News in an era of content confusion: effects of news use motivations and context on native advertising and digital news perceptions

This study examined the effects of differing native advertising framing contexts (hard versus soft news) and individuals’ news use motivations on ability to perceive commercialized content, evaluations of native advertising, and ensuing digital news perceptions. Based upon the framework of the persuasion knowledge model, an online experiment was conducted among a sample of U.S. adults (N = 684). When revealed as advertising, people were more likely to perceive the hard news rather than the soft news framing as commercial in nature. Furthermore, hard news approaches to native advertising were perceived unfavorably by audiences and tarnished the subsequent reporting of actual journalists.Accepted manuscrip

Rural-Urban Migration And Agricultural Development In Nigeria

Dliven by the lack of opportunities for remunerative "wk, despairing of even the most minimal social amenities, and dreading the prospect of a life time of back breaking labour for pitifully meager economic rewards, hundreds of thousands of young men and women abandon the countryside and migrate to the cities. This paper therefore examinL this trend of events and the multiplier effects as peO];j~ move from the countryside to the cities in search of white collar jobs and the severe effects this has had on agricultural production in rural Nigeria. The study is both exploratory and descriptive using both content analysis and survey research involving descriptive statistics and chi-square analysis. The findings revealed that ruralurban migration is selective of age, marital status, and educational background while the primary reason for the movement is to better themselves economically. Also, that the massi ve influx of people to the urban centres is due to the dearth in rural infrastructure and economic opportunities and the neglect suffered by the agricultural sector. The position of this paper is that more proactive measures be adopted in rural infrastructural development. It further recommends that government should adopt and enforce policies that will create the enabling environment for rural transformation and agricultural development in Nigeria, especially in terms of policy formulation, articulation and implementation that would eventually enhance the living conditions of rural dwellers

The reach of commercially motivated junk news on Facebook

Commercially motivated junk news -- i.e. money-driven, highly shareable clickbait with low journalistic production standards -- constitutes a vast and largely unexplored news media ecosystem. Using publicly available Facebook data, we compared the reach of junk news on Facebook pages in the Netherlands to the reach of Dutch mainstream news on Facebook. During the period 2013-2017 the total number of user interactions with junk news significantly exceeded that with mainstream news. Over 5 Million of the 10 Million Dutch Facebook users have interacted with a junk news post at least once. Junk news Facebook pages also had a significantly stronger increase in the number of user interactions over time than mainstream news. Since the beginning of 2016 the average number of user interactions per junk news post has consistently exceeded the average number of user interactions per mainstream news post.Comment: 18 pages, 4 figures, submitted pre-prin

Checking the fact-checkers in 2008: predicting political ad scrutiny and assessing consistency

Which types of political ads are most likely to draw criticism from fact-checkers? Are fact-checkers consistent in their evaluations of political ads? Examining general election television ads from the 2008 U.S. presidential race, and based upon the evaluations of FactCheck.org, PolitiFact.com, and the Washington Post's Fact Checker, this study demonstrates it was the attack ads from candidates that were most likely to draw scrutiny from the fact-checkers. Most importantly, a high level of agreement between the fact-checkers indicates their success at selecting political claims that can be consistently evaluated. While political advertisers are increasingly using evidence to support their claims, what may be more critical in drawing evaluations from fact-checkers is the verifiability of a claim. The implications of consistent fact-checking on the public, political actors, journalism and democracy are discussed. With the revelation that fact-checking can be consistently practiced, localized efforts at fact-checking need encouragement, particularly as political TV ads increasingly drown out other potential sources of information for the public and increasingly are used in downballot races, local initiatives, referendums and judicial races

Did the arctic ice recover? Demographics of true and false climate facts

Abstract Beliefs about climate change divide the U.S. public along party lines more distinctly than hot social issues. Research finds that better-educated orinformed respondents are more likelytoalign with their partiesonclimate change. This information-elite polarization resembles a process of biased assimilation first described in psychological experiments. In nonexperimental settings, college graduates could be prone to biased assimilation if they more effectively acquire information that supports their beliefs. Recent national and statewide survey data show response patterns consistent with biased assimilation (and biased guessing) contributing to the correlation observed between climate beliefs and knowledge. The survey knowledge questions involve key, uncontroversial observations such as whether the area of late-summer Arctic sea ice has declined, increased, or declined and then recovered to what it was 30 years ago. Correct answers are predicted by education, and some wrong answers (e.g., more ice) have predictors that suggest lack of knowledge. Other wrong answers (e.g., ice recovered) are predicted by political and belief factors instead. Response patterns suggest causality in both directions: science information affecting climate beliefs, but also beliefs affecting the assimilation of science information

The Impact of User Interface Design on Idea Integration in Electronic Brainstorming: An Attention-Based View

This paper introduces an attention-based view of idea integration that underscores the importance of IS user interface design. The assumption is that presenting ideas via user interface plays a key role in enabling and motivating idea integration in electronic brainstorming (EBS), and thus advances productivity. Building upon Cognitive Network Model of Creativity and ability-motivation framework, our attention-based theory focuses on two major attributes of user interface: visibility and prioritization. While visibility enables idea integration via directing attention to a limited set of ideas, prioritization enhances the motivation for idea integration by providing individuals with a relevant and legitimate proxy for value of the shared ideas. The theory developed in this paper is distinct from previous research on EBS in at least two ways: (1) this theory exclusively focuses on idea integration as the desired outcome and studies it in the context of IS user interface; and (2) rather than debating whether or not EBS universally outperforms verbal brainstorming, the proposed theory revisits the links between user interface and idea integration as an attention-intensive process that contributes to EBS productivity. Idea integration by individuals within a group is an essential process for organizational creativity and thus for establishing knowledge-based capabilities. Lack of such integration significantly reduces the value of idea sharing, which has been a predominant focus of the EBS literature in the past. The current theory posits that the ability of electronic brain-storming to outperform nominal or verbal brainstorming depends on its ability to leverage information system (IS) artifact capabilities for enhancing idea integration to create a key pattern of productivity. The developed theory provides a foundation for new approaches to EBS research and design, which use visibility and prioritization, and also identify new user interface features for fostering idea integration. By emphasizing idea integration, designers and managers are provided with practical, cognition-based criteria for choosing interface features, which can improve EBS productivity. This theory also has implications for both the practice and research of knowledge management, especially for the attention-based view of the organization.

Spartan Daily, May 12, 1995

Volume 104, Issue 68https://scholarworks.sjsu.edu/spartandaily/8712/thumbnail.jp

Creating Relevancy in Agricultural Science Information: Examining the Impact of Motivational Salience, Involvement and Pre-Existing Attitudes on Visual Attention to Scientific Information

Agricultural communications literature has indicated scientists are struggling to make information salient to consumers. Prior studies have examined the efficacy of message frames and types of appeals that increase visual attention and information processing among general consumers. Research suggests that value-oriented frames may connect with consumers through increased personal involvement and motivational salience. To evaluate the effects of competing message frames on visual attention, an eye-tracking experiment was conducted to understand the interaction between pre-existing attitudes and issue involvement on participants’ attention to messages about genetic modification and antibiotic use in livestock. For products that are low in issue involvement (i.e., food products and scientific information), the results indicated the reader devoted more time to reading advertisements that were framed to be more motivationally salient (i.e., the value-oriented frame). Because selective attention is the first part in the sequence of how individuals process information and form attitudes, agricultural science communicators should highlight values and motivational salience in their messaging. Recommendations for practitioners and the use of eye tracking as a research tool are described