PLANOS AGRÃCOLAS E PECUÃRIOS E SUAS IMPLICAÇÕES NA BOVINOCULTURA DE CORTE BRASILEIRA

In the last seven years, the federal governments published Agricultural and Livestock Plans with the proposal of building and working as mechanisms of improvement Brazil agricultural and livestock activities. In order of agribusiness expression and importance for the country, considerations about the influence of these plans into Brazilian productivity have become increasable relevant. The present paper has as a proposal (1) a comparative analyses of each PAP’ characteristics, in the period of 2000/2001 to 2005/2006, studying the official documents published by the Agricultural, Livestock and Food Supply Ministry; (2) a prospective investigation of productivity datas offered by IBGE/Embrapa and; (3) provide, from simple statistical approach and inference, the real performance of livestock in the last six years, and (4) offer bases that help in formulating hypotheses about the programs effectiveness. Recalculated the productivity index, considering the progress in the disposal of matrices since 2001, concluding by the presence of bias in the indicator. The productivity examination, result in positive performance, but lower than recognized. The figures obtained do not have strong enough to unequivocally independent of environmental variables. It is not possible admit that the PAP’s effectiveness fueling the result of the bovine productive chain.agribusiness, agricultural and livestock plan, productivity and investment in agribusiness., Agribusiness, Agricultural Finance, Industrial Organization,

The international image of Brazil in the process of selecting a country for educational exchange

A presente dissertação versa, principalmente, sobre a imagem do Brasil pela ótica do estudante intercambista estrangeiro. O estudo tem como objetivos o mapeamento das principais associações feitas ao Brasil por esse público, em particular; a discussão acerca dos atributos presentes em um país que possuem efetivo potencial de atração dessa demanda; a investigação sobre eventuais mudanças na visão dos estudantes, em decorrência do período de vivência, efetiva, no país. Para viabilizar a análise das associações feitas ao Brasil, utilizou-se, como base, estudos anteriores relacionados ao tema e documentos afetos a Marca Brasil. Para o alcance dos objetivos, foi realizada pesquisa bibliográfica em fontes relacionadas aos temas marca-país, imagem e identidade de marca, posicionamento de marca, gestão de marca e intercâmbio educacional. Sequencialmente, realizou-se pesquisa de campo com os estudantes intercambistas estrangeiros, no segundo de 2011. A análise dos dados foi feita por meio de Análise de Variância de Kruskal-Wallis e o Teste da Mediana, ambos procurando variações nas respostas em função do continente/país de origem do respondente. Os resultados apontam a existência de diferenças na percepção do estudante ao se considerar seu país ou continente de origem, evidenciando, portanto, a necessidade de pensar a oferta brasileira de intercâmbio de forma segmentada. Adicionalmente, o estudo revela que as associações promovidas na Marca Brasil refletem, em maior intensidade, uma perspectiva europeia do país, não tendo, aparentemente, significativo grau de aderência para a população de estudantes sul-americanos.This dissertation is related, especially, with the image of Brazil from the perspective of the foreign exchange student. The study aims to map the main associations made to Brazil for this audience, in particular; the discussion about the attributes present in a country that possess effective potential attraction of this demand; the investigation of possible changes in the vision of the students, due the period of effective experience in the country. To facilitate the analysis of associations made to Brazil, was used, as a basis, previous studies and documents related to the subject Brazil Brand. To achieve the goals, were developed bibliographical research related to the themes country brand, image and brand identity, brand positioning, brand management and educational exchange. Sequentially, was developed held fieldwork with foreign exchange students in the second semester of 2011. Data analysis was performed using Kruskal-Wallis analysis Test and Variance Test, both looking for variations in responses due to the continent / country of origin of the respondent. The results indicate the existence of differences in the perception of the student when considering your country or continent of origin, showing therefore the need to think the Brazilian offering on a segmented way. Additionally, the study shows that associations promoted in Brazil Brand reflect, with greater intensity, a European perspective of the country and, apparently, doesn\'t have a significant degree of adherence to the population of South America students

PLANOS AGRÍCOLAS E PECUÁRIOS E SUAS IMPLICAÇÕES NA BOVINOCULTURA DE CORTE BRASILEIRA

In the last seven years, the federal governments published Agricultural and Livestock Plans with the proposal of building and working as mechanisms of improvement Brazil agricultural and livestock activities. In order of agribusiness expression and importance for the country, considerations about the influence of these plans into Brazilian productivity have become increasable relevant. The present paper has as a proposal (1) a comparative analyses of each PAP’ characteristics, in the period of 2000/2001 to 2005/2006, studying the official documents published by the Agricultural, Livestock and Food Supply Ministry; (2) a prospective investigation of productivity datas offered by IBGE/Embrapa and; (3) provide, from simple statistical approach and inference, the real performance of livestock in the last six years, and (4) offer bases that help in formulating hypotheses about the programs effectiveness. Recalculated the productivity index, considering the progress in the disposal of matrices since 2001, concluding by the presence of bias in the indicator. The productivity examination, result in positive performance, but lower than recognized. The figures obtained do not have strong enough to unequivocally independent of environmental variables. It is not possible admit that the PAP’s effectiveness fueling the result of the bovine productive chain