance of the Internet and social media in people's daily lives nowadays and the widespread use of social media as a promotional tool by the majority of businesses. However, is there effective in promoting the events and reliable to promote the event? In order to determine the efficiency of event advertising, this study will look at the Social Networking Site (SNS) channel.This study involved 200 surveys among event participants using simple random sampling in Kuching City, Sarawak. The results of the descriptive study indicate that the SNS channels are the factors that can affect how well an event is promoted

Food Dishes in the Nyangahant Ritual as Symbols of Nonverbal Communication in the Salako Community of Pueh Village, Lundu, Sarawak

For the Salako people in Kampung Pueh, Lundu, Sarawak, the Nyangahant ritual is a very meaningful ceremony. It is an offering and prayer dedicated to Jubata, their God, for help in times of trouble, protection from threats and calamities, blessings, fertility, and wealth. The presenting of food as an offering to Jubata is an important part of the ceremony. This study used theoretical semiotics, which focuses on deciphering food's meaning in nonverbal communication, to comprehend the relevance of food symbols in the Nyangahant ceremony. As part of an anthropological study, the researcher actively participated in the ritual ceremony and conducted interviews with Tuha Adat and ritual practitioners. The research uncovered the profound meaning associated with Jubata's meals. The food on the Buis tray carried numerous connotations due to its shape, colour, and processing method. It served as an icebreaker for conversations, symbolised masculinity and traditional Salako men's cuisine, represented purity and femininity, symbolised the blessings of the upcoming harvest, fostered bonding and friendship, ensured safety, served as sacrifices, and strengthened the spiritual connection. These discoveries shed light on the deep symbolism and cultural significance of food in the Nyangahant ritual. Understanding the deeper connotations associated with food offerings allows the Salako community to strengthen their spiritual connection with Jubata while also preserving cultural customs. Furthermore, this study lays the groundwork for future research by recommending that other components of the Nyangahant ritual be investigated in order to acquire a thorough understanding of its wider cultural context and significanc

Values Embodiment of the Nyangahant Ritual in Salako Community's Culture in Kampung Pueh, Lundu, Sarawak

This study depicted the values embodied in the Nyangahant ritual ingrained in the Salako community's culture in Kampung Pueh, Lundu, Sarawak. Cultural examples include human creations, tastes, intentions, and mental or intellectual things. Ritual is a culture that gives rise to traditions in which people continuously perform thoughts and actions. The Nyangahant ritual is highly valued in the Salako community because it serves as a guide in community life, creating a harmonious atmosphere and balancing the harmonious relationship between human life, the universe, and their God, Jubata. This study aims to analyse the values contained in the Nyangahant ritual implementation in the culture of the Salako community in Kampung Pueh, Lundu, Sarawak. This study employs a descriptive qualitative research method. Methods of data collection include observation, interviews, and document analysis. To analyse data, a descriptive qualitative analysis method is used, which involves reducing data, presenting data, and drawing conclusions. The research subjects are traditional leaders (Tuha Adat), chieftains (Penghulu), village heads (Ketua Kampung), cultural practitioners, and community figures. The study's findings show that the Nyangahant ritual in the Salako community's culture in Kampung Pueh, Lundu, Sarawak contains social, moral, cultural, and economic values. Material, Vital, and spiritual values are examples of social values. Aside from that, spiritual values include religious and spiritual values. At the same time, the moral values that correspond are deliberation, togetherness, obedience (Barakump), collaborative effort, and cooperation (Baaie'). The study’s findings show that, despite the various cultural assimilation effects of the modern world, the Salako community maintains traditional and cultural practices passed down from previous generations. This is due to the Salako community's beliefs, customs, and culture, which define their community identity in Kampung Pueh, Lundu, Sarawak

The Nyangahant ritual in the culture of Salako community at Kampung Pueh Lundu, Sarawak

This research is about the Nyangahant ritual in the culture of the Salako community in Kampung Pueh, Lundu, Sarawak. The Nyangahant ritual is the main ritual in the culture of the Salako community. To ensure that the rituals performed achieve the purpose and goal, the Nyangahant ritual must be performed according to the prescribed process. The situation is for the purpose of perfection to assure that the wish requested can be accepted by Jubata, the god of the Salako community. The main focus of this research is to identify the meaning of every ritual performed in the Nyangahant ritual in the Salako community. This study uses ethnographic methods for data collection using an ethnographic interview technique that involves the informants who are experts on Nyangahant ritual ceremonies, which are Tuha Adat, Nyangahant craftsmen, headman, and village chief. In addition, observation methods are also widely used in this research to deeply understand the ritual ceremonies of Nyangahant in the studied community. The observation techniques are conducted before, during, and after the Nyangahant ritual ceremony. This study found that the Nyangahant ritual ceremony is the ‘mother’ of all rituals for the Salako community. It became a priority in the executed ritual or other festivals. Moreover, the ritual also a prayer in the praying ceremony to ask for well-being and prosperity spared from all problems, calamities, and misfortune. Although the culture and customs of the Salako community have evolved mainly through the process of modernity in terms of heritage, they still held the ritual as a lifeline in their community

The Nyangahant ritual in the culture of Salako community at Kampung Pueh Lundu, Sarawak

This research is about the Nyangahant ritual in the culture of the Salako community in Kampung Pueh, Lundu, Sarawak. The Nyangahant ritual is the main ritual in the culture of the Salako community. To ensure that the rituals performed achieve the purpose and goal, the Nyangahant ritual must be performed according to the prescribed process. The situation is for the purpose of perfection to assure that the wish requested can be accepted by Jubata, the god of the Salako community. The main focus of this research is to identify the meaning of every ritual performed in the Nyangahant ritual in the Salako community. This study uses ethnographic methods for data collection using an ethnographic interview technique that involves the informants who are experts on Nyangahant ritual ceremonies, which are Tuha Adat, Nyangahant craftsmen, headman, and village chief. In addition, observation methods are also widely used in this research to deeply understand the ritual ceremonies of Nyangahant in the studied community. The observation techniques are conducted before, during, and after the Nyangahant ritual ceremony. This study found that the Nyangahant ritual ceremony is the ‘mother’ of all rituals for the Salako community. It became a priority in the executed ritual or other festivals. Moreover, the ritual also a prayer in the praying ceremony to ask for well-being and prosperity spared from all problems, calamities, and misfortune. Although the culture and customs of the Salako community have evolved mainly through the process of modernity in terms of heritage, they still held the ritual as a lifeline in their community

The Nyangahant Ritual In The Culture Of Salako Community At Kampung Pueh Lundu, Sarawak.

This research is about the Nyangahant ritual in the culture of the Salako community in Kampung Pueh, Lundu, Sarawak. The Nyangahant ritual is the main ritual in the culture of the Salako community. To ensure that the rituals performed achieve the purpose and goal, the Nyangahant ritual must be performed according to the prescribed process. The situation is for the purpose of perfection to assure that the wish requested can be accepted by Jubata, the god of the Salako community. The main focus of this research is to identify the meaning of every ritual performed in the Nyangahant ritual in the Salako community. This study uses ethnographic methods for data collection using an ethnographic interview technique that involves the informants who are experts on Nyangahant ritual ceremonies, which are Tuha Adat, Nyangahant craftsmen, headman, and village chief. In addition, observation methods are also widely used in this research to deeply understand the ritual ceremonies of Nyangahant in the studied community. The observation techniques are conducted before, during, and after the Nyangahant ritual ceremony. This study found that the Nyangahant ritual ceremony is the ‘mother’ of all rituals for the Salako community. It became a priority in the executed ritual or other festivals. Moreover, the ritual also a prayer in the praying ceremony to ask for well-being and prosperity spared from all problems, calamities, and misfortune. Although the culture and customs of the Salako community have evolved mainly through the process of modernity in terms of heritage, they still held the ritual as a lifeline in their community