Utilizes the Community Detection for Increase Trust using Multiplex Networks

Today, e-commerce has occupied a large volume of economic exchanges. It is known as one of the most effective business practices. Predicted trust which means trusting an anonymous user is important in online communities. In this paper, the trust was predicted by combining two methods of multiplex network and community detection. In modeling the network in terms of a multiplex network, the relationships between users were different in each layer and each user had a rank in each layer. Then, the ratings of two layers including the weight of each layer were aggregated and four effective features of the Trust were achieved. Then, the network was divided into overlapping groups via community detection’ algorithms, each group representative was considered as the community centers and other features were extracted through similar comments. At the end, 48J decision tree algorithm was used to advance the work. The proposed method was assessed on Epinions data set and accuracy of trust was 96%

A New Approach for Trust Prediction by using collaborative filtering based of Pareto dominance in Social Networks

Along with the increasing popularity of social web sites, users rely more on the trustworthiness informationfor many online activities among users.[24] However, such social network data often suffers from two problems,(1)severe data sparsity and are not able to provide users with enough information, (2)dataset’s is very large.Therefore, trust prediction has emerged as an important topic in social network research. In this paper weproposed a new approach by using collaborative filtering method and the concept of Pareto dominance. We usesPareto dominance to perform a pre-filtering process eliminating less representative users from the k-neighbourselection process while retaining the most promising ones. The results from experiments performed on FilmTrustdataset and Epinions dataset

Three Essays on Trust Mining in Online Social Networks

This dissertation research consists of three essays on studying trust in online social networks. Trust plays a critical role in online social relationships, because of the high levels of risk and uncertainty involved. Guided by relevant social science and computational graph theories, I develop conceptual and predictive models to gain insights into trusting behaviors in online social relationships. In the first essay, I propose a conceptual model of trust formation in online social networks. This is the first study that integrates the existing graph-based view of trust formation in social networks with socio-psychological theories of trust to provide a richer understanding of trusting behaviors in online social networks. I introduce new behavioral antecedents of trusting behaviors and redefine and integrate existing graph-based concepts to develop the proposed conceptual model. The empirical findings indicate that both socio-psychological and graph-based trust-related factors should be considered in studying trust formation in online social networks. In the second essay, I propose a theory-based predictive model to predict trust and distrust links in online social networks. Previous trust prediction models used limited network structural data to predict future trust/distrust relationships, ignoring the underlying behavioral trust-inducing factors. I identify a comprehensive set of behavioral and structural predictors of trust/distrust links based on related theories, and then build multiple supervised classification models to predict trust/distrust links in online social networks. The empirical results confirm the superior fit and predictive performance of the proposed model over the baselines. In the third essay, I propose a lexicon-based text mining model to mine trust related user-generated content (UGC). This is the first theory-based text mining model to examine important factors in online trusting decisions from UGC. I build domain-specific trustworthiness lexicons for online social networks based on related behavioral foundations and text mining techniques. Next, I propose a lexicon-based text mining model that automatically extracts and classifies trustworthiness characteristics from trust reviews. The empirical evaluations show the superior performance of the proposed text mining system over the baselines

Towards Time-Aware Context-Aware Deep Trust Prediction in Online Social Networks

Trust can be defined as a measure to determine which source of information is reliable and with whom we should share or from whom we should accept information. There are several applications for trust in Online Social Networks (OSNs), including social spammer detection, fake news detection, retweet behaviour detection and recommender systems. Trust prediction is the process of predicting a new trust relation between two users who are not currently connected. In applications of trust, trust relations among users need to be predicted. This process faces many challenges, such as the sparsity of user-specified trust relations, the context-awareness of trust and changes in trust values over time. In this dissertation, we analyse the state-of-the-art in pair-wise trust prediction models in OSNs. We discuss three main challenges in this domain and present novel trust prediction approaches to address them. We first focus on proposing a low-rank representation of users that incorporates users' personality traits as additional information. Then, we propose a set of context-aware trust prediction models. Finally, by considering the time-dependency of trust relations, we propose a dynamic deep trust prediction approach. We design and implement five pair-wise trust prediction approaches and evaluate them with real-world datasets collected from OSNs. The experimental results demonstrate the effectiveness of our approaches compared to other state-of-the-art pair-wise trust prediction models.Comment: 158 pages, 20 figures, and 19 tables. This is my PhD thesis in Macquarie University, Sydney, Australi

Trust prediction with propagation and similarity regularization

Online social networks have been used for a variety of rich activities in recent years, such as investigating potential employees and seeking recommendations of high quality services and service providers. In such activities, trust is one of the most critical factors for the decisionmaking of users. In the literature, the state-of-the-art trust prediction approaches focus on either dispositional trust tendency and propagated trust of the pair-wise trust relationships along a path or the similarity of trust rating values. However, there are other influential factors that should be taken into account, such as the similarity of the trust rating distributions. In addition, tendency, propagated trust and similarity are of different types, as either personal properties or interpersonal properties. But the difference has been neglected in existing models. Therefore, in trust prediction, it is necessary to take all the above factors into consideration in modeling, and process them separately and differently. In this paper we propose a new trust prediction model based on trust decomposition and matrix factorization, considering all the above influential factors and differentiating both personal and interpersonal properties. In this model, we first decompose trust into trust tendency and tendency-reduced trust. Then, based on tendency-reduced trust ratings, matrix factorization with a regularization term is leveraged to predict the tendency-reduced values of missing trust ratings, incorporating both propagated trust and the similarity of users' rating habits. In the end. The missing trust ratings are composed with predicted tendency-reduced values and trust tendency values. Experiments conducted on a real-world dataset illustrate significant improvement delivered by our approach in trust prediction accuracy over the state-of-the-art approaches.7 page(s