Smart Village and Sustainability. Southern Moravia Case Study

The paper is aimed at an attempt to define a smart village in the Czech conditions. It argues that the principles of smart villages are very similar to the concept of sustainability. The analysis deals with preventing rural exclusion, promoting digital technologies for the management of the rural infrastructure, teleworking in rural areas and using ICT for participation and governance. This approach is documented in the case of the South-Moravian Region. It was concluded that it was not so much coverage or accessibility of digital technology that was the main barrier of more intensive use of the smart village concept but rather the lower qualification level and conservatism of rural population is. It is suggested that more attention should be paid to increasing the digital literacy of rural people.O

The centennial of Mendel University in Brno and its Faculty of Agrisciences (Editorial)

The paper describes the development of Mendel University in Brno and its Faculty of AgriSciences during last 100 years. It shows the present state of the University and Faculty, including facilities used for educational, scientific and other activities. The journal European Countryside owned by the University has been established 10 years ago. It is a highly cited per review periodical in the field of rural development. This special number gave the opportunity to the members of the Advisory Board to co-celebrate the anniversary by means of their own topic related scientific article.O

Social Farming in Czechia, Actors and Barriers

The article deals with the state of social farming in Czechia, which is obviously in its infancy. The main barriers to development are the character of Czech agriculture, which is radically based on large-scale production and deliveries to large customers, insufficient cooperation of individual ministries and too narrow conception of the problem as care farming. At the same time, we can expect increasing demand for this type of management in the future. Some ideas for improving the situation are presented, the most important of which is the recognition of social farming by the public administration and the creation of a legal framework for its development.O

Regional Labelling as a Tool for Supporting Rural Development: A Slovak Case Study

Regional product labelling has become a trend in recent years, with the goal of being able to stimulate and support local economies; increase the sales of quality local products and services; preserve and maintain traditions, local cultural values, and the character of rural landscapes; and promote the use of local resources, potential, and raw materials. The existing Slovak studies deal primarily with the perception of consumers and tourism. In this article, we analysed forms of rural development in connection with regional product labelling and the Slovak regions of Kopanice and Záhorie. This theme is a relatively new phenomenon in Slovakia, and that is the author's main contribution. The research was conducted using an online questionnaire administered between May and July 2022 in each district of the region, with a total of 283 respondents participating. The results obtained from the questionnaire survey were statistically processed using Pearson's correlation coefficient. We used STATISTIC 109 software (Tibco software, Palo Alto, California). The questionnaire method is the most suitable method for determining the perceptions of the respondents. The goal was to analyse rural development in connection with regional product labelling and to identify areas of the application of regional product labels. The term regional product was associated with production in a specific region (50.5%) and with the customs and traditions of the region (43.8%). Supporting employment and entrepreneurship in the region were considered by 43.1% of the respondents as the most important in the region. From the perspective of the application of regional labelling in connection with rural development, we confirmed gender and education dependence. Women with first- and second-level higher education saw regional labels as the main element in the development of the region and the local economy.O

Sustainable Development of a Peripheral Mountain Region on the State Border: Case Study of Moravské Kopanice Microregion (Moravia)

The sustainability of rural areas is considered to be most threatened in peripheral, hardly accessible microregions with insufficient economical sources. The paper analyses one such rural area in the eastern part of Moravia from the viewpoint of individual economic, social, and environmental sustainability pillars. The area under study is the mountain territory on the border with Slovakia, which is under large-scale landscape protection. The area with very limited economic sources has been impacted with a change to the geopolitical situation after 1993 (from the centre of Czechoslovakia to the fringe of Czechia). It was stated that the environmental pillar is in the best of conditions; however, perhaps threatened with missing technical infrastructure in relation to the disposal of solid, liquid, and gaseous waste, the social pillar is improving in relation to the post-productive transition, whereas the economic pillar is the most fragile because of its dependence on exogenous jobs in surrounding towns. In general, the microregion seems to be sustainable at the moment. Long-term sustainability will depend on the general economic, demographic, and climatic development of the country and Europe.O

Cultural Tourism as a Possible Driver of Rural Development in Czechia. Wine Tourism in Moravia as a Case Study

The paper connects culture, tourism and rural development. It tries to make anoverview of various forms of cultural tourism in Czechia. Attractions of cultural tourism are identified and ranked according to their cognitive function. Their list includes cultural heritage in spheres of archaeological sites, architecture, arts, folklore, pilgrimages, technical works, cultural events or protected landscape areas. The culture of wine in Southern Moravia has been chosen as an example. Its analysis was elaboratedusing the Importance/Performance Analysis. Czechia has great potential for thecultural tourism development in rural areas but it seems to demand a great deal of work when one needs to be constantly reconciling the changing interests of tourists with the potential of the regions. One of the important goals is to attract tourists into rural areas and thus limit their concentration in the most attractive places. Rural cultural tourism seems to be a significant aspect in this respect. The part of the study isthe example of the adaptation of the current situation with COVID-19 to properly support the development and cultural potential of domestic tourism in South Moravian region in relation to the economic impacts on international tourism.O

Cultural Tourism as a Driver of Rural Development.Case Study: Southern Moravia

The main aim of the study was to find out whether cultural tourism could be a driver of rural development in the selected area and in general. In case yes, to what extent and under what conditions. Three districts in the South-Moravian Region, Znojmo, Břeclav, and Hodonín, situated in the rural borderland with Austria and Slovakia represented the study area. Both geographical and sociological methods were used to gather evidence for cultural tourism in that study. Firstly, attractiveness analysis of the area defined for cultural tourism took place. Next, factors influencing the potential for cultural tourism affecting rural development in South Moravia were evaluated. Finally, synergistic relations were discussed. In the territory, many forms of tourism intersect. Based on the results, it can be stated that cultural tourism can hardly be the main driver of rural development after the decline of agriculture because the region's economy has branched out in several directions. However, it can be an important complementary activity that yields both economic and non-economic benefits.O

New Approach to Sustainability in Rural Areas Comprising Agriculture Practices-Analysis of Demonstration Farms in the Czech Republic

The research was aimed at an overview and analysis of the demonstration activities in the Czech Republic dealing with the transfer of innovations for agricultural practice. Several methods were used to compile the national inventory, in particular the questionnaire survey method. The Czech part of the research was based on 30 questionnaires conducted among both farmers and agricultural organizations engaged in demonstration activities. The questions were focused on a specialization in agriculture, type of the management, connections with networks and their size, types of demonstration activities according to the types of farms and non-productive activities. The most common topics and purposes for demonstration in the Czech Republic are recorded for the category arable land with combined crops. Highly linked to sustainability are activities such as conservation agriculture on arable land with combined crops, root crops and fodders mainly due to a reduction of soil erosion within crop production and animal health management and welfare for dairy within livestock production. The Ministry of Agriculture has prepared a subsidy program to help farmers in the form of illustrative practical demonstrations of comprehensive sustainable farming practices. The main added values for the end-users, if the generated knowledge is implemented, are to strengthen the knowledge transfer system in agriculture, focusing on practical demonstrations and presentation of sustainable farming systems and soil protection in practice. However, the demonstration activities support mostly technological development and some individual ecological measures whereas the sustainability of agriculture as the complex process unifying the crop and animal production is not in the foreground.O