A New Direction in University. Teaching between Solidarity, Complexity and Media Education

At the time of an abundance of media o ers and the reduced prestige of the institutions, teaching became strategic to maintaining and rede ning the authority and professional recognition of teachers. It has therefore become advisable to activate a process of self-re ection on the part of universities on the dimensions of didactic innovation and new demands placed on university professors, starting from the reformulation of the mission of the University of the ird Millennium. Areas in need of consideration include: educating to educate (old and new trends in the mode of transmission of knowledge, considering the continuous access to the contents and the new media and cultural behaviours of the students); educating towards an interdisciplinary perspective; educating towards internationalization; educating for integration and solidarity; educating to divulge the results of scienti c research, national and global problems and evolutions in terms of technology and human value; educating with and about the digital media. All these dimensions are explored in the paper, with particular a ention given to the multiple dimensions of Media Literacy for university teachers with regard to overcoming physical, cultural and generational barriers between teachers and students and to up-to-date and democratize the quality university education

EUROPEAN CRISIS’ EFFECTS UPON THE ROMANIAN ECONOMY Ionela Gavrila-Paven, “1 Decembrie 1918 University†Alba Iulia

European Union is facing severe challenges from the financial crisis andthe deep recession. The recession of the global economy affected the commercial andfinancial relations between European economies and between Europe and the rest of theworld. European Commission has indicated how it intends to apply state aid rules tostate support schemes and individual assistance for financial institutions; has providedguidance on the treatment of asset relief and impaired assets; and has presentedproposals for establishing regulatory and supervisory standards for alternativeinvestment fund managers. In this condition European Union has two major challenges:one to continue its Agenda on the integration phenomenon, and the other to applymeasures to recover the crisis.financial crisis, recession, state aid rules, state support schemes, gross domesticproduct

ARRANGEMENTS IN FAVOR OF INCREASING THE ENTREPRENEURIAL CAPACITIES IN THE CENTRAL REGION

Local entrepreneurial potential remains an untapped resource in the economy of Romania,firstly because of the deficient access to information for the majority of the population, and secondly thefear of daring action and taking some risks. Therefore the European Union, through its structuralinstruments, wishes to contribute to the development and promotion of entrepreneurial potential in allMember States, hence the suggestive slogan of the fund: "Invest into people."One of the positive effects of economic crisis that has affected and continues to affect a great deal of the EUMember States' economies is that some have been "cleansed" of inefficient, nonproductive companies,because they could not survive this period, alternatively strengthening the companies that focus on laborproductivity growth, quality products and services, including maintaining a relationship based on trust withtheir primary customers. Thus, after this 'cleaning', due to the needs of today, a number of uncoveredactivity sectors remained and new ones have emerged.entrepreneurial potential, sustainable development, uncovered activity sectors.

NEW METHODOLOGIES AND TENDENCIES IN QUALITATIVE MARKETING RESEARCH

ABSTRACT : In this paper we will approach another qualitative marketing research type based ona new relation ââ¬â from laboratory to reality . In fact believe and do not research is an oldsaying stepped out of the marketing specialists’ vocabulary. The increased competition and thequick rhythm of the technologies’ evolution and together with them of the products and services areengines that are pushing and imposing a permanent adjustment of the offer to the higher exigenciesof the consumers. Romanian consumer entered later in the crazy race of the consumption society.He was, at the beginning, confronted with the diversity alternatives and he was surprised that hedid not have to wait like before. Such as accommodating with good is not very difficult, we, theRomanians, skip of stages and we adjusted to the new stile.qualitative marketing research, consumers, tendencies, competition

VALORIZING ENTREPRENEURIAL POTENTIAL OF THE CENTRALREGION - PARTNERSHIP BETWEEN UNIVERSITY AND BUSINESS ENVIRONMENT AS SUPPORTING ELEMENT OF THE ENTREPRENEURIAL CULTURE

The core of the economic growth is the nation entrepreneurial potential and itsforce of creation and qualities. The enthusiasm and imagination of the entrepreneurs that arecapable of accomplishing their dreams is the key element that leads a business to successbecoming in this way model of success for the future generations. Building the reliance between desire and reality, beginner entrepreneurs have to relyon solid basis such as business plan well elaborated, good practices and IT instruments. Onceestablished and adopted these elements, entrepreneurs and managers can apply their ownabilities in increasing a business and lead it towards success. So, leader entrepreneurs build success companies that are generating economicchanges and create working places but they are contributing to the improvement of theircommunities. Dynamic, flexibility, innovation spirit, orientation capacity towards the clientsneed or the quick reaction in market adaption represents the definitely characteristics of thesecompanies. Although the small and medium enterprises sector is one of the most affected by theeffects of the economic crisis, present situation can be considered as an opportunity for smalland medium companies in identifying and quick response to the market changes in findingflexible and innovative ways of developing activities.entrepreneurial potential, partnership, entrepreneurial culture

Televisione. Sequestro e dissequestro della storia

Born together with the history it narrates, television takes over the role of power supply and archive of national and individual memory. At the same time, Tv is expression and manifestation of our memories and fundamental component of identity, like no nedium has done. All this allows to affirm that current affairs are turning into our history as a result of speed of TV. The accompanying path between the social history of the country and television storytelling are the focus of this article. After a review of the possible contamination between history and television, this essay focuses on the narrative function of TV and the high incidence of this medium on the visibility or cancellation of events, social facts and characters.To demonstrate the responsibility of TV over the historicizing process and the impact on collective memory, in the second part of this essay we have been brought into focu

CONSIDERATIONS REGARDING THE IMPLEMENTATION OF ERP SYSTEMS WITHIN THE ACTUAL ECONOMICAL-FINANCIAL CRISIS

The aim of the ERP systems is to improve the activities that belong to the stage between acquiring an order from a client and issuing the invoice for that order and also the payment. The actual financial crisis, initially started in the USA as a subprime crisis, tends to be transformed in one of the most powerful economical crisis that was known in the last ten years, and some of the analysts predict that this crisis is even worse than the one that took place in the ’30 years. In these conditions, seems to be very natural for all the companies to look up for surviving solutions during this period, and one of the most popular methods to fight against the negative effects of the crisis applied by all the companies is the cost reduction. We may consider also that such a period could represent in the same time an opportunity for the companies to reconsider the business processes and repositioned in the actual context of the market, and for this a considerable help could be the implementation of an ERP systemERP, subprime crisis, business processes, company reorganization, IT system implementation

STRATEGIC OUTLINES: BETWEEN VALUE AND DIGITAL ASSETS MANAGEMENT

Enterprise content management leverages digital asset management to supportbusiness channel diversity. Business asset management technology is targeted to products and finalservices. By capturing photos, videos, logos and other creative assets in a central repository itbecomes possible to control how, when and by whom these assets are used.The ability to locate different images enhances collaboration inside and outside the organization.To provide full value, the system links to technologies that deliver assets to real time.Managing Digital Assets is increasingly a core management discipline for both commercialcompanies and not for profit organizations.The authors propose some directions to be accomplished when it is used digital assets.Digital Assets Management (DAM), architecture of DAM, Strategy for DAM

Prove tecniche di comunicazione. L’efficienza energetica come strategia di futuro

Lo sviluppo civile e sociale dell’umanità è stato da sempre connesso alle possibilità e ai modi con cui la risorsa energetica è stata utilizzata. Basterebbe questa considerazione a giustificare l’interesse che il tema riveste per le scienze sociali. Questo vuol dire che si sbaglierebbe a considerare l’energia come un dominio in cui si confrontano esclusivamente istanze economiche, saperi tecnici e decisioni amministrative

Special rules for the cross-border payment services in euro

Traditionally, cross-border payment flows are processed through payment institutions which are mainly commercial banks or through bank correspondent, either through national or international payment systems, these payment systems representing the networks through which the bank institutions are interconnected. Once the transition to the single currency euro, the European Union is facing a new challenge, namely that of creating an integrated market for payment services, in conditions of effective competition and where there is no distinction between cross-border and national payments in euro, challenge which will be overcome by adopting the SEPA project