Risks of Friendships on Social Networks

In this paper, we explore the risks of friends in social networks caused by their friendship patterns, by using real life social network data and starting from a previously defined risk model. Particularly, we observe that risks of friendships can be mined by analyzing users' attitude towards friends of friends. This allows us to give new insights into friendship and risk dynamics on social networks.Comment: 10 pages, 8 figures, 3 tables. To Appear in the 2012 IEEE International Conference on Data Mining (ICDM

Predicting Tie Strength between Facebook Friends to Improve Accuracy in Travel Recommendation Systems

People rely on their trusted circle of friends for advice and recommendations on everything from travel destinations to purchase decisions. With the extensive use of social networks these relationships are now taken to an electronic platform, where they manifest as likes, comments, wall posts, etc., on social media networks. This paper explores the novel idea that such user relationships can be extracted to significantly improve the accuracy of commercial recommendation systems by identifying otherwise hidden relationships between users. A multiple linear regression based model capable of extracting such user relationships and their corresponding strength efficiently is introduced under this research and the above hypothesis is tested by integrating the predictive model to an existing social media based travel recommendation system. Finally, experimental results of the proposed model are produced, proving the capability of the model in achieving a significant increase in accuracy in travel recommendations, affirming the considered hypothesis

A Review on Resemblance of User Profiles in Social Networks using Similarity Measures

Online Social Networking is increasing at a fast rate. There are lots of profiles of the users and there is too much resemblance between the user profiles which can help recruiter’s to select the best candidates for the Job Profile. Now, each similarity measure has its own applicability and best suited to a particular type of attribute values and if these measures are collectively combined then it can help us to find the best resemblance among the user profile ,the result of which matches to the actual result. In this paper, the discussion of the past studies is done and how our research is proposing a framework for finding the resemblance is being discussed.

How to measure information similarity in online social networks: A case study of Citeulike

In our current knowledge-driven society, many information systems encourage users to utilize their online social connections’ information collections actively as useful sources. The abundant information-sharing activities among online social connections could be valuable in enhancing and developing a sophisticated user information model. In order to leverage the shared information as a user information model, our preliminary job is to determine how to measure effectively the resulting patterns. However, this task is not easy, due to multiple aspects of information and the diversity of information preferences among social connections. Which similarity measure is the most representable for the common interests of multifaceted information among online social connections? This is the main question we will explore in this paper. In order to answer this question, we considered users’ self-defined online social connections, specifically in Citeulike, which were built around an object-centered sociality as the gold standard of shared interests among online social connections. Then, we computed the effectiveness of various similarity measures in their capabilities to estimate shared interests. The results demonstrate that, instead of focusing on monotonous bookmark-based similarities, it is significantly better to zero in on more cognitively expressible metadata-based similarities in accounting for shared interests

TweeProfiles4: a weighted multidimensional stream clustering algorithm

O aparecimento das redes sociais abriu aos utilizadores a possibilidade de facilmente partilharem as suas ideias a respeito de diferentes temas, o que constitui uma fonte de informação enriquecedora para diversos campos. As plataformas de microblogging sofreram um grande crescimento e de forma constante nos últimos anos. O Twitter é o site de microblogging mais popular, tornando-se uma fonte de dados interessante para extração de conhecimento. Um dos principais desafios na análise de dados provenientes de redes sociais é o seu fluxo, o que dificulta a aplicação de processos tradicionais de data mining. Neste sentido, a extração de conhecimento sobre fluxos de dados tem recebido um foco significativo recentemente. O TweeProfiles é a uma ferramenta de data mining para análise e visualização de dados do Twitter sobre quatro dimensões: espacial (a localização geográfica do tweet), temporal (a data de publicação do tweet), de conteúdo (o texto do tweet) e social (o grafo dos relacionamentos). Este é um projeto em desenvolvimento que ainda possui muitos aspetos que podem ser melhorados. Uma das recentes melhorias inclui a substituição do algoritmo de clustering original, o qual não suportava o fluxo contínuo dos dados, por um método de streaming. O objetivo desta dissertação passa pela continuação do desenvolvimento do TweeProfiles. Em primeiro lugar, será proposto um novo algoritmo de clustering para fluxos de dados com o objetivo de melhorar o existente. Para esse efeito será desenvolvido um algoritmo incremental com suporte para fluxos de dados multi-dimensionais. Esta abordagem deve permitir ao utilizador alterar dinamicamente a importância relativa de cada dimensão do processo de clustering. Adicionalmente, a avaliação empírica dos resultados será alvo de melhoramento através da identificação e implementação de medidas adequadas de avaliação dos padrões extraídos. O estudo empírico será realizado através de tweets georreferenciados obtidos pelo SocialBus.The emergence of social media made it possible for users to easily share their thoughts on different topics, which constitutes a rich source of information for many fields. Microblogging platforms experienced a large and steady growth over the last few years. Twitter is the most popular microblogging site, making it an interesting source of data for pattern extraction. One of the main challenges of analyzing social media data is its continuous nature, which makes it hard to use traditional data mining. Therefore, mining stream data has also received a lot of attention recently.TweeProfiles is a data mining tool for analyzing and visualizing Twitter data over four dimensions: spatial (the location of the tweet), temporal (the timestamp of the tweet), content (the text of the tweet) and social (relationship graph). This is an ongoing project which still has many aspects that can be improved. For instance, it was recently improved by replacing the original clustering algorithm which could not handle the continuous flow of data with a streaming method. The goal of this dissertation is to continue the development of TweeProfiles. First, the stream clustering process will be improved by proposing a new algorithm. This will be achieved by developing an incremental algorithm with support for multi-dimensional streaming data. Moreover, it should make it possible for the user to dynamically change the relative importance of each dimension in the clustering. Additionally, the empirical evaluation of the results will also be improved.Suitable measures to evaluate the extracted patterns will be identified and implemented. An empirical study will be done using data consisting of georeferenced tweets from SocialBus

Profiling user interactions on online social networks.

Over the last couple of years, there has been signi_cant research e_ort in mining user behavior on online social networks for applications ranging from sentiment analysis to marketing. In most of those applications, usually a snapshot of user attributes or user relationships are analyzed to build the data mining models, without considering how user attributes and user relationships can be utilized together. In this thesis, we will describe how user relationships within a social network can be further augmented by information gathered from user generated texts to analyze large scale dynamics of social networks. Speci_cally, we aim at explaining social network interactions by using information gleaned from friendships, pro_les, and status posts of users. Our approach pro_les user interactions in terms of shared similarities among users, and applies the gained knowledge to help users in understanding the inherent reasons, consequences and bene_ts of interacting with other social network users