Importance of Global Co-innovation Networks: A TCS Case Study

Today all kinds of innovations and research work is done by partnerships of competent entities each having some specialized skills. Like the development of the global economy, global innovation partnerships have grown considerably and form the basis of most of the sophisticated innovations today. To further streamline and simplify such cooperation, several innovation networks have been formed, both at local and global levels. This paper discusses the different types of innovations and how cooperation can benefit innovation in terms of pooling of resources and sharing of risks. One example of an open global co-innovation network promoted by Tata Consultancy Services, the TCS COIN is taken as a case. It enables venture capitalists, consultants, research agencies, companies and universities form nodes of the network so that each entity can play a meaningful role in the innovation network. Further, two innovation projects implemented using the COIN are discussed. Innovation Networks like these could form the basis of a unique global innovation network, which is not owned by any company and is used by innovation partners globally to collaborate and conduct research and development.innovation partnerships; co-innovation network

Management of e-technology in China

"e" technology is bringing about many challenges for companies, in particular for their managers. This concerns a vast range of business processes in many sectors of the economy and in nearly every country of the world. In rapidly industrializing China, companies and other organizations are actively finding their way by adapting, developing and exploiting new e-technologies. The paper's focus is the identification of the management issues in implementing e-technology in China. The paper reports on research into difficulties of establishing and operating e-business in China. In particular, it discusses management related to e-technology sharing and application. A brief review of literature is followed by the analysis of three recent case studies: an international IT services alliance, a financial services provider and an international manufacturing joint venture. All case companies are applying e-technology in China, but the role of e-technology differs in the three cases: adding a service line to the existing business processes; developing a new business process; and increasing efficiency and effectiveness in business processes. The conclusions present the emerging management issues: cooperation is a key asset in networking; the choice of business models plays an important role; adequate management attention for details such as a training program is require

Importance of global co-innovation networks: A TCS case study

Today all kinds of innovations and research work is done by partnerships of competent entities each having some specialized skills. Like the development of the global economy, global innovation partnerships have grown considerably and form the basis of most of the sophisticated innovations today. To further streamline and simplify such cooperation, several innovation networks have been formed, both at local and global levels. This paper discusses the different types of innovations and how cooperation can benefit innovation in terms of pooling of resources and sharing of risks. One example of an open global co-innovation network promoted by Tata Consultancy Services, the TCS COIN is taken as a case. It enables venture capitalists, consultants, research agencies, companies and universities form nodes of the network so that each entity can play a meaningful role in the innovation network. Further, two innovation projects implemented using the COIN are discussed. Innovation Networks like these could form the basis of a unique global innovation network, which is not owned by any company and is used by innovation partners globally to collaborate and conduct research and development

Dynamic Approach to Competitive Intelligence: Case Studies of Large-Scale Swiss Telecom Firms

The research aim is to understand how the competitive intelligence (CI) process in large-scale Swiss telecom companies contributes to management decision-making. Studying CI activities of the Swiss large-scale telecom firms (Swisscom, Sunrise, Orange/Salt, Cablecom) in a dynamic European context offers useful insight into the critical challenges that service firms now face when developing intelligence in disruptive market contexts where aggressive competitive behaviour is evident. In considering CI theory, this study has reviewed perspectives drawn from research on the CI process, studies on knowledge management and work on systems thinking. In extending the predominant modular view of CI to include elements of systems thinking, this study has added to our academic understanding of CI at firm level. An Integrative CI Activities framework was developed that enables a more holistic perspective of CI to be adopted, taking account of operational, organisational and strategic perspectives. A diagram representing the range of CI analysis methodologies has also been generated, that differentiates between internal/external orientation and static/dynamic forms of CI analysis. Such frameworks can be used by CI researchers in other market contexts. The methodology for this study drew on a pragmatist philosophy, using a case study strategy that adopted mixed methods in data collection, including semi-structured depth interviews with top CI Analysts in each firm. Findings have shown differences in the scope of CI Activities that link to stages of CI development (developing, developed) and variation between headquarters-centred and firm-centred approaches to CI planning and implementation. The adoption of query based, flexible analysis approaches in firm-centred settings differ from more structured CI analysis techniques in headquarters-based firms. Evidence from this study suggests that networked communication, strong feedback mechanisms and the adoption of more flexible CI analyst roles link to more effective CI processes and to greater potential for direct CI contribution to decision-making. Key contributions emerge through the three lenses of analysis adopted (operational, organisational and strategic); in terms of operational CI processes, the study identifies a complex integrated system at work in firms that implement CI effectively. In studying the link between organisational structure and CI analysis, the study has mapped organisational support patterns and how they shape the CI process at firm level. With respect to the strategic lens, following a detailed worked study of predictive analysis in one case firm, findings have identified adaptiveness in CI design as essential to address disruptive market change. Managerial consideration include a need for a) greater flexibility in CI implementation at firm level to adapt to turbulent markets, b) acknowledgement of the importance of the CI analyst role further and c) more dynamic CI content to be generated by CI analysts

The economic sphere of influence of the internet and prediction on its future growth.

by Ho, Wai-Sum Shirley.Thesis (M.B.A.)--Chinese University of Hong Kong, 1997.Includes bibliographical references (leaves 70-71).ABSTRACT --- p.iiTABLE OF CONTENTS --- p.ivLIST OF ILLUSTRATIONS --- p.viiLIST OF TABLES --- p.viiiPREFACE --- p.ixChapterChapter 1. --- WHAT PEOPLE DO IN THE INTERNET --- p.1Introduction --- p.1What the Internet can do for Businesses --- p.1What Individuals Can Achieve in the Net --- p.5Chapter 2. --- INTERNET STATISTICS AND THE SOCIAL PERCEPTION ON IT --- p.8Introduction --- p.8The World-wide Coverage --- p.8Survey on Internet User Statistics --- p.10Market Size of the Internet in Various Aspects --- p.16Chapter 3. --- THE BUSINESS MODEL OF AN ISP - THE BREAD AND BUTTER AS WELL AS THE COSTS --- p.19Introduction --- p.19An ISP's Revenues and Costs --- p.19Chapter 4. --- THE ECONOMIES OF INTERNET MARKETING AND ADVERTISING --- p.24Introduction --- p.24Statistics on Web Advertising and Internet Shopping --- p.21Internet Marketing --- p.28Chapter 5. --- THE ECONOMIC IMPACT OF THE INTERNET TO MODERN SOCIETY --- p.30Introduction --- p.30Today's Internet Economy --- p.31What Directions is the Internet is Headed --- p.32Structure of the Internet Economy --- p.34Who are Likely to Make Money ？ --- p.36How Companies' Core Businesses will be Affected --- p.38Impact on the Core Economy --- p.40Chapter 6. --- INFLUENCE OF THE INTERNET - PRESENT AND PREDICTION FOR THE FUTURE --- p.44Introduction --- p.44How Companies will be Affected --- p.45Predictions for the Near Future (1 or 2 years) --- p.45Chapter 7. --- AN EMERGING BUSINESS OF INTERNET EXTENSION -INTRANET --- p.52Introduction --- p.52The Relationship and Difference between Internet and Intranet --- p.53"The Intranet Causes Information Access to be Faster, Better, and More Economical" --- p.54Why do Corporations use Intranets as their Means Inter-branch Communications ？ --- p.55Intranet for Low Cost International Communication --- p.57Putting the Data Warehouse on the Intranet --- p.58Case Study: The Intranet Slashing the Cost of Business --- p.59Chapter 8. --- CONCLUSION --- p.64The Economic Sphere of Influence of the Internet --- p.64Intranet - Business with Prosperous Future --- p.66APPENDIX1 --- p.67WHO IS WHO IN HONG KONG´ة S INTERNET COMMUNITY --- p.67BIBLIOGRAPHY --- p.7

Internet web site promotion: how to reach your target in cyberspace?.

by Cheung Wai-Leung, Shao Yuk-Yin Rebecca.Thesis (M.B.A.)--Chinese University of Hong Kong, 1998.Includes bibliographical references (p. 75).ABSTRACT --- p.iiTABLE OF CONTENTS --- p.iiiLIST OF TABLES --- p.vChapter CHAPTER 1 --- BACKGROUND AND RESEARCH OBJECTIVE --- p.1Marketing Opportunities --- p.2Research Objective --- p.3Hindrance one - Web traffic --- p.3Hindrance two - Web measurement --- p.3Hindrance three - Web advertising know-how --- p.4Research Methodology --- p.4Literature review and WWW search --- p.4Survey on Web Promotion Strategy in Greater China --- p.5Research Limitation --- p.6Chapter CHAPTER 2 --- ENVIRONMENTAL ANALYSIS ON WEB PROMOTION STRATEGY --- p.7Hong Kong --- p.8China --- p.9Taiwan --- p.11Chapter CHAPTER 3 --- INTERNET AS A MARKETING MEDIUM --- p.13SWOT analysis on the internet as a marketing media --- p.13Marketing Resources on The Internet --- p.16Web Site Promotion Methods and Tools --- p.16Measurement --- p.33Chapter CHAPTER 4 --- ANALYSIS ON FACTORS AFFECTING WEB SITE PROMOTION --- p.40Company Profile --- p.40Types of On-line Business --- p.40Company Resources and Capabilities --- p.44Product Profile --- p.44Consumer Profile --- p.47Types of Searching Behaviors --- p.49Web Site Promotion Objective --- p.50Evaluation of Web Promotion Tools --- p.50Reach --- p.50Efficiency --- p.51Chapter CHAPTER 5 --- THE FORMULATION OF THE WEB SITE PROMOTION STRATEGY --- p.57Company Resources --- p.60Chapter CHAPTER 6 --- SURVEY FINDINGS --- p.61Observations on the Web Site Promotion Tools --- p.62The Airline --- p.64The TV --- p.65The Hotel --- p.65The Florist --- p.66The Bookstore --- p.67The Media --- p.68The Org --- p.69The ISP --- p.69Observations on the Web Traffic Measurement strategy --- p.70Observations on the overall web promotion strategy --- p.70Observations about Internet marketing development in the region --- p.71Chapter CHAPTER 7 --- CONCLUSION --- p.7

Semantic discovery and reuse of business process patterns

Patterns currently play an important role in modern information systems (IS) development and their use has mainly been restricted to the design and implementation phases of the development lifecycle. Given the increasing significance of business modelling in IS development, patterns have the potential of providing a viable solution for promoting reusability of recurrent generalized models in the very early stages of development. As a statement of research-in-progress this paper focuses on business process patterns and proposes an initial methodological framework for the discovery and reuse of business process patterns within the IS development lifecycle. The framework borrows ideas from the domain engineering literature and proposes the use of semantics to drive both the discovery of patterns as well as their reuse