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Relationship among IMC, Service Quality, Brand Image, Customers'Satisfaction and Reuse Intention in Mobile Telecommunication Service
Authors
D. A Aaker
M. J Bitner
+47 more
Cornelissen. J. P
J. J Cronin
T Dewhirst
E Dichter
C Fornell
C. Fornell
Hellier
Hocutt
K. L Keller
P. J Kitchen
J Kliatchko
J. G Kliatchko
V. Liljander
Mittal V
R. L Oliver
R. L Oliver
R. L Oliver
A Parasuraman
A Parasuraman
D. E Schultz
D. E Schultz
R. A. Spreng
D. L. Zahay
Zeithaml
V. A. Zeithaml
V. A. Zeithaml
강경수
강경수
강경수
곽동성
김동진
김재경
김종호
김혜란
문성준
문성준
박광태
박민정
박종원
백미영
이은곤
이은민
이주영
임채관
장형유
정인근
조선배
Publication date
Publisher
'The Japanese Modern Association of Korea'
Doi
Cite
Abstract
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Last time updated on 08/12/2020