Hybrid group recommendations for a travel service

Recommendation techniques have proven their usefulness as a tool to cope with the information overload problem in many classical domains such as movies, books, and music. Additional challenges for recommender systems emerge in the domain of tourism such as acquiring metadata and feedback, the sparsity of the rating matrix, user constraints, and the fact that traveling is often a group activity. This paper proposes a recommender system that offers personalized recommendations for travel destinations to individuals and groups. These recommendations are based on the users' rating profile, personal interests, and specific demands for their next destination. The recommendation algorithm is a hybrid approach combining a content-based, collaborative filtering, and knowledge-based solution. For groups of users, such as families or friends, individual recommendations are aggregated into group recommendations, with an additional opportunity for users to give feedback on these group recommendations. A group of test users evaluated the recommender system using a prototype web application. The results prove the usefulness of individual and group recommendations and show that users prefer the hybrid algorithm over each individual technique. This paper demonstrates the added value of various recommendation algorithms in terms of different quality aspects, compared to an unpersonalized list of the most-popular destinations

On Recommendation of Learning Objects using Felder-Silverman Learning Style Model

The file attached to this record is the author's final peer reviewed version. The Publisher's final version can be found by following the DOI link.The e-learning recommender system in learning institutions is increasingly becoming the preferred mode of delivery, as it enables learning anytime, anywhere. However, delivering personalised course learning objects based on learner preferences is still a challenge. Current mainstream recommendation algorithms, such as the Collaborative Filtering (CF) and Content-Based Filtering (CBF), deal with only two types of entities, namely users and items with their ratings. However, these methods do not pay attention to student preferences, such as learning styles, which are especially important for the accuracy of course learning objects prediction or recommendation. Moreover, several recommendation techniques experience cold-start and rating sparsity problems. To address the challenge of improving the quality of recommender systems, in this paper a novel recommender algorithm for machine learning is proposed, which combines students actual rating with their learning styles to recommend Top-N course learning objects (LOs). Various recommendation techniques are considered in an experimental study investigating the best technique to use in predicting student ratings for e-learning recommender systems. We use the Felder-Silverman Learning Styles Model (FSLSM) to represent both the student learning styles and the learning object profiles. The predicted rating has been compared with the actual student rating. This approach has been experimented on 80 students for an online course created in the MOODLE Learning Management System, while the evaluation of the experiments has been performed with the Mean Absolute Error (MAE) and Root Mean Square Error (RMSE). The results of the experiment verify that the proposed approach provides a higher prediction rating and significantly increases the accuracy of the recommendation

Comparison of group recommendation algorithms

In recent years recommender systems have become the common tool to handle the information overload problem of educational and informative web sites, content delivery systems, and online shops. Although most recommender systems make suggestions for individual users, in many circumstances the selected items (e.g., movies) are not intended for personal usage but rather for consumption in groups. This paper investigates how effective group recommendations for movies can be generated by combining the group members' preferences (as expressed by ratings) or by combining the group members' recommendations. These two grouping strategies, which convert traditional recommendation algorithms into group recommendation algorithms, are combined with five commonly used recommendation algorithms to calculate group recommendations for different group compositions. The group recommendations are not only assessed in terms of accuracy, but also in terms of other qualitative aspects that are important for users such as diversity, coverage, and serendipity. In addition, the paper discusses the influence of the size and composition of the group on the quality of the recommendations. The results show that the grouping strategy which produces the most accurate results depends on the algorithm that is used for generating individual recommendations. Therefore, the paper proposes a combination of grouping strategies which outperforms each individual strategy in terms of accuracy. Besides, the results show that the accuracy of the group recommendations increases as the similarity between members of the group increases. Also the diversity, coverage, and serendipity of the group recommendations are to a large extent dependent on the used grouping strategy and recommendation algorithm. Consequently for (commercial) group recommender systems, the grouping strategy and algorithm have to be chosen carefully in order to optimize the desired quality metrics of the group recommendations. The conclusions of this paper can be used as guidelines for this selection process

HYBRID RECOMMENDER SYSTEM USING SINGULAR VALUE DECOMPOSITION AND SUPPORT VECTOR MACHINE IN BALI TOURISM

When going to make a visit to a tourist area, tourists must determine the place they want to visit. Meanwhile, the desired place has several categories and types. The many types of tourist attractions make tourists confused in determining their choice. Therefore, we focus on developing a hybrid recommendation system by combining several recommendations approaches, namely collaborative filtering, content-based filtering, and demographic filtering. This recommendation system was built to solve the cold start problem that often appears in collaborative filtering and content-based filtering. In this study, weighted and switching techniques were chosen as the hybridization method. These two techniques are used to overcome the weaknesses of each technique so that it becomes a better recommendation system. The singular value decomposition (SVD) algorithm was chosen to be used in collaborative filtering, meanwhile, content-based filtering uses the calculation of cosine similarity values , and demographic filtering uses the support vector machine (SVM) algorithm. The data used in this study is data on tourist destinations in the Bali area obtained from crawling on the TripAdvisor site. In this study, the root mean square error (RMSE) and mean absolute error (MAE) was used to measure the accuracy of the resulting rating prediction. The results of the experiments carried out show that the hybrid method that was built produces better accuracy prediction results than when run separately with an average mean absolute error (MAE) of 0.6660 and a root mean square error (RMSE) of 0.8644