22 research outputs found

    Conceptualising the role of innovation--attributes for examining consumer adoption of entertainment--related innovations

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    Several enhancements and new features have been introduced in the television entertainment industry to offer the viewers with a high quality viewing experience when it comes to contemporary home entertainment services. Tata SKY’s direct-to-home (DTH) service is one such service that has been recently introduced in the Indian context. For achieving an increased adoption rate of this innovation, it is important to gain an understanding of the behaviour of different factors that influence the potential consumers to form positive intentions about such innovations, in turn attracting them to accept and use of such innovations. This paper, thus aims at developing a theory-based conceptual framework for examining the consumer adoption of entertainment related innovations using the innovationattributes that have been acknowledged in the recent literature as having considerable influences on the acceptance of various innovations. Innovation-attributes from Rogers’ diffusion of innovations theory, Tornatzky and Klein’s meta-analysis, and Moore and Benbasat’s perceived characteristics of innovating theory will be used here to develop a conceptual framework suitable for investigating the adoption of entertainment related innovations

    Measuring the information society 2013

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    The Measuring the Information Society (MIS) report, which has been published annually since 2009, features two benchmarking tools to measure the information society: the ICT Development Index (IDI) and the ICT Price Basket (IPB). The 2012 IDI captures the level of ICT developments in 157 economies worldwide and compares progress made during the last year. The 2012 IPB combines the consumer prices for (fixed and mobile) telephone and Internet broadband services for 161 economies into one measure and compares these across countries, and over time. This 5th edition of the ITU Measuring the Information Society report was launched on 7 October 2013, at ITU headquarters, Geneva, Switzerland

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    In the context of ever greater circulation of televisual content of all genres and formats, this paper focuses on the intersections between the global and the local to understand how a specific genre – soap opera – was localised in a specific cultural and geographical setting giving origin to a production model that gained local prominence and nowadays faces a number of new challenges. Our general argument draws on the empirical findings of original research on the molding of this specific televisual genre and format called “telenovela”, and the specific production mode associated with it, and reflects on its historical emergence and the contingencies of such a process. Our goal is to identify the variables that allowed this genre to gain local dominance and later achieve international circulation. Following the results of quantitative and qualitative research, we argue that the structure of the local production and distribution settings and the dominant ideology of the associated production culture promoted the emergence of an original local production culture and sustains it until today

    New forms of radio in Europe and in Finland

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    The aim of this Master's Thesis is to map out, what new and emerging technological advances are made in radio in Europe, what options are there, whether and how it is going to evolve and if this evolution may affect the listening experience and if it will, how. In addition to the technology itself, the technological process is an issue of both politics and economics. From the technological point of view, the study focuses in a limited set of the main new forms of radio in Europe: the digital radios, radio on the Internet and the hybrid radio formats. The predominant debate related to radio's technological process in Europe concerns the radio digitalisation project and whether digital radio format DAB (Digital audio broadcasting) will replace the analogue FM radio network. The theoretical framework of this study lies in the historical context of new mass media technologies and their diffusion to the society. The future of the radio as a broadcasting technology can be mirrored to its own history but also to several other broadcasting technologies and the socio-economical and political impacts of their introduction and diffusion to the mass media consumption. Also, recent studies and news articles concerning the current state of radio's technological process are an important part of creating a thorough image of how radio is evolving in each of the focus countries. The methodology of this study is a simplified version of the Delphi method commonly associated to the future studies: The study includes interviews with six experts from different European countries from specific different areas in order to cover all the necessary aspects radio's current state and possible futures. The focus countries represented in the study are the Czech Republic, Finland, France, Norway, Switzerland and the United Kingdom, all with very different paths when it comes to the evolution of the radio. The findings of the study suggest that out of the six focus countries, five are all on their path to radio digitalisation. Norway is the first one to complete the shutdown of its FM network by the end of 2017. The Norwegian process is observed with anticipation by the countries still in earlier stages of the digitalisation. Finland is the only country within the group that has no plans when it comes to digital radio. The future of the radio in Europe is believed to be digital but also hybrid as internet- related services and features are introduced in various forms to the radio audiences. The Internet offers an additional service platform but, according to the experts interviewed, is not going to replace the traditional forms of radio. Whether the analogue radio will be completely replaced by the digital radio is still uncertain. It will however not happen before the 2030s

    Digital communication polices in the information society promotion stage

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    Fundação para a Ciência e a Tecnologia (FCT

    An analysis of South Africa’s readiness for analogue to digital terrestrial television migration by July, 2020

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    The 2006 International Telecommunication Union (ITU) Radio World Conference treaty concluded that all countries should migrate from analogue to digital terrestrial television by June 2015, starting with region one countries, comprising Africa, Europe, the Middle East and the Republic of Iran (Agona & Otim, 2012). South Africa, as part of region one, developed a migration policy, Digital Terrestrial Television (DTT) regulations, and initiated a process of migrating from Analogue Terrestrial Television (ATT) to Digital Terrestrial Television (DTT) to meet the deadline. South Africa, however, missed the June 2015 deadline due to a number of challenges, including a lack of infrastructure readiness, South African citizens’ unawareness and government politics, and the deadline has since been extended by ITU to July, 2020 (African Telecommunications Union, 2018). The purpose of this research is to explore the technology adoption model (TAM) to address challenges associated with digital terrestrial television migration, and analyse the readiness of South Africa to migrate. TAM is a model used by researchers to understand the behavior and perception of users in new technology adoption (Fayad & Paper, 2015). Quantitative research is conducted to determine the relationship between dependent and independent variables. The research was undertaken through the use of an online questionnaire with a sample of South African citizen's. A sample of 60 -150 citizens, comprising middle and senior managers of the broadcasting industry was used for the purpose of this research. Digital television offers many benefits for broadcasters, network operators, spectrum regulators, and consumers. In most countries, the transition was slower than expected, even though most European countries managed to migrate. The digital migration is not an easy transition and analogue switch-off can also be much more difficult. Studies have shown that analogue switch off (ASO) needs to be carefully planned and well budgeted for, and it also needs a good publicity campaign which must involve all relevant stakeholders, such as broadcasters, viewers, manufacturers, network operators, manufacturers and retailers. Even though studies conducted previously identified obstacles of digital migration to include; a) lack of awareness b) lack of information, c) influence of politics and d) influence of corruptLack of information and influence of corruption seem to have strong correlation with DTT migration, so these are areas that need additional attention. Studies have shown that the African continent is struggling with meeting the digital migration deadline and is progressing very slowly. It is therefore advisable for the African continent to do a thorough analysis of how other countries managed to migrate successfully. Most African countries are struggling with the migration of television broadcasting from analogue terrestrial television to digital terrestrial television. This is caused mainly by lack of information and lack of awareness. Even though most South African people have heard about digital terrestrial television, they are not equipped for the migration. To sensitise viewers, as major stakeholders of digital migration, will play an important role. It is important that the South African Government should get a buy in from all relevant stakeholders as soon as possible. Broadcasters, including the national signal broadcaster (SABC), community broadcaster, commercial broadcasters, Sentech LTD and government should coordinate in establishing vigorous DTT awareness campaigns to educate viewers. These will encourage buy in from viewers and, as a result, drive dual illumination costs down, saving the county money. South Africa need to fast-track the implementation of digital migration to prevent incurring financial losses due to supporting two terrestrial television networks. Even though studies show that most challenges associated with digital migration are common throughout the world. It would, therefore, be logical for South Africa to take the best practices from developed countries that have successfully migrated and are already broadcasting in digital. Lastly, digital terrestrial television migration is dependent on set-up box approval, manufacturing and affordability. In order to ensure that set-up box prices are affordable for South African consumers, it is recommended that these boxes must be 100% manufactured in South Africa. This will drive costs down and ensure good, total quality assurance. It will also mean that the required skills are developed and maintained locally to position South Africa better for future technology developments. Successful digital television migration would be a great milestone for South Africa

    Future of interactive technologies

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    The concept of interactivity continuously enhances our day-to-day living, allowing us to experience a more convenient and enjoyable life style. Existing analogue technologies such as the internet, mobile phone and satellite have now entered their digital phase, making it possible to increase their capacity for interactivity. The technologies which provide this increased interactivity, namely the internet, mobile and television, are classed as interactive technologies. Television has been successful at marketing, having launched an interactivity interface known as iTV which initially offered superior commercial prospects. However, after a decade, the iTV industry is still quite young and has not reached its full potential. This thesis adopts a range of research methodology with which to forecast the future of interactive technologies, especially interactive TV (iTV). The uptake of new interactive technologies depends on many factors, notably the existing infrastructure in the country of adoption, cultural attitudes to new technology, the radicalism of the technology, social influences and interactions and ease of use, quality and cost. Beyond these, many other significant factors influence the acceptance of interactive technologies, the focus of this thesis is to ascertain the importance of those factors mentioned on technology adoption. This study has adopted technological and judgemental forecasting techniques to predict the future of interactive technologies, following which Cross- Cultural and Technology Acceptance studies were carried out to investigate interactive technology adoption. In the Cross-Cultural study, survey data were collected from the UK, Hong Kong and Pakistan so as to examine cultural factors pertaining to the likelihood of adoption, while Growth Curves were used to model and forecast future levels of adoption. Then technology trends in different countries were collected from the global marketing database Euromonitor. The Growth Curves, applied to a selection of interactive technologies, were evaluated and compared to identify the most useful model with which to forecast the future of interactive technologies. The findings identified the Bass Model, Simple Logistic Model and Gompertz Model as the most suitable models for the purpose, with different models identified as best for different cultures. The Judgemental study established that WWW will be the dominant service provider for financial services such as banking or financial products, while iTV will be the dominant service provider for entertainment. WWW will in fact be the dominant provider for most of the services, followed by iTV and then WAP. It is most likely that WWW, WAP and iTV will exhibit technology convergence in 20 years' time and in all probability will converge into WWW. Further to this the Cross-Cultural study confirmed that there are significant differences between cultures regarding the acceptance of interactive technologies, as it is affected by demographic and social interactions and influences. In addition, the study showed that each interactive technology has its own significant elements which influence its acceptance. Overall, the key elements identified as influencing acceptance of interactive technologies were Knowledge and Confidence, followed by the number of hours the individual spends with his or her family. The Technology Acceptance study identified a technology acceptance model for each interactive technology: WWW, WAP and iTV, which established the factors expected to influence the future growth of the technology. Managing these significant elements will assist further in promoting the growth of interactive technologiesEThOS - Electronic Theses Online ServiceGBUnited Kingdo

    Your window-on-the-world: interactive television, the BBC and the second shift aesthetics of public service broadcasting

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    The impetus for this project was to consider how the digitalisation of television stood as an important moment to re-evaluate key concepts and debates within television studies. To this end, my focus is on public service broadcasting and television studies' textual tradition. I examine how linear models of the television text are challenged, usurped and at times reinforced by interactive television's emergent non-linear, personalisable forms. In so doing, I am concerned to analyse interactive television's textual structures in relation to the BBC's position as a public service broadcaster in the digital television age. Across these two concerns I aim to historicise the moment of digitalisation, drawing on longer positionings of television's technological and cultural form as a 'window-on-the-world'. An introduction is followed by section 1 of the thesis that includes a review of key literature in the field, focusing particularly on work on the 'text' of television studies. The chapters in section 1 mix this review with an historical argument that understand the current digital television era as one of 'excess', placing television at the boundaries of new and old media concerns that can be usefully understood through the presence of a dialectic between television's position as window-on-the-world and its emergent position as 'portal'. Section 1 demonstrates how this dialectic is called up by the prominence of discourses of 'choice' in new media practices and textualities and, more importantly, the debates about public service broadcasting's role in the digital age. As I go on to show in section 2, this dialectic evidences a tension between the 'imaginative journeys' television's window offers and the way in which these are then 'rationalised'. The second half of the thesis maps out emergent textual forms of interactive television by analysing the way choice and mobility are structured, providing a series of case studies in non-fiction television genres. Chapter 4 demonstrates the persistence of key discourses subsumed within the window-on-the-world metaphor in the formation and 'everydaying' of interactive television, elucidating key institutional and gendered tensions in the way these discourses are mobilised in the digital age. In turn, Chapter 5 connects the kinds of mobility promised by interactive television's window to longer historical practices of public institutions regulating spectator movement. Chapter 6 examines how television's window has been explicitly remediated by interactive television, placing it within the 'database' ontologies of computing. Finally Chapter 7 demonstrates the way in which television's window increasingly comes to function as a portal through which to access digital media spaces, such as the Internet. Across the chapters I am concerned to connect the textual and discursive form of each case study to the academic debates and public service concerns of the various applications' generic identity. Although I am interested in the challenges television's digitalisation poses to both public service broadcasting and traditional television studies approaches to the text, a more important motivation has been to re-affirm the role of both in the digital television landscape. Thus through close textual analysis that connects aesthetics with production and regulation, the thesis aims to demonstrate the relevance of television studies and the BBC, as a public service broadcaster, as an 'old media' becomes a 'new' one
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