63 research outputs found

    The Impact Of Satisfaction With Outcome Quality and Process Quality Toward Repurchase Intention With Shopping Habit As Moderating Variable On Online Shopping

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    The purpose of this research is to test the process of establishing the repurchase intention on online shopping. Data collected through questionnaires based on samples taken as many as 263 respondents using Non Probability Sampling technique with Purposive Sampling type which is a sampling technique based on certain criteria on respondents. Data analysis technique in this research is Hierarchical Regression Analysis. The results showed that shopping habits moderate positively between satisfaction with the quality of outcomes and quality of the process on the repurchase intention on online shopping in Surakarta

    Analysis of The Impact of Convenience, Trust, Web Quality, and Social Influence on Online Purchase Intentions in Palestine

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    Purpose –The purpose of this study is to investigate and investigate and analyze the relationship between Convenience, perceived trust, Web quality, social influence and online purchases intentions. There a lot of research analyzes the relationship between Convenience, perceived trust, Web quality, social influence and c, butthis research focus on Palestinian people. Design/methodology/approach – This study employed a quantitative research to test the relationship between convenience, perceived trust, web quality, social influence and online purchases intentions. Questionnaires were distributed to 100 respondents. The researcher used Primary data to analyze the relations among the variables. Findings – The results showed that perceived trust demonstrated insignificant effect on online purchases intentions. The results also showed that social influence have a significant effecton social influence. Originality/value –the study recommends that the company improve the relationship of customers by applying the right relationship by increasing the trust and social influence to win the high intentions of customers who will use online shop to shopping through an online store

    Pengaruh Service Quality Di Sektor Perbankan Terhadap Kepuasan Nasabah Yang Dimediasi Oleh Kepercayaan Dan Perceived Value (Study Pada Bank MNC Kantor Cabang Yogyakarta)

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    Given the importance of the banking industry, the purpose of this study was to look at service quality by using the variables of empathy, capability, reliability, assurance and digital banking services on customer satisfaction which is mediated by the variables of trust and service value. This research is quantitative by using a sample of 100 respondents through the distribution of kousiner. Data were analyzed using SmartPLS.4 software and a descriptive analysis was performed on the test results. The results of the hypothesis test show that empathy has a significant positive effect on customer satisfaction while ability has a significant negatif effect on customer satisfaction, reliability has a positive effect on customer satisfaction, assurance has a positive and significant effect on customer satisfaction and banking service has a significant positive effect on customer satisfaction. whereas in the mediation variable that Empathy has a significant positive effect on trust, ability has a significant positive effect on trust, the reliability variable has a significant positive effect on trust while the assurance variable has an insignificant positive effect and banking services has a significant positive effect. Empathy has a significant positive effect on service value, ability while ability has a negatif effect on service value, reliability has a significant positive effect on service value, assurance has a negatif effect and banking service has a significant positive effect. This research is expected to serve as input for MNC Yogyakarta bank institutions to pay attention to service quality properly and further research can be developed and used as suggestions for improvements in marketing management

    Faktor- Faktor Yang Mempengaruhi Kepuasaan Konsumen Taksi Online (Go-Car) Di Kota Surakarta

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    Go Car strives to win competition with similar companies, so that Go-Car continues to improve its competitive advantage by increasing winning the hearts of customers by providing good services to make consumers satisfied through security, convenience and price. Purpose of this study to analyze the effect of security, convenience and price on the satisfaction of online go-car taxi customers in Surakarta City. The research population is Go Car consumers in Surakarta. The sampling technique used was accidental sampling with a sample of 100 respondents. Methods of collecting data used a questionnaire. Data analysis used multiple linear regression. The results of this study that security has a positive and significant effect on the satisfaction customers of Go-Car in Surakarta City. Convenience has a positive and significant effect on the satisfaction custtomers of Go-Car in Surakarta City. Price has a positive and significant effect on satisfaction customer of Go-Car in Surakarta City

    Analysis Of The Effect Of Convenience, Reviews And E-WOM In Tiktok Shops On Purchase Intention With Consumer Attitude As A Mediating Variable

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    The rise of online shopping at this time makes people's purchasing power high for online goods. as happened with e-commerce TikTok. The booming Tiktok shop feature cannot be separated from this influence. This is because the Tiktok shop offers various features that are liked by its users. This study aims to analyze the effect of convenience, discounts, reviews, and E-WOM in TikTok shops on purchase intentions with consumer attitudes as a mediating variable. This research is focused on Tiktok users, especially those who have shopped at the TikTok shop as a sample using a non-probability sampling technique with a purposive sampling technique. Respondents in this study were 180 respondents. The data analysis technique uses PLS-SEM with the help of SMARTPLS software. The results of the study show that convenience, discounts, reviews, consumer attitudes have an effect on purchase intention and E-WOM has no effect on purchase intention. Meanwhile, consumers attitude partially mediated variables on convenience, discounts, and E-WOM on purchase intention. it is shown that the consumer attitude variable is not supported to mediate the variable reviews on purchase intention

    Pengaruh Kualitas Layanan Terhadap Kepuasan Pelanggan Matahari Department Store Di Kota Surakarta

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    This study aims to determine the effect of service quality on customer satisfaction. This research is quantitative research. The population in this study were consumers who have visited one of all Matahari dept outlets. store in the city of Surakarta. The number of samples in this study is 155 respondents, the method of data collection uses non probability sampling with a type of purposive sampling where researchers determine sampling by providing specific criteria. Methods of collecting data using a questionnaire. Data analysis techniques in this study are validity test, reliability test, normality test, multicollinearity test, heteroscedasticity test, determination test (R2), model accuracy test (F test), regression coefficient test and hypothesis test (t test). The results showed that the quality of service significantly affected the customer satisfaction of Matahari Dept. store in the city of Surakarta

    Analisis Hubungan Stres Kerja, Kepuasan Kerja, Dan Komitmen Organisasi Terhadap TurnoverIntention Karyawan Pt TelekomunikasiIndonesia Tbk Witel Solo

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    The purpose of this study is to analyze the effect of work stress, job satisfaction,and organizational commitment on turnover intention. The population of thisresearch is the employees of PT Telekomunikasi Indonesia Tbk Witel Solo. The study used 65 employee with multiple regression analysis as the analyticalmethod. The result showed that work stress has significantly positive affect onturnover intention, and organizational commitment has significantly negativeaffect on turnover intention. Meanwhile, job satisfaction do ot affect on turnoverintention. The result of the coefficient of determination ( obtained R square of0,373. This result showed that turnover intention can be explained by the variablework stres, jo satisfaction, and organizational commitment of 37,3%, meanwhile62,7% are influenced by ather factors outside variables research

    Analisis Pengaruh Harga, Kualitas Produk Dan Kualitas Pelayanan Terhadap Kepuasan Pelangan Di Lazada

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    This study aims to determine the effect of Price, Product Quality and Service Quality toward Customer Satisfaction. The method used in this study was quantitative method and assessment of the results of this study based on the answers on questionnaires which was given to respondents using Likert Scale. Populations in this research were UMS students from the Faculty of Economics Bussines and the total samples in this research were 100 respondents. The analytical methods used in this study are descriptive analysis, instrument test (Validity and Normality), Classic Assumption Test (Normality, Heteroscedasticity, Multicolonierity and Autocorrelation), Multiple Linear Regression Analysis, T Test, F Test and Determinant R² coefficient . From the result of t test (partially), it had been obtained the result that variable of Price (X1) and Product Quality (X2) had influence and significant toward Customer Satisfaction of Lazada Online store. While the variable of Service Quality (X3) had no effect and not significant toward Customer Satisfaction of Lazada Online store. From the f test (simultaneously), obtained the result that the three variables had an effect and significant toward the Customer Satisfaction of Lazada online store

    Pengaruh Kualitas Produk, Celebrity Endorsement, Dan Brand Image Terhadap Minat Beli Kembali Smartphone Yang Dimediasi Oleh Kepuasan Konsumen

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    This study aims to determine the effect of product quality, celebrity endorsement, and brand image on smartphone repurchase intention mediated by consumer satisfaction. This study is a quantitative study using the Non Probability Sampling technique, namely people living in the Surakarta area with criteria using smartphones and obtaining as many as 100 respondents. Data collection techniques through the distribution of questionnaires. Data analysis in this study used the SmartPLS version 3.0 application. The data testing techniques used in this study include the outer model consisting of convergent validity, discriminant validity, composite reliability, cornbach's alpha and multicollinearity testing and the inner model consisting of the coefficient of determination, goodness of fit, effect size test (f2), and test hypothesis. The results of this study Product Quality significantly positive effect on consumer goals, Celebrity Endorsement significantly positive effect on consumer goals, Brand Image significantly positive effect on consumer goals significantly positive effect on repurchase intention, Product Quality significantly positive effect on Purchase Intention Back through Consumers, Celebrity Endorsements have a significant positive effect on Buyback Interest through Consumer Goals, Brand image has a significant positive effect on buying interest through Consumer goal

    Analisis Pengaruh Motivasi Intrinsik Dan Motivasi Ekstrinsik Terhadap Kinerja Karyawan Pada Kantor Pelayanan Pajak Pratama Surakarta

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    This study aims to analyze the influence of intrinsic motivation and extrinsic motivation on employee performance at Tax Office Pratama Surakarta. Based on the results of this study is expected to be useful as a benchmark and evaluation materials to provide a decision and new policies at the Tax Office Pratama Surakarta. Hypothesis testing in this research using moderating regression analysis tool with t test, F test and coefficient of determination (R 2 ). The population of this study is all employees at the Tax Office Pratama Surakrata. The sample in this research is 80 employees at Tax Office Pratama Surakrata. Based on the results of the research note that intrinsic motivation significantly influence the performance of employees KPP Pratama Surakarta, so H 1 accepted. Extrinsic motivation has a significant effect on the performance of KPP Pratama Kota Surakarta employees, so that H 2 is accepted. Keywords: intrinsic motivation, extrinsic motivation, employee performance
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