Detecting Spam Review through Spammer’s Behavior Analysis

Online reviews about the purchase of a product or services provided have become the main source of user opinions. To gain profit or fame usually spam reviews are written to promote or demote some target products or services. This practice is known as review spamming. In the last few years, different methods have been suggested to solve the problem of review spamming but there is still a need to introduce new spam review detection method to improve accuracy results. In this work, researchers have studied six different spammer behavioral features and analyzed the proposed spam review detection method using weight method. An experimental evaluation was conducted on a benchmark dataset and achieved 84.5% accuracy

Spam Reviews Detection in the Time of COVID-19 Pandemic: Background, Definitions, Methods and Literature Analysis

This work has been partially funded by projects PID2020-113462RB-I00 (ANIMALICOS), granted by Ministerio Espanol de Economia y Competitividad; projects P18-RT-4830 and A-TIC-608-UGR20 granted by Junta de Andalucia, and project B-TIC-402-UGR18 (FEDER and Junta de Andalucia).During the recent COVID-19 pandemic, people were forced to stay at home to protect their own and others’ lives. As a result, remote technology is being considered more in all aspects of life. One important example of this is online reviews, where the number of reviews increased promptly in the last two years according to Statista and Rize reports. People started to depend more on these reviews as a result of the mandatory physical distance employed in all countries. With no one speaking to about products and services feedback. Reading and posting online reviews becomes an important part of discussion and decision-making, especially for individuals and organizations. However, the growth of online reviews usage also provoked an increase in spam reviews. Spam reviews can be identified as fraud, malicious and fake reviews written for the purpose of profit or publicity. A number of spam detection methods have been proposed to solve this problem. As part of this study, we outline the concepts and detection methods of spam reviews, along with their implications in the environment of online reviews. The study addresses all the spam reviews detection studies for the years 2020 and 2021. In other words, we analyze and examine all works presented during the COVID-19 situation. Then, highlight the differences between the works before and after the pandemic in terms of reviews behavior and research findings. Furthermore, nine different detection approaches have been classified in order to investigate their specific advantages, limitations, and ways to improve their performance. Additionally, a literature analysis, discussion, and future directions were also presented.Spanish Government PID2020-113462RB-I00Junta de Andalucia P18-RT-4830 A-TIC-608-UGR20 B-TIC-402-UGR18European Commission B-TIC-402-UGR1

Man vs machine – Detecting deception in online reviews

This study focused on three main research objectives: analyzing the methods used to identify deceptive online consumer reviews, evaluating insights provided by multi-method automated approaches based on individual and aggregated review data, and formulating a review interpretation framework for identifying deception. The theoretical framework is based on two critical deception-related models, information manipulation theory and self-presentation theory. The findings confirm the interchangeable characteristics of the various automated text analysis methods in drawing insights about review characteristics and underline their significant complementary aspects. An integrative multi-method model that approaches the data at the individual and aggregate level provides more complex insights regarding the quantity and quality of review information, sentiment, cues about its relevance and contextual information, perceptual aspects, and cognitive material

Identification of Opinion Spammers using Reviewer Reputation and Clustering Analysis

Online reviews have increasingly become a very important resource before making a purchasing decisions. Unfortunately, malicious sellers try to game the system by hiring a person or team (which is called spammers) to fabricate fake reviews to improve their reputation.Existing methods mainly take the problem as a general binary classification or focus on some heuristic rules. However, supervised learning methods relies heavily on a large number of labeled examples of deceptive and truthful opinions by domain experts, and most of features mentioned in the heuristic strategy ignore the characteristic of the group organization among spammers. In this paper, an effective method of identifying opinion spammers is proposed. Firstly, suspected spammers are detected by means of unsupervised learning based on reviewer’s reputation. We believe that the reviewer’s reputation has a direct relation with the quality of reviews. Generally, review written by user with lower reputation, shows lower quality and higher possibility to be fake. Therefore, the model assigns reputation score to each reviewer wherein the content based factors and activeness of reviewers are employed efficiently. On basis of all suspected spammers, k-center clustering algorithm is performed to further spot the spammers based on the observation of burst of review release time. Experimental results on Amazon’s dataset are encouraging and indicate that our approach poses high accuracy and recall, and good performance is achieved