Online business-to-business communication and online relationship: The mediator role of trust

The main purpose of this study is to examine the influence of online personalised content and interactive content communication on online relationship through trust as an affective mediator in a Business-to-Business (B2B) context. A quantitative research approach was conducted using structural equation modelling and a sample of B2B reseller market of information technology in Portugal. Results indicate that online communication influences positively online relationship through trust. Interactive content has a strong influence on trust, whereas the personalised content revealed a weak relationship with trust and, indirectly, with online relationship. Trust has an important role in the relationship as it is a full mediator. In addition, the interactive content is more influential than the personalised content in building and maintaining online relationships in the B2B reseller market.info:eu-repo/semantics/submittedVersio

Effects of detraining in age-group swimmers performance, energetics and kinematics

Changes in performance, energetics and kinematics during age-group swimmers off-season inform the prescription of training for the following season. Age-group swimmers (n = 15, age 14.3 ± 0.7 years) of equal maturational stage performed a 400-m front crawl (T400) before and after a four-weeks training cessation period. Performance-related energetic and kinematic variables were obtained controlling for anthropometric changes and non-swimming specific physical activities during off-season. T400 time decreased 3.8% (95%CI 1.4 to 6.1%; p < 0.01; d = 0.90) with non-specific physical activities (1814 ± 1989 MET-min·wk−1) accounting for ~40% of the underlying variance (p = 0.01; η2 = 0.40). Stroke rate and stroke index decreased despite similar stroke length and index of coordination values. Although mean response time, amplitude, maximal oxygen uptake, heart rate, total energy expenditure, metabolic power and energy cost were similar, aerobic contribution decreased by ~1.8% (−2.7 to −0.9%; p < 0.01; d = −1.19) and anaerobic lactic contribution increased by ~1.6% (0.8 to 2.5%; p < 0.01; d = 1.08) over the off-season. Impaired performance was mainly associated with a decreased stroke rate (r = −0.85 to −0.61; p ≤ 0.02), increased peak blood lactate (r = −0.52; p = 0.05) and fewer non-swimming specific physical activities performed during the off-season (r = −0.58; p = 0.03). The end-of-season cessation of training yielded moderate impairments in age-group swimmers performance-related energetic and kinematic factors, however non-specific physical activities can minimise fitness losses. © 2019, © 2019 Informa UK Limited, trading as Taylor & Francis Group