Will Broadband Networks Make the World Greener? Evaluating Pros and Cons of Broadband Development

The environmental issue has generally received much attention from the public for decades, especially as a result of heavy industry - electrical energy, oil and gas, mining, steel and metals. Recently, attention has been paid to Information and Communication Technology (ICT) and its effect on the knowledge and related industries. Broadband, both fixed and mobile, is not an exception. Even though it has been recognized as a factor that has contributed to social and economic development, anegative effect can also be seen in particular regarding the environment. This paper provides a review of how government policy, in particular by the EU and Japan, are moving towards the transition to sustainability by utilizing ICT, as well as an evaluation of the pros and cons of broadband development. There are many complex effects on sustainability due to ICT. Since ICT can have environmental effects both as enabling energy efficiency and causing rebound effects, the policies should respond to both direct and indirect effects. To facilitate policy analysis and recommendations, this paper categorizes ICT impacts by five orders of aggregation. These five orders of aggregation may contribute both positively and negatively to sustainability, and each level will need targeted policies. The five orders of aggregation suggest a comprehensive and long term view of policy development, encompassing even policies that seek to improve the quality of decision making in our societies, by utilizing ICTs.broadband, sustainable development, green ICT.

Renewable energy for Latium: looking for innovative technologies in PV and solar thermal field.

European METTTES Project, financed within the FP6-2005-INNOV-7 call, aimed to test a new methodology to encourage the launch of transnational collaborations technology based among European small and medium enterprises (SMEs) and/or research organizations, focusing its attention on regional technology demand, influenced by changes in regulations and standards and fostered by local incentives. METTTES considered European directives, national, regional and local measures (i.e. incentives, projects, etc.) potentially influencing companies’ behavior. In addition, METTTES has also taken into account the IPPC (Integrated Pollution Prevention and Control) Directive 96/61/EC, whose purpose is to achieve an integrated pollution prevention and control from the industrial activities. At the end of these analysis, METTTES derived the technology demand not from the needs of individual enterprises, but instead from the regional system. A certain number of Regional Demand Profiles (RDPs) on particular interesting industrial fields have been collected at European level; the documentation includes a comprehensive analysis and detailed presentation of current regional technology demands and forecasts as well as foresight regarding future demands triggered by legal requirements new administrative regulations or national environmental policy and BATs analysis. Each RDP document has been edited with the collaboration of local stakeholders and administrations and by auditing involving SMEs. Results of each RDP have been high quality Technology Requests (TRs) expressed by local companies which seek technological collaboration. For Latium Region this task has been performed by CNR in the sector of PV and solar thermal technologies

Conceptual globalism and globalisation : an initiation

Although the use of these two terms began in the latter half of the twentieth century, they have a longer lineage. Concept economic globalism of contemporary kind can be traced back to the liberal thinking of classical economists like Adam Smith and Herbert Spencer. Terms like globalize were first seen in Reiser and Davies (1944). Webster International Dictionary included them in 1961, while they appeared in Oxford Dictionary in 1986. The term globalization was coined in 1962. Most major languages were quick to develop equivalent taxonomy. In business and economics, marketing legend Theodore Levitt of Harvard Business School used it first in 1983 in an article entitled "The Globalization of Markets". His article is regarded as an enduring classic and its insightful language is still relevant today

Macroeconomic Consequences of Ageing and Directed Technological Change. BertelsmannStiftung Studies

Macroeconomic Consequences of Ageing and Directed Technological Change Demographic projections foresee a pronounced population ageing process in the coming decades. The associated changes in quantity and quality of labour will have an impact on the long-term economic outlook. This study discusses economic implications of current demographic projections for a set of large industrialized economies, which include the largest member states of the EU, the USA and Japan, as well as Austria as an example of a small open economy. The focus of the study is the interplay between demographic and technological trends. The study extends the methodology of the European Commission’s Ageing Report by considering the effects of size and composition of the working-age population on the productivity growth and productivity effect of the ICT-intensity as a measure of directed technological change

The Image of Public Relations in Indonesian 2001: Myth and Reality in Multicultural Approach

In global environment, understanding and managing multiculturalism mean recognizing similarities and differences among various cultures and use this cultural diversity to achieve one\u27s goal. Therefore, it is important to study the impact of cultural contrast upon some practical aspects such as: language; method of communication; cultural as well as management cultures. Culture influences the way in which people interact with one method and has direct impact upon communication patterns. If communication patterns are influenced by culture differences, it is important for public relations managers to be aware of individual behavior. The myth and reality of the Indonesian culture in its unique pluralistic characteristics known as “Bhinneka Tunggal Ika” (Unity through Diversity) represent the Asian society. Dreaming upon the traditional Asian and uniquely Indonesian cultural values, the Indonesian managers of 2001 appear to be successfully working within the cultural boundaries of Asian and Western corporate values. This paper discusses the relationship between cultural and Public Relations practice in Indonesia embracing the trend of 2001—focused on image and possible cultural sensitivity building by means of blending the Asian and Western values to create a synergeticorganizations in practicing Public Relations At 21st centuries

China’s New Development Strategy: Environment and Energy Security

This paper analyzes China's development strategy by focusing on both global and regional approaches to solving problems of energy security and ecological imbalance by addressing specifically the problems of China’s energy security. PRC’s growing energy dependence has become a major concern for both economic and national security policymakers in that country. The ambitious goal of modernization of the economy along the lines of the other newly industrialized economies(NIEs) of Asia has succeeded only too well, and it is difficult to reorient economic priorities. If examined rigorously, such an economic strategic assumption can be seen to entail the goal of creating further technological capabilities. In particular, China seems to be firmly committed to the creation of a largely self-sustaining innovation system as part of a knowledge-based economy of the future . Such innovation systems, called positive feedback loop innovation systems or POLIS have been created by advanced countries, and NIEs such as South Korea and Taiwan are proceeding to create these as well. But this will add to its energy burden and further dependence on the US as the power which controls the key sea lanes. Only a strategic reorientation to building a self-sustaining POLIS and appropriate regional cooperation institutions can lead to the way out of the current dilemma for China. Fortunately, such a model of POLIS which is distributionally and ecologically sensitive can be built for China and applied strategically to lead towards a sustainable development trajectory. However, time is of the essence. Given the path dependence of development unless strategic disengagement from the existing path followed by a strategic engagement with the alternative strategy is begun within the next five years, it may well be too late. The stakes are indeed very high. A more detailed strategy paper based on the key ideas from the alternative strategy outlined here with concrete quantitative scenarios and feasibility studies along the lines of models sketched in the appendix ( and other, more detailed models) will go some distance towards giving the appropriate analytical foundations for the policy makers. The preliminary results confirm the predictions regarding fossil fuel-based energy shortage and lead towards a serious consideration of alternative energy sources. Achieving the twin goals of energy security and ecological balance are challenging but not impossible for China. Serious policy research can be used effectively if there is the political will to do so. The goal of regional cooperation is also achievable if patient negotiations in good faith can start in earnest. In particular, cooperation with other Asian economies, particularly Japan, Indonesia, Viet Nam and India will be crucial.This paper has sketched out the complexities of cooperation and conflict between China and Japan. Future work will address the problems of Regional cooperation for China in the East, South and South Asian context as well as in the context of Africa and Latin America.China, Development Strategy, Energy, Environment, POLIS, Innovation System, Regional Cooperation