Recommendation technique-based government-to-business personalized e-services

One of the new directions in current e-government development is to provide personalized online services to citizens and businesses. Recommendation techniques can bring a possible solution for this issue. This study proposes a hybrid recommendation approach to provide personalized government to business (G2B) e-services. The approach integrates fuzzy sets-based semantic similarity and traditional item-based collaborative filtering methods to improve recommendation accuracy. A recommender system named Intelligent Business Partner Locator (IBPL) is designed to apply the proposed recommendation approach for supporting government agencies to recommend business partners. ©2009 IEEE

Hybrid recommender systems for personalized government-to-business e-services

University of Technology, Sydney. Faculty of Engineering and Information Technology.As e-Governments around the world face growing pressures to improve the quality of service delivery and become more efficient and cost-effective, their initiatives currently focus on providing users with a seamless service delivery experience. Webbased technologies offer governments more efficient and effective means than traditional physical channels to provide high quality e-Service delivery to their users, which include citizens and businesses. Government-to-Business (G2B) e-Services involve information distribution, transactions, and interactions with businesses m varying ways via e-Government websites and portals. The G2B e-Services aim to reduce burdens on businesses and to provide effective and efficient access to information for business users. One of the most important e-Services of G2B is the promotion of local businesses goods and services to consumers (i.e., local and overseas businesses) by providing on line business directories. However, with the rapid growth of information and unreliable search facilities, busine s users, who are seeking 'one-to-one' e-Services from government in highly competitive markets, struggle with online business directories and increasingly find it difficult to locate business pa1tners according to their needs and interests. How, then, can business users be provided with inforn1ation and services specific to their needs, rather than an undifferentiated mass of information? An effective solution proposed in this research is the development of personalized G2B e-Services using recommender systems. It is worth mentioning that the adoption of recommender systems in the context of e- Government to provide personalized services has received very limited attention in the literature. Recommender systems aim to suggest the right items (products, services or information) that best match the needs and interests of particular users based on their explicit and implicit preferences. In current recommender systems, the Collaborative Filtering (CF) approaches are the most popular and widely adopted recommendation approaches. Regardless of the success of CF-based approaches in various recommendation applications, they still suffer from data uncertainty, data sparsity, cold-start item and cold-start user problems, resulting in poor recommendation accuracy and reduced coverage. An effective solution proposed in this research to alleviate such problems is the development of hybrid and fusion-based recommendation algorithms that exploit and incorporate additional knowledge about users and items. Such knowledge can be extracted from either the users ' trust social network or the items' semantic domain knowledge. This research explores the adoption of recommender systems m an e- Govemment context for the provision of personalized G2B e-Services. Accordingly, a G2B recommendation framework for providing personalized G2B e-Services (particularly personalized business partner recommendations) for Small-to-Medium Businesses (SMBs) is proposed. Novel hybrid and fusion-based recommendation models and algorithms are also proposed and developed to overcome the limitations of existing CF-based recommendation approaches. Experimental results on real datasets show that our proposed recommendation algorithms significantly outperfmm existing recommendation algorithms in terms of recommendation accuracy and coverage when dealing with data sparsity, cold-start item and cold-start user limitations inherent in CF-based recommendation approaches

A Fuzzy Tree Matching-Based Personalized E-Learning Recommender System

© 1993-2012 IEEE. The rapid development of e-learning systems provides learners with great opportunities to access learning activities online, and this greatly supports and enhances the learning practices. However, an issue reduces the success of application of e-learning systems; too many learning activities (such as various leaning materials, subjects, and learning resources) are emerging in an e-learning system, making it difficult for individual learners to select proper activities for their particular situations/requirements because there is no personalized service function. Recommender systems, which aim to provide personalized recommendations for products or services, can be used to solve this issue. However, e-learning systems need to be able to handle certain special requirements: 1) leaning activities and learners' profiles often present tree structures; 2) learning activities contain vague and uncertain data, such as the uncertain categories that the learning activities belong to; 3) there are pedagogical issues, such as the precedence relations between learning activities. To deal with the three requirements, this study first proposes a fuzzy tree-structured learning activity model, and a learner profile model to comprehensively describe the complex learning activities and learner profiles. In the two models, fuzzy category trees and related similarity measures are presented to infer the semantic relations between learning activities or learner requirements. Since it is impossible to have two completely same trees, in practice, a fuzzy tree matching method is carefully discussed. A fuzzy tree matching-based hybrid learning activity recommendation approach is then developed. This approach takes advantage of both the knowledge-based and collaborative filtering-based recommendation approaches, and considers both the semantic and collaborative filtering similarities between learners. Finally, an e-learning recommender system prototype is well designed and developed based on the proposed models and recommendation approach. Experiments are done to evaluate the proposed recommendation approach, and the experimental results demonstrate the good accuracy performance of the proposed approach. A comprehensive case study about learning activity recommendation further demonstrates the effectiveness of the fuzzy tree matching-based personalized e-learning recommender system in practice

A fuzzy tree matching-based personalised e-learning recommender system

© 2014 IEEE. The rapid development of e-learning systems provides learners great opportunities to access the learning activities online, which greatly supports and enhances learning practices. However, too many learning activities are emerging in the e-learning system, which makes it difficult for learners to select proper ones for their particular situations since there is no personalised service function. Recommender systems, which aim to provide personalised recommendations, can be used to solve this issue. However, e-learning systems have two features to handle: (1) data of learners and leaning activities often present tree structures; (2) data are often vague and uncertain in practice. In this study, a fuzzy tree-structured data model is proposed to comprehensively describe the complex learning activities and learner profiles. A tree matching method is then developed to match the similar learning activities or learners. To deal with the uncertain category issues, a fuzzy category tree and relevant similarity measure are developed. A hybrid recommendation approach, which considers precedence relations between learning activities and combines the semantic and collaborative filtering similarities between learners, is developed. The proposed approach can handle the special requirements in e-learning environment and make proper recommendations in e-learning systems

What attracts vehicle consumers’ buying:A Saaty scale-based VIKOR (SSC-VIKOR) approach from after-sales textual perspective?

Purpose: The increasingly booming e-commerce development has stimulated vehicle consumers to express individual reviews through online forum. The purpose of this paper is to probe into the vehicle consumer consumption behavior and make recommendations for potential consumers from textual comments viewpoint. Design/methodology/approach: A big data analytic-based approach is designed to discover vehicle consumer consumption behavior from online perspective. To reduce subjectivity of expert-based approaches, a parallel Naïve Bayes approach is designed to analyze the sentiment analysis, and the Saaty scale-based (SSC) scoring rule is employed to obtain specific sentimental value of attribute class, contributing to the multi-grade sentiment classification. To achieve the intelligent recommendation for potential vehicle customers, a novel SSC-VIKOR approach is developed to prioritize vehicle brand candidates from a big data analytical viewpoint. Findings: The big data analytics argue that “cost-effectiveness” characteristic is the most important factor that vehicle consumers care, and the data mining results enable automakers to better understand consumer consumption behavior. Research limitations/implications: The case study illustrates the effectiveness of the integrated method, contributing to much more precise operations management on marketing strategy, quality improvement and intelligent recommendation. Originality/value: Researches of consumer consumption behavior are usually based on survey-based methods, and mostly previous studies about comments analysis focus on binary analysis. The hybrid SSC-VIKOR approach is developed to fill the gap from the big data perspective

An effective recommender system by unifying user and item trust information for B2B applications

© 2015 Elsevier Inc. Although Collaborative Filtering (CF)-based recommender systems have received great success in a variety of applications, they still under-perform and are unable to provide accurate recommendations when users and items have few ratings, resulting in reduced coverage. To overcome these limitations, we propose an effective hybrid user-item trust-based (HUIT) recommendation approach in this paper that fuses the users' and items' implicit trust information. We have also considered and computed user and item global reputations into this approach. This approach allows the recommender system to make an increased number of accurate predictions, especially in circumstances where users and items have few ratings. Experiments on four real-world datasets, particularly a business-to-business (B2B) case study, show that the proposed HUIT recommendation approach significantly outperforms state-of-the-art recommendation algorithms in terms of recommendation accuracy and coverage, as well as significantly alleviating data sparsity, cold-start user and cold-start item problems

Web Service Discovery Based on Past User Experience

Web service technology provides a way for simplifying interoperability among different organizations. A piece of functionality available as a web service can be involved in a new business process. Given the steadily growing number of available web services, it is hard for developers to find services appropriate for their needs. The main research efforts in this area are oriented on developing a mechanism for semantic web service description and matching. In this paper, we present an alternative approach for supporting users in web service discovery. Our system implements the implicit culture approach for recommending web services to developers based on the history of decisions made by other developers with similar needs. We explain the main ideas underlying our approach and report on experimental results

CHORUS Deliverable 2.1: State of the Art on Multimedia Search Engines

Based on the information provided by European projects and national initiatives related to multimedia search as well as domains experts that participated in the CHORUS Think-thanks and workshops, this document reports on the state of the art related to multimedia content search from, a technical, and socio-economic perspective. The technical perspective includes an up to date view on content based indexing and retrieval technologies, multimedia search in the context of mobile devices and peer-to-peer networks, and an overview of current evaluation and benchmark inititiatives to measure the performance of multimedia search engines. From a socio-economic perspective we inventorize the impact and legal consequences of these technical advances and point out future directions of research

Collaborative filtering recommendation system : a framework in massive open online courses

Massive open online courses (MOOCs) are growing relatively rapidly in the education environment. There is a need for MOOCs to move away from its one-size-fit-all mode. This framework will introduce an algorithm based recommendation system, which will use a collaborative filtering method (CFM). Collaborative filtering method (CFM) is the process of evaluating several items through the rating choices of the participants. Recommendation system is widely becoming popular in online study activities; we want to investigate its support to learning and encouragement to more effective participation. This research will be reviewing existing literature on recommender systems for online learning and its support to learners’ experiences. Our proposed recommendation system will be based on course components rating. The idea was for learners to rate the course and components they have studied in the platform between the scales of 1 – 5. After the rating, we then extract the values into a comma separated values (CSV) file then implement recommendation using Python programming based on learners with similar rating patterns. The aim was to recommend courses to different users in a text editor mode using Python programming. Collaborative filtering will act upon similar rating patterns to recommend courses to different learners, so as to enhance their learning experience and enthusiasm