The Impact of Compensation and Training on Organizational Performance: The Mediating Role of Employee Performance During Covid

Purpose: This study aims to measure the impact of compensation and training on organization performance along with the mediating role of employee performance during Pandemic COVID-19. Methodology: This study was done by a simple survey-based questionnaire drafted through Google Forms, and throughout the entire research, a quantitative approach has been incorporated. whereas, for the data collection, two methods, namely primary and secondary, were used, among which the questionnaire filled out was a primary method. Furthermore, this quantitative research was conducted with a population of 231 people and a sample of 149 respondents with a non-convenience sampling method adopted to gather data from respondents. Findings: After statistical tests for hypothesis testing, the study found that two hypotheses H2–the considerable impact of training on organizational performance and H4 – the significant impact of salary on employee performance were accepted. Conclusion: The compensation provided to employees, either financial or non-financial, plays a key role in retaining employees’ confidence, reducing their turnover, and motivating them to work hard, which ultimately benefits the firm. Training, on the other hand, is a crucial step towards the development, betterment, and growth of the organization as a well-trained and up-to-date workforce guarantees a successful organization. Thus, it is concluded that employee training and compensation play an important role in the growth of employees and the organization

THE IMPACT OF THE FIRM GENERATED CONTENTS AND THE USER GENERATED CONTENTS THROUGH SOCIAL MEDIA ON BRAND EQUITY ELEMENTS

It is an era of modern communication technology, whereconsumers are well aware and connected to products and brands. Bygenerating content related to products or brands consumers can nowmake or destroy a brand. Communication through online social mediahas shaped the overall communication strategy of the firms, as moreand more firms are struggling hard to understand and control theonline social media communication for better and secured future ofthe brand and the firm. The aim of this study was to measure the impactof the firm generated social media communication and the usergenerated social media communication on the elements of brandequity. A conceptual framework was developed based on Aaker’s BrandEquity model. The constructs and scale items were adopted fromprevious studies and had valid reliability. SEM was performed throughAMOS. Findings of this research revealed that both the firm generatedand the user generated social media communications have a positiveinfluence on the brand equity elements

Eccrine spiradenoma: A rare adnexal tumour with atypical presentation: A case report

First described in 1934, eccrine spiradenoma (ES) is a rare, benign adnexal tumour arising from eccrine sweat glands. It commonly presents as a slow-growing nodule on the upper trunk, and head and neck region, mostly in the age bracket of 15-35 years, with no gender preference. While no established guidelines exist for optimal management of malignant ES, some therapies have been studied. The diagnosis of this entity is extremely important as it can harbour a malignant component with disastrous outcomes which may be missed due to its strong resemblance to benign lesions, such as a papilloma. Here, we present the case of a 35-year-old lady who presented with a papilloma-like growth on the upper medial aspect of the thigh which was diagnosed as eccrine spiradenoma upon excision

Spectrum of Fugitive Diagnosis of Neurological Disorders in Elderly

ABSTRACT BACKGROUND Fugitive diagnosis “escape from true diagnosis” of neurological disorders is very common in elderly patients. It’s not always an underlying disease symptom or progression in old age. Aim of this study is to determine the frequency and nature of fugitive diagnosis of neurodegenerative brain disorders in old age. MATERIAL AND METHODS STUDY DESIGN A study was conducted in private Neuro-clinic in Lahore. Study duration is 3 years from to 1st January, 2017 to 31th December, 2019. It was a prospective, cross sectional study. Inclusion criteria: 1) Age \u3e60years 2) Neurodegenerative brain disorders including vascular dementia 3) with or without associated co morbidities e.g., DM, HTN, IHD. Exclusion criteria: age \u3c60, all acquired other neurological disorder RESULTS Total number of patients (n=2570) visited to Neuro-clinic with various neurological disorders.950 patients had neurodegenerative diseases. A total of 241 patients(n=241) with neurodegenerative diseases like Parkinson’s disease, Alzheimer’s disease, Lewy body disease vascular dementia and fronto-temporal dementia having fugitive diagnosis during their course of treatment were included in the study. Study sample consisted of 134 males and 107 female patients. The patients included in study were aged equal to or more than 60 years. True diagnosis was as follows; refusal to take oral medications or keeping food in mouth 73/241, (30.29%), misdiagnosed as advanced dementia or early Alzheimer’s disease, Serotonin Syndrome 23/241, (09.54%), Subacute Encephalopathy 67/241, (27.80%) caused by infections e.g. urinary tract infection or pneumonia, hyponatremia, were taken as advanced widespread disease or deepening encephalopathy due to metabolic cause, Depression in 47/241, (19.50%), was taken as worsening of symptoms or polypharmacy. Impulse control disorders 31/241, (12.86%) were misdiagnosed as extremes of behavior with efforts leading to hospitalization in psychiatric institution. CONCLUSION Fugitive diagnosis in patients with neurologic symptoms and signs, especially in neurodegenerative disorders results in worsening of patient condition with no chance of benefit. The patient is subjected to inappropriate, ineffective and potentially harmful treatment. Fugitive diagnosis fails to address symptoms, delays appropriate therapy, and may lead to worst prognosis. Finally, it may lead to unnecessary higher cost of treatment for patient in particular and health care system in general. So clinical guidelines should be made to overcome these situations

Early Days of Sino-Pakistan Relations

Pakistan and China got independence one after another. China of Chiang-Kai-Shek had very little interest in Indo-Pakistan Subcontinent. However, they were hostile to the division of Subcontinent on religious ground. When Pakistan got independence, it did not receive any felicitations from China; on the other hand Pakistan took no interest in Chinese revolution. Pakistan only got activated when India became the floor-runner in recognition of China. After Indian recognition, Pakistan also recognized China. The real test of relationship was, when India stopped supply of coal for Pakistani trains and Chinese helped Pakistan, Pakistan on the other hand refused to condemn China in 1950s Korean War. The start of the relationship was neither warm nor cold. Pakistan had assumed that China was a neighbor and neighbor can not be changed. Moreover in case of Chinese assumption of Security Council seat, Pakistanis realized that Kashmir question would be discussed at UN, therefore, close and friendly relationship with China was necessary but Pakistan also needed economic and military assistance which could only come from Western block. However, maintaining normal relations with China was considered necessary. Therefore, Pakistan strongly supported Chinese‟ entry into UN Security Council and at Bandung Conference

Pakistani Elite Press and Public Agenda: The Case of Women Social Issues

This study attempts to find the correlation between the coverage of social issues of women by Pakistani elite press and the preferences of its readers regarding the coverage. The results show that Pakistani elite press has its own policy to give space and prominence by covering social issues of women in its contents and its readers are not agreed with its policy. The policy adopted by both dailies is different from each other. The News did not give more space and prominence to the issues in its coverage. The issues of murder and rape are on the top in the list of the agenda of The News. On the other hand, The daily Dawn has a policy to highlight the issues by covering them with more space and prominence. The issues of murder and women rights are on the top in the list of the agenda of Dawn. While in perspective of audience characteristics, the readers those higher in age, education, belong to social sciences, female, and married comparatively have more correspondence with the agenda of the dailies. The issues of murder, rape, and women rights have received maximum coverage by Pakistani elite press in overall coverage. Keywords: Elite, Newspapers, Women, Social, Issues, Dawn, New

Celebrity Endorsement and Consumer Purchase Intentions

Due to the cluttering of advertisements, it has become extremely difficult for marketers  to get the attention of consumers. Marketers across the world are now relying on celebrity  endorsements. Advertising messages endorsed by celebrities provide a higher degree of  appeal, attention and recall than those endorsed by non-celebrities. Many earlier studies  have measured the efiectiveness of celebrity endorsement and there is limited evidence on  the effect of celebrity endorsement on purchase intention. Thus, the aim of this study is to  measure the efiect of credibility, attractiveness and congruency on purchase intention. The  sample size for this study was 150 and the sampling approach was purposive. The study found  that the strongest predictor of purchase intention was congruency followed by credibility and  attractiveness.  Keywords: Celebrity endorsement, Celebrity attractiveness, Consumer purchase intention.