65 research outputs found

    PSYCHOLOGICAL FACTORS INFLUENCING SPORT PLAYERS’ PERFORMANCE IN CHINA

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    Previous studies revealed that the factors that deal with the cognition of the athletes are the psychological factors, however, most essential psychological factors that lead to performance, and most of the findings are based on the relationship between one or very limited factors that are affecting athlete performance rather than considering a considerable number of psychological factors. Specifically, little attention has been given to the research aspect of sports in China, even though a large number of research are done in Western countries. The current study explores the relationship between emotion, spirituality, self-talk, self-efficacy, goal-orientation, intrinsic motivation, and sport players’ performance. A total of 308 respondents were used for data analysis through SPSS and structural equation modeling which showed that spirituality, goal-orientation, and self-talk positively influence performance and emotion negatively influences performance. Self-efficacy and intrinsic motivation non-significantly influence performance. Lastly, theoretical, and practical implications as well as limitations were discussed accordingly.  Article visualizations

    Factors Influencing of Social Media on Consumer Perception and Purchase Intention Towards Brand Loyalty: A Conceptual Paper

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    Purpose: The objective of this study was to investigate the factors of Social Media on Consumer Perception and Purchase Intention towards Brand Loyalty.                                                 Theoretical framework: A recent trend of Social media has affected customers in various way. This was a conceptual paper to explore that there is relationship of consumer perception and purchase intention as mediating variable towards brand loyally. A comprehensive literature survey was carried out to evaluate various factors relating to Social media and its effectiveness to Brand Loyalty mediating effect with consumer perception and purchase intention.   Method:  There were 102 research papers were analysis critically to find out the connection of factors of social media on consumer perception and purchase intention towards brand loyalty   Results and Conclusion:  entertainment, interaction, trust, e-word of mouth and online engagement as important factors influence mostly towards brand loyalty.   Search implications:  The study has made contribution to the marketing and promotion and offered useful research gap for their further research on the field.   Originality/value: There was a positive effect of Trust, interaction, e-word of mouth, trendiness, entertainment and online customer engagement as factors of Social media marketing influence on Brand Loyalty mediating with consumer perception and purchase intention

    Factors Influencing Cultural Industry Competitiveness in Anhui Province Using Porter’s Diamond Model and the Mediating Effect of Government Support

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    Purpose: In modern society, culture and economy are closely integrated, with cultural industry gradually playing a more and more significant role for national competitiveness. Anhui province is located in the central plain of China of which cultural industry has developed faster and faster in recent years. However, culture and related industries still lag compared with some provinces and cities in China. There is an urgent need to improve the overall competitiveness of cultural industry in Anhui province.   Theoretical framework: This study used Porter’s diamond model theory as the underpinning theory and examined the influencing factors of the dependent variable, cultural industry competitiveness in Anhui province, with factor conditions, demand conditions, related and supporting industries, firm strategy, structure and rivalry, chance as the independent variables and government role as the mediating variable.   Design/methodology/approach: Based on a quantitative research methodology, the study utilized a questionnaire survey and manage to gain 536 respondents on the target population.   Findings: The finding from the study show that factor condition and chance have unsignificant direct relationship with culture industries. For mediating effect of government support, again, factor condition and chance show unsignificant relationship to culture industries in Anhui, China.   Research, Practical & Social implications: The study analyzes the current developing situation of cultural industry in Anhui province based on Porter’s diamond model.   Originality/value: The value of the study formulated differentiated policies to support and develop cultural industries and guide the investment directions of cultural industries in different regions of the province and promote the coordinated development of overall cultural industry competitiveness

    Empirical Study of Cultural Industry Competitiveness in Anhui Province Based on the Diamond Model

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    Purpose: Cultural industry is such a profound emerging industry that developing cultural industry is the strategic task of building a modern and strong cultural province. As a strong economic and cultural province in China, Anhui province is rich in cultural resources and has a high level of economic development, which provides unique conditions for the development of cultural industries. However, the development of cultural industry in Anhui province lags behind other parts of the nation.   Theoretical framework: This study, which takes the cultural industry competitiveness of Anhui province as the research object, examines the current situation of cultural industry competitiveness in Anhui province based on the diamond model and presents a holistic approach to cultural industry competitiveness and then investigates the influencing factors that determine and contribute to the growth of cultural industry competitiveness in Anhui province.   Design/methodology/approach: this study selected 9 indicators as influencing factors to analyze the cultural industry competitiveness in Anhui province, namely, total collections in public libraries (X1), collections of public libraries owned per person (X2), number of performance by art performance troupes (X3), number of students enrollment of regular institutions of higher education (X4), consumer price indices (preceding year=100), education, culture and recreation (X5), foreign exchange earnings from international tourism (X6), total investment of foreign funded enterprises (X7), local governments expenditure, science and technology (X8), number of patent applications for inventions of industrial enterprises above designated size (X9).   Findings: The results showed the overall competitiveness factor and industry operation factor are determined as the driving factors. This study also puts forward suggestions to improve the cultural industry competitiveness of Anhui province.   Research, Practical & Social implications: The study analyzes the current developing situation of cultural industry in Anhui province based on Porter’s diamond model. Secondly, an empirical analysis was performed to determine the influencing factors of cultural industry competitiveness in Anhui province. Thirdly, on the basis of the above analysis, this paper puts forward suggestions for the development of cultural industry competitiveness in Anhui province. Originality/value: The value of the study formulated differentiated policies to support and develop cultural industries and guide the investment directions of cultural industries in different regions of the province and promote the coordinated development of overall cultural industry competitiveness

    Adaptive Reuse of Old Buildings in the Colombo Fort as an Alternative to Enhance the Green Tourism in Sri Lanka

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    The tourist industry was a vital sector in the global economy prior to the pandemic. International tourism brought about economic flows that played a critical role in the growth and international economic ties of developing nations. The World Tourism Organization highlighted how tourism contributed to socioeconomic progress through the establishment of new destinations, investments in the tourism industry, infrastructure growth, and export income. It was estimated that tourism accounted for approximately 6% of global economic activity and provided employment for 6% to 8% of direct and indirect jobs worldwide. In 2017, international travel receipts reached USD 1.2 trillion, representing a 4.4% increase from 2014. However, the COVID-19 pandemic caused a significant decline in the tourism sector, with the industry's direct contribution to GDP dropping from USD 9630 billion in 2021 to USD 5812 billion. Despite the challenges posed by the pandemic, the tourism sector remained crucial for income and employment, particularly in developing nations where foreign exchange gains played a vital role in economic development. To revive the industry, stakeholders and managers explored sustainable alternatives, such as utilizing existing historic structures and public areas in the Colombo fort to promote ecotourism. This study aims to identify opportunities for adaptive reuse in the fort area, considering its abundance of historic structures and ongoing developments facilitated by the government

    A REVIEW OF THE SUSTAINABLE DEVELOPMENT OF HIGHER EDUCATION CURRICULUM MANAGEMENT SYSTEM IN CHINA

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    This research determines the sustainable development of the higher education curriculum management system in China. As a literature-based review paper, this study explores some insights into the Chinese higher education curriculum management system. China, a growing country, struggles to improve its education system. After a thirty-year war that caused immense misery, the nation must be rebuilt. Higher education is vital to meeting the nation’s demands. The structure of observed learning outcomes may be utilised to develop a curriculum around learning outcomes, boosting national education quality and alignment. Curriculum developers enable education within the evolving methodology, topic content, and course options. In this time of fast change, curriculum authors’ concerns about pedagogy and curriculum have grown. Most significantly, it offers curriculum developers experience-based classroom data. The findings will benefit curriculum developers and college administrators.  Article visualizations

    THE CHALLENGES OF SRI LANKAN MINORITY LEADERSHIP IN THE STATE UNIVERSITIES: EQUITY AND EQUALITY

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    Sri Lankan minorities constantly face discrimination and experience marginalization. This has reduced their access to education and ability to demonstrate leadership within state campuses. Further, there exists a dearth of minority leadership research in Sri Lanka. As a result, this paper reviews a wide variety of contemporary literature to elaborate on the possible reasons for limited access and leadership within state universities amongst minorities. Based on the reviewed literature, two critical problems were identified. Firstly, the irregular distribution of students, professors, and fiscal resources is a major impediment to university access and leadership. Secondly, systematic ethnocentric policies advocated through responsible authorities are also a reason for limiting educational equality and leadership among minority students within campuses. Because of these two problems, the authors reason how improved diversity and appreciation for all cultures through curricular and policy changes could enhance access, equality, and leadership for everyone including minority groups in the state university system. Further, by understanding the present barriers, the researchers encourage other scholars to consider leadership research in the future to address untapped aspects of minority discourse and related educational reforms in Sri Lanka.  Article visualizations

    DETERMINANTS OF USERS’ WILLINGNESS TO USE MOBILE PAYMENT: AN EMPIRICAL STUDY IN TONGREN UNIVERISITY, CHINA

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    The purpose of this paper is to establish and assess the determinants of users’ willingness to use mobile payment: an empirical study in Tongren University, China. After conducting a rigorous literature review with theoretical underpinning, this research has come up with the proper methodology to move forward. According to the comprehensive guideline, the total number of Tongren College and Tongren Vocational College is more than 38,000, so the minimum sample is finally determined to be 380. Besides, after conducting Exploratory Factor Analysis (EFA), the measuring modelling was done by taking into account all the variables concurrently in order to verify the appropriateness of the overall model. All the hypotheses of this study have been tested through the application of SEM. For the overall model as a whole, the statistical result indicates a good fit. From the model, it can be seen that all the variables uphold a positive value. Findings revealed that perceived performance risk perceived financial risk and perceived privacy risk have substantial positive impacts on acceptance intention of mobile payment. Therefore, since a myriad of factors decides the attitude toward mobile payment use, further studies can also be developed by adding more constructs in the theoretical model in this paper.  Article visualizations

    FACTORS OF HIGHER EDUCATION CURRICULUM MANAGEMENT SYSTEM SUSTAINABILITY IN JIANGSU, CHINA

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    This study examines the sustainable growth of China’s curriculum management system for higher education. As a literature review, this research examines various aspects of the Chinese curriculum management system for higher education. China, a rapidly developing nation, strives to enhance its educational system. After a thirty-year conflict that inflicted unimaginable suffering, the country must be rebuilt. Higher education is essential for satisfying the needs of the country. The structure of observed learning outcomes may be used to build a curriculum centred on learning outcomes, so enhancing the quality and alignment of national education. Curriculum designers facilitate education within the context of developing methodologies, subject matter, and course selections. Concerns over pedagogy and curriculum among curriculum writers have increased in this era of rapid change. Most importantly, it provides curriculum authors with classroom experience-based data. Curriculum designers and college administrators will profit from the results.  Article visualizations

    DETERMINANTS OF EMPLOYEE SATISFACTION AND CORPORATE PROFITS IN PRIVATE EXPRESS INDUSTRY: THE CHINESE PERSPECTIVE

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    This research seeks to identify and analyze the market competition for the Jiangsu Express industry. In 331 prefecture-stage towns, there are around 13,000 self-operated shops. SF Express made a total profit of 57.48 billion yuan in 2016. To retain a competitive edge, express businesses must have a recognizable brand. Franchising may assist in enhancing the enthusiasm of the company in a short period. Other problems persist, including high staff turnover and loss of customer satisfaction. This in-depth essay addresses private express companies’ issues. The quality of customer service, and positive company culture, are all critical elements in employee satisfaction and financial success. Private Express Industry’s strategy is comprised of all of these elements. According to these results, employee satisfaction and company profitability are linked and is critical to corporate success. According to this study, incentives, company culture, and customer service are all essential drivers of profit choices. This research examined policymakers’ views toward outcome-based profitability. Future policymaker views will be explored via this research. This study’s results may have economic implications. Future research in other developing countries may use this study’s research methodology as a starting point. Future studies may investigate the long-term impact of Corporate Profits behaviour and the prevalence of Private Express Industry knowledge in different business sectors and industries. Article visualizations
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