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28 research outputs found
One Size Does Not Fit All---A Contingency Approach to Data Governance
Author
Boris Otto
Davenport T. H.
+15 more
Hammer M.
Hodgkinson S. L.
Hubert Österle
Jarvinen P. H.
Kotter J. P.
Kristin Weber
Marco D.
Patel N. V.
Tellkamp C.
Wang R. Y.
Wang R. Y.
Weill P.
Weill P.
Woodward J.
Zahay D.
Publication venue
'Association for Computing Machinery (ACM)'
Publication date
Field of study
Full text link
Crossref
EFFECTIVE RESOURCE DEPLOYMENT IN DIGITAL MARKETING EDUCATION
Author
Bonoma T. V.
Chaffey D.
+5 more
Crosby L.
Larson S.
Parker B. J.
Roxas M.
Zahay D.
Publication venue
'Informa UK Limited'
Publication date
Field of study
No full text
Crossref
Getting too personal: Reactance to highly personalized email solicitations
Author
A. Ansari
D. L. Hoffman
+25 more
D. Zahay
Debra L. Zahay
E. M. Caudill
G. J. Fitzsimons
H. Nysveen
H. Thorbjørnsen
H.-F. Lin
Helge Thorbjørnsen
I. L. Janis
I. Simonson
J. Cohen
J. W. Brehm
K. Monroe
M. C. Campbell
M. E. Sobel
O. J. Postma
P. Aggarwal
R. M. Baron
S. Edwards
S. R. Porter
S. Y. Ho
S.-M. Hong
Sharon Shavitt
T. B. White
Tiffany Barnett White
Publication venue
Publication date
Field of study
No full text
Personalization, Reactance, Relationships, Email, Consumers,
Crossref
Research Papers in Economics
Social Media Marketing Strategies and Organisational Efficiency
Author
A Kumar
Acquity Group
+35 more
B Adamson
D Chaffey
D Chaffey
D L Hoffman
D O&apos
D O&apos
D Sullivan
D W Stewart
D Zahay
E Toufaily
F E Webster
G Hacioglu
G L Lilien
Gartner
Gladson Nwokah
H A Li
J Fr�s�n
J Luoma
J Royle
K L Smith
K Swani
M Hemani
M Mcdonald
N A Morgan
N A Morgan
Newman Enyioko
O G�k
P Gillin
P R Hoban
P S H Leeflang
S Li
T Ambler
V Kumar
Webmarketing123
Y You
Publication venue
'Elsevier BV'
Publication date
01/01/2019
Field of study
No full text
Crossref
Are Face-to-Face Classes More Effective Than Online Classes? An Empirical Examination
Author
Association to Advance Collegiate Schools of Business (AACSB) International
Barat S.
+19 more
Berger K. A.
Bergmann M.
Churchill G. A.
Clifford M. M.
Close A. G.
Flanagan J. L.
Hatfield L.
Higgins R.
Liu S.
Malhotra N. K.
McGorry S. Y.
Mintu-Wimsatt A.
Parayitam S.
Park C. L.
Sherif J.
Tang T. L.
Wayland J.
Wood N. T.
Zahay D.
Publication venue
'Informa UK Limited'
Publication date
Field of study
No full text
Crossref
A Multi-agent System for Selecting Portfolio of New Product Development Projects
Author
B Agard
D Lavbic
+26 more
D Monticolo
D Zahay
F Rossi
G Bocewicz
IP McCarthy
J Han
J Jiao
J Liu
KJ Cios
KT Ulrich
L Yu
LP Cooper
M Relich
M Wooldridge
MH Fazel Zarandi
P Baptiste
P Roy Van
P Sitek
R Cooper
R Kishore
S Adhau
S Spalek
T Li
T Madhusudan
Y Yan
Z Banaszak
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
Relationship among IMC, Service Quality, Brand Image, Customers'Satisfaction and Reuse Intention in Mobile Telecommunication Service
Author
Aaker D. A
Bitner M. J
+47 more
Cornelissen. J. P
Cronin J. J
Dewhirst T
Dichter E
Fornell C
Fornell C.
Hellier
Hocutt
Keller K. L
Kitchen P. J
Kliatchko J
Kliatchko J. G
Liljander V.
Mittal V
Oliver R. L
Oliver R. L
Oliver R. L
Parasuraman A
Parasuraman A
Schultz D. E
Schultz D. E
Spreng R. A.
Zahay D. L.
Zeithaml
Zeithaml V. A.
Zeithaml V. A.
강경수
강경수
강경수
곽동성
김동진
김재경
김종호
김혜란
문성준
문성준
박광태
박민정
박종원
백미영
이은곤
이은민
이주영
임채관
장형유
정인근
조선배
Publication venue
'The Japanese Modern Association of Korea'
Publication date
Field of study
No full text
Crossref
Building High-Quality Customer Relationships in Family Firms: What’s New?
Author
A B Eisingerich
A C Davison
+53 more
A Campbell
A Diamantopoulos
A Hirschowitz
A Langley
A Parasuraman
A Parasuraman
Barton D Leonard
C A Lengnick-Hall
C C Julian
C Dess�
C Gr�nroos
C Kohli
C Lengnick-Hall
C Stefanou
Cinzia Dessì
D Bradshaw
D L Zahay
D R Ilgen
De Wulf
De Wulf
G Svensson
J J Cronin
J J Cronin
J Minjoon
J N Sheth
J N Sheth
J R Hackman
K Eriksson
L A Crosby
L C Ueltschy
L Hem
L L Berry
L Muzellec
L Y M Sin
M F Brady
M J Bitner
M Solomon
Michela Floris
O Yau
P Gurviez
P Rookes
R A Schofield
R C Lewis
R E Kopelman
R K Teas
R L Drew
R Morgan
S Cabras
T Henning-Thurau
T Ward
V A Zeithaml
V Bellou
W Venables
Publication venue
'Elsevier BV'
Publication date
01/01/2011
Field of study
No full text
Crossref
Challenges and Opportunities in Multichannel Customer Management
Author
Achabal Dale D.
Ansari Asim
+41 more
Ariely Dan
Berger P. D.
Blattberg Robert C.
Blattberg Robert C.
CDI Institute
Chu Junhong
CrossMedia Services
Deleersnyder Barbara
Dhruv Grewal
DoubleClick
DoubleClick
Du Rex Y.
Gulati Ranjay
Gupta Alok
Jacquelyn S. Thomas
Jindal Rupinder P.
Keen Cherie
Knox George
Kushwaha Tarun L.
Kushwaha Tarun L.
Lee Ruby P.
Marije L. Teerling
Mathwick Charla
Myers Joe
Pan Xing
Peter C. Verhoef
Ridgby Darrel K.
Robert Leghorn
Scott A. Neslin
Shankar Venkatesh
Sousa Rui
Stone Merlin
Teerling Marije L.
Teerling Marije L.
Thomas Jacquelyn S.
Venkatesh Shankar
Verhoef Peter C.
Villanueva Julian
Vinhas Alberto Sa
Yates Simon
Zahay Debra
Publication venue
'SAGE Publications'
Publication date
Field of study
No full text
Crossref
Data augmentation by predicting spending pleasure using commercially available external data
Author
A Ansari
A Prinzie
+35 more
A Prinzie
A Prinzie
C Hung
D Kim
D Van den Poel
D Van den Poel
D Zahay
Dirk Van den Poel
DW Dahl
EH Suh
FF Reichheld
GC Bruner
H Shin
IM Martin
J Zahavi
JA Hanley
JA McCarty
JC Nunnally
JR Bult
JR Rossiter
K Coussement
KE Voss
L Breiman
LA Petrison
PC Verhoef
Philippe Baecke
PK Kannan
RO Duda
S Bandyopadhyay
S Gupta
T Hastie
TS Lix
W Buckinx
W Kamakura
WA Kamakura
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
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