Social Media and Development: Understanding NGO practices and perceptions

The goal of this study is to identify the perspectives that development NGOs attribute to organisational social media, and furthermore elaborate on an appropriate categorisation of these perspectives for social media use by development NGOs. How social media is used in the area of development, where the use goes far beyond the private sector purpose of publicity and converting a sale, is a key issue for NGOs. Fourteen development NGOs from the Netherlands that are actively using social media were selected for this study. Interviews were conducted to collect data from the decision makers and practitioners in these organisations. The grounded theory method combined with a multiple case study was applied for data analysis. The resulting preliminary framework presents us with four emerging perspectives, namely Technological, Individual, Collective and Contextual perspectives attributed to organisational social media use. We theorise that there are relationships between these four perspectives. This paper suggests that the understanding of (organisational) social media use among development NGOs can be better understood by identifying these perspectives and their inter-relationships. The implications of these findings for the literature on affordances and organisational social media use in the context of development and NGOs are discussed

an important partnership for decades

Graesch, J. P., Hensel-Börner, S., & Henseler, J. (2021). Information technology and marketing: an important partnership for decades. Industrial Management and Data Systems, 121(1), 123-157. https://doi.org/10.1108/IMDS-08-2020-0510Purpose: The enabling technologies that emerged from information technology (IT) have had a considerable influence upon the development of marketing tools, and marketing has become digitalized by adopting these technologies over time. The purpose of this paper is to demonstrate the impacts of these enabling technologies on marketing tools in the past and present and to demonstrate their potential future. Furthermore, it provides guidance about the digital transformation occurring in marketing and the need to align of marketing and IT. Design/methodology/approach: This study demonstrates the impact of enabling technologies on the subsequent marketing tools developed through a content analysis of information systems and marketing conference proceedings. It offers a fresh look at marketing's digital transformation over the last 40 years. Moreover, it initially applies the findings to a general digital transformation model from another field to verify its presence in marketing. Findings: This paper identifies four eras within the digital marketing evolution and reveals insights into a potential fifth era. This chronological structure verifies the impact of IT on marketing tools and accordingly the digital transformation within marketing. IT has made digital marketing tools possible in all four digital transformation levers: automation, customer interaction, connectivity and data. Practical implications: The sequencing of enabling technologies and subsequent marketing tools demonstrates the need to align marketing and IT to design new marketing tools that can be applied to customer interactions and be used to foster marketing control. Originality/value: This study is the first to apply the digital transformation levers, namely, automation, customer interaction, connectivity and data, to the marketing discipline and contribute new insights by demonstrating the chronological development of digital transformation in marketing.authorsversionpublishe

Towards Intelligent Chatbots for Customer Care - Practice-Based Requirements for a Research Agenda

Chatbots bare a great potential to save efforts and costs in customer care through service automation. Current results are however still at an early stage in functionality and not widely attainable. Here, developing a new form of intelligent chatbots is a current challenge still under review. While there have been numerous proposals for future work, virtually all agenda-setting contributions are solely based on scientific literature. This is unsatisfactory from both an academic and practical perspective, as the industrial view on the future of chatbots seems to be neglected. Therefore, this work explores how professional experts see the future of intelligent chatbots for customer care and suggests how practice can guide research based on an expert panel with 17 industrial partners. Our work identifies research opportunities based on the demands and views of key practitioners by pin-pointing expected trends. Furthermore, based on the expert opinions, we derive guidelines for organizations which state key factors that should be considered in the development or adoption of chatbots in customer care

Blockchain Technology for Emergency Response

As unforeseen situations, emergencies threaten the environment, property, and people’s lives. Large emergencies are characterized by the demand for coordination of a variety of actors, such as civil defense or disaster relief. Communication and information exchange are crucial for coordination. Therefore, a solid, stable communication infrastructure is among the crucial factors for emergency response. New technologies that seem to ensure trustworthy communication must be evaluated constantly. Blockchain technology is widely applied in a broad variety of contexts and is commonly known for its decentralized and distributed governance. This is the motivation for the design and evaluation of a framework for the adoption of blockchain technology in the case of emergency response following a design science approach. Evaluation of the artifact using a specific evaluation framework clearly indicates the suitability of the case for application of blockchain technology

Data Infrastructures in the Public Sector: A Critical Research Agenda Rooted in Scandinavian IS Research

Extant Information Systems research emphasizes the strategic benefits of digitalization and value co-creation for business. Less is known, however, about the dynamics of how value is co-created in the digitalization of the public sector, where data infrastructures are increasingly adopted. We identify three core empirical challenges for value co-creation in the public sphere, corresponding to the following conceptual tenets: participation in infrastructuring processes, data curation, and data protection. We propose to draw on the Participatory Design tradition that permeates the Information Systems field in Scandinavia to critically harness the political meaning of value co-creation. Drawing on a two-year project on the design of data infrastructures in three areas of the public domain (environmental monitoring, healthcare, and smart cities), we contribute to Information Systems by proposing a research agenda consisting of three future directions for critical studies of value co-creation in data infrastructures in the public sector

Understanding the Careers of IT Freelancers on Digital Labor Platforms

Online freelancing as an alternative working form increasingly gains prominence in research and practice. Here, independent workers offer services on digital labor platforms. While the general understanding of this form of work increases, IT work performed in this form is not fully understood. Especially the collaborative nature of IT work and the high, rapidly changing skill level required, affects the career development of IT freelancers. Therefore, this study aims to understand how the careers of IT freelancers evolve. To answer our research question, we conduct an exploratory analysis of twelve IT freelancers on a digital labor platform. We develop an IT freelancing career process model. Furthermore, we outline advancement and decline mechanisms and different exit options from the digital labor platform. We also illustrate the role of IT freelancer teams. Our findings thus contribute to the body of knowledge on IT work and alternative work forms on digital labor platforms

UNDERSTANDING USER PERCEPTIONS AND PREFERENCES FOR MASS-MARKET INFORMATION SYSTEMS – LEVERAGING MARKET RESEARCH TECHNIQUES AND EXAMPLES IN PRIVACY-AWARE DESIGN

With cloud and mobile computing, a new category of software products emerges as mass-market information systems (IS) that addresses distributed and heterogeneous end-users. Understanding user requirements and the factors that drive user adoption are crucial for successful design of such systems. IS research has suggested several theories and models to explain user adoption and intentions to use, among them the IS Success Model and the Technology Acceptance Model (TAM). Although these approaches contribute to theoretical understanding of the adoption and use of IS in mass-markets, they are criticized for not being able to drive actionable insights on IS design as they consider the IT artifact as a black-box (i.e., they do not sufficiently address the system internal characteristics). We argue that IS needs to embrace market research techniques to understand and empirically assess user preferences and perceptions in order to integrate the "voice of the customer" in a mass-market scenario. More specifically, conjoint analysis (CA), from market research, can add user preference measurements for designing high-utility IS. CA has gained popularity in IS research, however little guidance is provided for its application in the domain. We aim at supporting the design of mass-market IS by establishing a reliable understanding of consumer’s preferences for multiple factors combing functional, non-functional and economic aspects. The results include a “Framework for Conjoint Analysis Studies in IS” and methodological guidance for applying CA. We apply our findings to the privacy-aware design of mass-market IS and evaluate their implications on user adoption. We contribute to both academia and practice. For academia, we contribute to a more nuanced conceptualization of the IT artifact (i.e., system) through a feature-oriented lens and a preference-based approach. We provide methodological guidelines that support researchers in studying user perceptions and preferences for design variations and extending that to adoption. Moreover, the empirical studies for privacy- aware design contribute to a better understanding of the domain specific applications of CA for IS design and evaluation with a nuanced assessment of user preferences for privacy-preserving features. For practice, we propose guidelines for integrating the voice of the customer for successful IS design. -- Les technologies cloud et mobiles ont fait émerger une nouvelle catégorie de produits informatiques qui s’adressent à des utilisateurs hétérogènes par le biais de systèmes d'information (SI) distribués. Les termes “SI de masse” sont employés pour désigner ces nouveaux systèmes. Une conception réussie de ceux-ci passe par une phase essentielle de compréhension des besoins et des facteurs d'adoption des utilisateurs. Pour ce faire, la recherche en SI suggère plusieurs théories et modèles tels que le “IS Success Model” et le “Technology Acceptance Model”. Bien que ces approches contribuent à la compréhension théorique de l'adoption et de l'utilisation des SI de masse, elles sont critiquées pour ne pas être en mesure de fournir des informations exploitables sur la conception de SI car elles considèrent l'artefact informatique comme une boîte noire. En d’autres termes, ces approches ne traitent pas suffisamment des caractéristiques internes du système. Nous soutenons que la recherche en SI doit adopter des techniques d'étude de marché afin de mieux intégrer les exigences du client (“Voice of Customer”) dans un scénario de marché de masse. Plus précisément, l'analyse conjointe (AC), issue de la recherche sur les consommateurs, peut contribuer au développement de système SI à forte valeur d'usage. Si l’AC a gagné en popularité au sein de la recherche en SI, des recommandations quant à son utilisation dans ce domaine restent rares. Nous entendons soutenir la conception de SI de masse en facilitant une identification fiable des préférences des consommateurs sur de multiples facteurs combinant des aspects fonctionnels, non-fonctionnels et économiques. Les résultats comprennent un “Cadre de référence pour les études d'analyse conjointe en SI” et des recommandations méthodologiques pour l'application de l’AC. Nous avons utilisé ces contributions pour concevoir un SI de masse particulièrement sensible au respect de la vie privée des utilisateurs et nous avons évalué l’impact de nos recherches sur l'adoption de ce système par ses utilisateurs. Ainsi, notre travail contribue tant à la théorie qu’à la pratique des SI. Pour le monde universitaire, nous contribuons en proposant une conceptualisation plus nuancée de l'artefact informatique (c'est-à-dire du système) à travers le prisme des fonctionnalités et par une approche basée sur les préférences utilisateurs. Par ailleurs, les chercheurs peuvent également s'appuyer sur nos directives méthodologiques pour étudier les perceptions et les préférences des utilisateurs pour différentes variations de conception et étendre cela à l'adoption. De plus, nos études empiriques sur la conception d’un SI de masse sensible au respect de la vie privée des utilisateurs contribuent à une meilleure compréhension de l’application des techniques CA dans ce domaine spécifique. Nos études incluent notamment une évaluation nuancée des préférences des utilisateurs sur des fonctionnalités de protection de la vie privée. Pour les praticiens, nous proposons des lignes directrices qui permettent d’intégrer les exigences des clients afin de concevoir un SI réussi

Coopetition in an open-source way : lessons from mobile and cloud computing infrastructures

An increasing amount of technology is no longer developed in-house. Instead, we are in a new age where technology is developed by a networked community of individuals and organizations, who base their relations to each other on mutual interest. Advances arising from research in platforms, ecosystems, and infrastructures can provide valuable knowledge for better understanding and explaining technology development among a network of firms. More surprisingly, recent research suggests that technology can be jointly developed by rival competing firms in an open-source way. For instance, it is known that the mobile device makers Apple and Samsung continued collaborating in open-source projects while running expensive patent wars in the courts. On top of multidisciplinary theory in open-source software, cooperation among competitors (aka coopetition) and digital infrastructures, I (and my coauthors) explored how rival firms cooperate in the joint development of open-source infrastructures. While assimilating a wide variety of paradigms and analytical approaches, this doctoral research combined the qualitative analysis of naturally occurring data (QA) with the mining of software repositories (MSR) and social network analysis (SNA) within a set of case studies. By turning to the mobile and cloud computing industries in general, and the WebKit and OpenStack opensource infrastructures in particular, we found out that qualitative ethnographic materials, combined with social network visualizations, provide a rich medium that enables a better understanding of competitive and cooperative issues that are simultaneously present and interconnected in open-source infrastructures. Our research contributes back to managerial literature in coopetition strategy, but more importantly to Information Systems by addressing both cooperation and competition within the development of high-networked open-source infrastructures.Yhä suurempaa osaa teknologiasta ei enää kehitetä organisaatioiden omasta toimesta. Sen sijaan, olemme uudella aikakaudella jossa teknologiaa kehitetään verkostoituneessa yksilöiden ja organisaatioiden yhteisössä, missä toimitaan perustuen yhteiseen tavoitteeseen. Alustojen, ekosysteemien ja infrastruktuurien tutkimuksen tulokset voivat tuottaa arvokasta tietämystä teknologian kehittämisestä yritysten verkostossa. Erityisesti tuore tutkimustieto osoittaa että kilpailevat yritykset voivat yhdessä kehittää teknologiaa avoimeen lähdekoodiin perustuvilla käytännöillä. Esimerkiksi tiedetään että mobiililaitteiden valmistajat Apple ja Samsung tekivät yhteistyötä avoimen lähdekoodin projekteissa ja kävivät samaan aikaan kalliita patenttitaistoja eri oikeusfoorumeissa. Perustuen monitieteiseen teoriaan avoimen lähdekoodin ohjelmistoista, yhteistyöstä kilpailijoiden kesken (coopetition) sekä digitaalisista infrastruktuureista, minä (ja kanssakirjoittajani) tutkimme miten kilpailevat yritykset tekevät yhteistyötä avoimen lähdekoodin infrastruktuurien kehityksessä. Sulauttaessaan runsaan joukon paradigmoja ja analyyttisiä lähestymistapoja case-joukon puitteissa, tämä väitöskirjatutkimus yhdisti luonnollisesti esiintyvän datan kvantitatiivisen analyysin ohjelmapakettivarastojen louhintaan ja sosiaalisten verkostojen analyysiin. Tutkiessamme mobiili- ja pilvipalveluiden teollisuudenaloja yleisesti, ja WebKit ja OpenStack avoimen lähdekoodin infrastruktuureja erityisesti, havaitsimme että kvalitatiiviset etnografiset materiaalit yhdistettyinä sosiaalisten verkostojen visualisointiin tuottavat rikkaan aineiston joka mahdollistaa avoimen lähdekoodin infrastruktuuriin samanaikaisesti liittyvien kilpailullisten ja yhteistyökuvioiden hyvän ymmärtämisen. Tutkimuksemme antaa oman panoksensa johdon kirjallisuuteen coopetition strategy -alueella, mutta sitäkin enemmän tietojärjestelmätieteeseen, läpikäymällä sekä yhteistyötä että kilpailua tiiviisti verkostoituneessa avoimen lähdekoodin infrastruktuurien kehitystoiminnassaUma crescente quantidade de tecnologia não é desenvolvida internamente por uma só organização. Em vez disso, estamos em uma nova era em que a tecnologia é desenvolvida por uma comunidade de indivíduos e organizações que baseiam suas relações umas com as outras numa rede de interesse mútuo. Os avanços teórico decorrentes da pesquisa em plataformas computacionais, ecossistemas e infraestruturas digitais fornecem conhecimentos valiosos para uma melhor compreensão e explicação do desenvolvimento tecnológico por uma rede de multiplas empresas. Mais surpreendentemente, pesquisas recentes sugerem que tecnologia pode ser desenvolvida conjuntamente por empresas rivais concorrentes e de uma forma aberta (em código aberto). Por exemplo, sabe-se que os fabricantes de dispositivos móveis Apple e Samsung continuam a colaborar em projetos de código aberto ao mesmo tempo que se confrontam em caras guerras de patentes nos tribunais. Baseados no conhecimento científico de software de código aberto, de cooperação entre concorrentes (também conhecida como coopetição) e de infraestruturas digitais, eu e os meus co-autores exploramos como empresas concorrentes cooperam no desenvolvimento conjunto de infraestruturas de código aberto. Ao utilizar uma variedade de paradigmas e abordagens analíticas, esta pesquisa de doutoramento combinou a análise qualitativa de dados de ocorrência natural (QA) com a análise de repositórios de softwares (MSR) e a análise de redes sociais (SNA) dentro de um conjunto de estudos de casos. Ao investigar as industrias de technologias móveis e de computação em nuvem em geral, e as infraestruturas em código aberto WebKit e OpenStack, em particular, descobrimos que o material etnográfico qualitativo, combinado com visualizações de redes sociais, fornece um meio rico que permite uma melhor compreensão das problemas competitivos e cooperativos que estão simultaneamente presentes e interligados em infraestruturas de código aberto. A nossa pesquisa contribui para a literatura em gestão estratégica e coompetição, mas mais importante para literatura em Sistemas de Informação, abordando a cooperação e concorrência no desenvolvimento de infraestruturas de código aberto por uma rede the indivíduos e organizações em interesse mútuo