Investigating the application of the motivation-opportunity-ability model to reveal factors which facilitate or inhibit inclusive engagement within local community festivals

Currently there is limited understanding, agreement, and research within the phenomena of community engagement and participation in local community festivals and events. This article aims to contribute to this growing, but limited, debate by justifying the adaption and integration of the Motivation–Opportunity–Ability (MOA) model, and proposing a combination of primary data collection and analysis methods, to reveal and understand the factors that either inhibit or facilitate local community engagement in festivals and events. The rationale of this conceptual article is to determine how sustainability can be defined and achieved within local community festivals and events, by developing sustainable and inclusive community networks where the local population is actively engaged within the creation of events. The article begins by exploring the literature surrounding communities, community festivals and events, and community engagement. The article then moves on to discuss the MOA model and its adaption and application to event studies. It builds on concepts discussed by Jepson, Clarke, and Ragsdell [(2012, June 13–15). Investigating the use of the Motivation–Opportunity–Ability (MOA) Model to reveal the factors which facilitate or inhibit inclusive engagement within local community festivals. Global events congress: Conference proceedings, Stavanger, Norway] that support the creation of inclusive community festivals and events through inclusive participation within the planning and decision-making process. The article then moves on to explore the methodological concerns triggered by this model, such as the need to be adaptable and flexible across a multifaceted community event with regard to collecting primary data whilst maintaining integrity and validity during analysis. Finally, the article comments on the overall suitability of the MOA model to capture primary data and draw conclusions about best practice for community engagement in local festivals and events

Integrating “self-efficacy” theory to the motivation-opportunity-ability (MOA) model to reveal factors that influence inclusive engagement within local community festival

Purpose– This study lies within “classical discourse” (Getz, 2010) within festival studies as its context is firmly situated within cultural anthropology and sociology. Unlike previous studies this research is unique in that it integrates social cognitive theory (SCT) which is usually found in psychology discourses. The purpose of this paper is to propose how the Motivation-Opportunity-Ability (MOA) model would benefit from integrating self and group efficacy theory. It achieves this by building on previous analysis of primary data collected in the field at the Utcazene, Street Music Festival, Veszprem, Hungary, (Jepsonet al., 2013) using an adapted MOA model. Design/methodology/approach– This paper analyses previous studies which have tested the MOA model through primary data collection. Following this analysis best practice is and similarities are identified through discussion; then a case is then made to adapt the model to integrate and test Bandura’s (1986) concept of self-efficacy based on the benefits it could provide to future research within community festivals and events. Findings– This paper has been framed by initial research by Jepsonet al.(2013) and Hung et al. (2011) which after analysis revealed that the MOA model was still lacking in its ability to reveal “why” local people were motivated or empowered to engage in the planning of community festivals and events. It has become evident through discussion that measuring self-efficacy has much to contribute in regards to community engagement in the event planning process; moreover there is strong evidence to support its inclusion within the MOA model. It could be used to further inform on the synergy within and between the three disciplines underpinning the model such as the relationship between knowledge, opportunity and ability, as well as reveal new ones between self-efficacy and knowledge, opportunity and ability. Research limitations/implications– This is a conceptual paper and therefore is based on theoretical discussion but not on empirical data collected in the field of event studies. Originality/value– Very few studies have engaged measurement of community participation within festivals and events. This study is original as it is interdisciplinary and investigates the concerns the roles local community take (as stakeholders), meanings (how local community culture is represented within the festival) and impacts (internal and external festival impacts and how these effect the local community) through established planning frameworks and SCT

Somatic and cultural knowledge: drivers of a habitus-driven model of tacit knowledge acquisition

Purpose – The purpose of this paper is to identify and explain the role of individual learning and development in acquiring tacit knowledge in the context of the inexorable and intense continuous change (technological and otherwise) that characterizes our society today, and also to investigate the software (SW) sector, which is at the core of contemporary continuous change and is a paradigm of effective and intrinsic knowledge sharing (KS). This makes the SW sector unique and different from others where KS is so hard to implement. Design/methodology/approach – The study employed an inductive qualitative approach based on a multi-case study approach, composed of three successful SW companies in China. These companies are representative of the fabric of the sector, namely a small- and medium-sized enterprise, a large private company and a large state-owned enterprise. The fieldwork included 44 participants who were interviewed using a semi-structured script. The interview data were coded and interpreted following the Straussian grounded theory pattern of open coding, axial coding and selective coding. The process of interviewing was stopped when theoretical saturation was achieved after a careful process of theoretical sampling. Findings – The findings of this research suggest that individual learning and development are deemed to be the fundamental feature for professional success and survival in the continuously changing environment of the SW industry today. However, individual learning was described by the participants as much more than a mere individual process. It involves a collective and participatory effort within the organization and the sector as a whole, and a KS process that transcends organizational, cultural and national borders. Individuals in particular are mostly motivated by the pressing need to face and adapt to the dynamic and changeable environments of today’s digital society that is led by the sector. Software practitioners are continuously in need of learning, refreshing and accumulating tacit knowledge, partly because it is required by their companies, but also due to a sound awareness of continuous technical and technological changes that seem only to increase with the advances of information technology. This led to a clear theoretical understanding that the continuous change that faces the sector has led to individual acquisition of culture and somatic knowledge that in turn lay the foundation for not only the awareness of the need for continuous individual professional development but also for the creation of habitus related to KS and continuous learning. Originality/value – The study reported in this paper shows that there is a theoretical link between the existence of conducive organizational and sector-wide somatic and cultural knowledge, and the success of KS practices that lead to individual learning and development. Therefore, the theory proposed suggests that somatic and cultural knowledge are crucial drivers for the creation of habitus of individual tacit knowledge acquisition. The paper further proposes a habitus-driven individual development (HDID) Theoretical Model that can be of use to both academics and practitioners interested in fostering and developing processes of KS and individual development in knowledge-intensive organization

Extrinsic and intrinsic motivation for experience grounded tacit knowledge sharing in Chinese software organisations

Purpose – The purpose of this study is to identify and explain the role of individuals’ awareness and motivation in facilitating knowledge sharing (KS) in the real world of practice, as well as to establish areas of convergence between theory and practice that can be of use to both academics and practitioners involved in knowledge intensive organisations. Design/methodology/approach – This study used Grounded Theory (GT) as an inductive methodology to collect, analyse and interpret data from multiple case-studies. 44 participants from Chinese software organisations were selected on the basis of their role in SW design and development and were interviewed using a semi-structured interview script. The data analysis followed a Straussian approach to coding, which consists of open coding, axial coding and selective coding. The analysis focused on the impact of individuals’ awareness and motivation to share knowledge. Findings – The findings of this research show that the motivation for KS – a time consuming and demanding activity – is indeed related to awareness by managers and developers of the benefits of KS in their professional practice. Practitioners shared their experiences and tacit knowledge with others, partly because it was required by their companies, but also because they have a sound awareness of the need to share knowledge both inside and outside their organisations. Research limitations/implications – As a typical social science inductive study, this research is bounded by the context in which the theory proposed emerged from. Further research should be conducted into a richer variety of organisational and national contexts, as suggested by good theoretical sampling practice, which could provide further insights or contrasts. Originality/value – Despite a number of theoretical propositions found in the literature, there is a clear lack of implementation strategies and models that explain the role of awareness and motivation in facilitating KS in the world of practice. This issue of applicability of theoretical propositions is now recognised as one of the fundamental key issues in KS. This study provides new and practice grounded insights in this area and is of interest to both practitioners and theoreticians as it explains and bridges the individuals’ awareness and motivation for tacit KS

Creative management of creative management A critical systems approach

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